Michelle Strong

Michelle Strong Email and Phone Number

COO at iCAD -- improving patient outcomes with ProFound AI breast cancer risk and detection solutions @ iCAD
Michelle Strong's Location
Dallas, Texas, United States, United States
Michelle Strong's Contact Details
About Michelle Strong

Solution-oriented professional recognized for leading challenging initiatives, building strong organizations, and coordinating multiple teams. Disciplines include mapping long-term business strategy, marketing, branding, product development, sales, and operations. Experience spans a diverse set of industries including traditional and new media, retail affiliate marketing, software/hardware/cloud solutions, non-profit, and agency.Specialties: Marketing: strategy, planning, and execution. Paid and organic search engine marketing, brand management, product development, go-to-market planning and promotion, public relations, earned media, and media industry executive management experience in digital, TV, print, radio.Research: usability testing, focus groups, surveys, experiential analyses, multi-variate testing, competitive assessments, web analytics, data management.Operations: customer support, client rollouts and implementation, logistics, marketing, research, sales, and creative.Sales: enterprise, SMB, local and national, consulting, and training.

Michelle Strong's Current Company Details
iCAD

Icad

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COO at iCAD -- improving patient outcomes with ProFound AI breast cancer risk and detection solutions
Michelle Strong Work Experience Details
  • Icad
    Chief Operating Officer
    Icad May 2023 - Present
    Nashua, New Hampshire, Us
    Responsible for defining and implementing the strategic direction of iCAD, the world leader in artificial intelligence for breast imaging, to help accelerate growth. Overseeing sales, marketing, and partner success while launching new initiatives and programs.
  • Susan G. Komen
    Vp Marketing Strategy
    Susan G. Komen Aug 2018 - Present
    Dallas, Texas, Us
  • Long Range Systems, Llc
    Cmo
    Long Range Systems, Llc 2012 - Aug 2018
    Dallas, Texas, Us
    Responsible for marketing, communications, lead generation sales programs, product strategy, research, and customer support. Lead highly collaborative programs with the engineering, sales, and operations units as well as domestic dealer networks, international offices across 30+ countries, and various partners to define business strategy, market needs, marketing, product roadmap and releases, and training.
  • Dealtaker, Inc.
    President
    Dealtaker, Inc. Aug 2011 - May 2012
    Responsible for affiliate-marketing subsidiary of Media General, DealTaker, Inc. Focused on swiftly improving the product portfolio and financial performance to support an exit strategy. Restructured staff, re-platformed product, expanded product offerings, secured partner relationships, and increased revenue while significantly trimming costs by 60%.
  • Dealtaker, Inc.
    Vp Marketing And Business Development
    Dealtaker, Inc. Jun 2010 - Jul 2011
    As Vice President of Marketing and Business Development with DealTaker, I am responsible for increasing qualified online traffic and conversion through the DealTaker web properties using a variety of marketing vehicles including online, search, e-mail, and social, as well as offline media and PR. I am also responsible for expanding the DealTaker franshise into mobile delivering deal seekers the content they want across multiple channels. Additionally, I oversee the development of strategic partnerships syndicating the DealTaker content to external partners.
  • Ah Belo Corp, Belo Interactive Media
    Product Development And Research Director
    Ah Belo Corp, Belo Interactive Media 2008 - May 2010
    Dallas, Texas, Us
    Identified new revenue business opportunities, defined new product strategies, coordinated development teams and vendors, and launched/marketed new products, integrations, or partnerships. Oversaw research and analytics team that provided primary research, web measurement and product KPI reporting.
  • Belo Interactive
    Director/Audience Development
    Belo Interactive Jun 2004 - Oct 2008
    Dallas, Tx, Us
    Responsible for marketing, research, ad operations and national sales for 20+ TV and newspaper web sites. Manage search engine marketing, web analytics, data acquisition/management, product promotion, ad delivery and trafficking. Also responsible for assigning benchmarks, reporting metrics, conducting research, consulting local properties, and providing national sales leadership. Achievements include being selected to participate in Belo’s exclusive executive management development program, implementing and overseeing Omniture’s web analytics package, growing national revenue by 97% in the first year, and launching $2.5 million paid and organic search program.
  • Belo Interactive
    Director/Sales Services
    Belo Interactive May 2003 - Jun 2004
    Dallas, Tx, Us
    Oversaw an 18-person advertising-operations team responsible for ad traffic, creative development, product training, sales marketing and research, and product development. Introduced new advertising products, pricing strategies and sales internal incentive programs to 200+ employees. Achievements include developing an industry-first interactive behavioral tracking and targeting system.
  • Belo Interactive
    Marketing Director
    Belo Interactive Jan 2000 - May 2003
    Dallas, Tx, Us
    Launched brand strategy and marketing efforts for the start-up Belo Interactive division of Belo Corp. Managed and directed external agencies in research, brand development, and advertising creative, and partnered with Belo’s local television stations and newspapers on cooperative marketing efforts. Achievements include building online registration system and leading the development of a web-based customer support system.
  • The Children'S Museum Of Denver
    Marketing Manager
    The Children'S Museum Of Denver Feb 1998 - Nov 1999
    Responsible for advertising, promotion, public relations, membership services, fundraising events and community outreach. Provided direction for repositioning the museum’s purpose to target younger audiences which lead to a massive fundraising and reconstruction effort. Developed the museum’s first web site.
  • Maritz
    Communications Manager
    Maritz Apr 1996 - Dec 1997
    St. Louis, Mo, Us
    Developed business channel marketing plans for clients including AT&T, Wix Filtration Products, NationsBank and Zeneca Pharmaceuticals. Programs included product marketing, sales incentives, award programs, and employee recognition campaigns. Recognized as a “Maritz Peak Performer” and received the “Maritz Creative Outstanding Achievement” award.

Michelle Strong Skills

Email Marketing Strategic Partnerships Web Analytics Marketing Sem Online Advertising Advertising Strategy Digital Media Interactive Marketing Digital Marketing Product Marketing Social Media Marketing Management Digital Strategy Direct Marketing Mobile Marketing Sales Leadership Online Marketing Start Ups Marketing Strategy Research Brand Management Brand Development Analytics Seo Lead Generation Strategic Planning Business Development Creative Direction Radio Product Promotion Public Relations E Commerce Marketing Research Usability Consulting Data Management Multivariate Testing Product Training Product Development Mobile Devices Multi Channel Marketing Search Engine Marketing Search Engine Optimization

Michelle Strong Education Details

  • Bradley University
    Bradley University
    Psychology

Frequently Asked Questions about Michelle Strong

What company does Michelle Strong work for?

Michelle Strong works for Icad

What is Michelle Strong's role at the current company?

Michelle Strong's current role is COO at iCAD -- improving patient outcomes with ProFound AI breast cancer risk and detection solutions.

What is Michelle Strong's email address?

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What is Michelle Strong's direct phone number?

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What schools did Michelle Strong attend?

Michelle Strong attended Bradley University.

What skills is Michelle Strong known for?

Michelle Strong has skills like Email Marketing, Strategic Partnerships, Web Analytics, Marketing, Sem, Online Advertising, Advertising, Strategy, Digital Media, Interactive Marketing, Digital Marketing, Product Marketing.

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