Liquidation department project manager working with national accounts and a great team.

I was hired to update, organize, and improve marketing and communication materials and strategies for this science-based, non-profit organization focused on protecting and improving the lower Deschutes River. My responsibilities were communication strategy, writing, editing, design, social media marketing, and website updates.Key Achievements• Created, edited, and designed multi-channel content for successful year-end giving, the annual auction, and events • Organized and updated logo and branding materials, and increased engagement across all channels

I was hired to expand and improve marketing, communications, and customer service for Oregon’s premier wholesale supplier of high-quality raw oils, and plant butters since 1996. Shay and Company is located in Milwaukie, Oregon, and actively ships to customers across the country, including Hawaii. My primary responsibilities include marketing and communication strategy, writing, editing, designing marketing materials, social media marketing, website updates, customer service, sales, and operations.Key Achievements• Created, edited, and organized promotion and marketing materials for the company’s first national trade show• Initiated and managed graphic and message branding across print, digital, and beta website.

I was hired to organize and re-launch the marine service department’s marketing and help with customer service. My role expanded to include marketing for a start-up boutique auto sales business, and a yacht sales company. My responsibilities continued to expand, and include sales, business development, human resources, special projects, vendor relations, contracts, sourcing, pricing, invoicing, billing, and operations.• Doubled first-year revenues through improved digital and traditional marketing, and customer service• Grew second-year revenues through the COVID-19 pandemic and significant staffing shortages• Managed staff, customers, and products for hundreds of service and sales projects ranging from $100 to $20,000 • Restructured and streamlined customer service and billing processes, and expanded national vendors

I worked with small companies to increase sales and improve their brand and organization through communications, marketing, sales, customer service, and creative services.

I managed projects in marketing, business management, sales strategy, and fulfillment, and advised and produced content on social and digital channels. FtC featured influencers from across the globe and engaged over 100,000 people and organizations monthly.Key Achievements• Developed the company’s first platform engagement, content, and sales processes for international influencers • Developed the company’s first editorial schedule as well as editing and publishing social media platform content

I was promoted from the manager to the director of communications and my role was to combine digital and print communications and marketing throughout the 23,000-member platinum club. The department’s staff planned, produced, and published thousands of pieces of content for the website platform, monthly magazine, camp/class catalogs, newsletters, print and digital posters, social media platforms, menus, invitations, and a variety of special projects. I forecast and managed the department’s $1 million budget, with more than half coming from advertising sales revenue. My team collaborated with executives, board members, managers, line staff, committees, and member volunteers. My responsibilities also included negotiating contracts, and managing contractors and vendors.• Restructured the communication and marketing department to improve productivity and efficiency and scope• Managed all company brand and logo standards including incorporating new program and business logos• Member and leader of corporate initiatives in diversity, customer service, employee engagement, values, and safety• Forecast and met digital and print budget and sales goals through major economic disruptions• Restructured and implemented social media rules, procedures and training for programs and committees• Doubled email marketing open rates through messaging, templates, cross-marketing, and segmentation• Trained hundreds of staff and volunteers in corporate communication practices, and standards • Planned and managed logo, graphics, and content for the club’s 125th-anniversary events and activities• Directed website platform UX and UI updates, budgets, and training programs, that served thousands of users and generated hundreds of thousands of dollars in e-commerce revenue

I was promoted to professionalize and expand the communications department’s print and graphic processes, procedures, and materials. My role was to align communications strategy, drive change, and coordinate content across internal and external channels. My responsibilities included curating story ideas, managing editorial calendars, creative direction, research, project management, reporting and photography, and event management. I lead a five-person sales and creative team that supported management, volunteers, and line staff, with a budget of more than $500,000.• Initiated and managed a server-based project management request system processing hundreds of projects annually• Created and managed annual editorial calendars and messaging across print, digital, and social channels• Initiated and managed marketing research studies and surveys that improved sales and identified customer trends • Created and updated graphic standards for the monthly magazine, marketing materials, and signage• Forecast, managed, and met annual budget and advertising sales goals through major economic disruptions

A core member of this start-up safety products and sign company. I developed and managed marketing materials, logo and branding materials, packaging, licensing and shipping processes, in addition, to my financial responsibilities Key Achievements:• Successfully launched multiple products with placement in retail outlets in Washington and Oregon• Designed company logo, website, and product and shipping packaging• Incorporated regional and national licensing and retail packaging requirements• Responsible for initiated and tracking invoices, billing, and tax returns