Mick Lee Email & Phone Number

Pimpama, QLD, AU

Brisbane, Queensland, Australia

• A driving force behind Vision Made Co's success, nurturing relationships and positioning the business as the go-to nutraceutical manufacturer with major brands. Instrumental in unlocking explosive growth and delivering.
• Developed an innovative product development strategy, contributing to eightfold revenue growth in FY22.
• Diversified revenue generation by formulating 61 new diet supplement products in less than 12 months.
• Increased new client acquisitions by 750% through nurturing industry partnerships.
• Unlocked an 117% increase in units produced through refining ingredient sourcing and production operations.
• Awarded for industry-leading manufacturing, wholesale, and distribution excellence.

• A multi-faceted role, helping an ambitious founder grow a custom merchandise and apparel business. Instrumental in driving operational excellence for day-to-day management of the business.
• Created a business development roadmap, sparking 6-digit revenue growth across Australia in 6 months.
• Accelerated the founder's strategic vision by forecasting emerging opportunities and proactively creating solutions to maximise success.
• Doubled new customer acquisition by strategically leveraging industry partnerships and creating personalised client experiences.
• Fostered a high performing culture by inspiring a diverse team to learn, innovate, adapt, and reach ambition goals.
• Spearheaded an inventory management transformation program, resulting in a total overhaul of the operating system, processes, and practices.

• Led the product development strategy for Australia's largest supplement retailer. Instrumental in developing natural health and sports supplements through a culture of innovation, sustainable sourcing, and customer.
• Developed a pipeline of competitive and innovative new products, resulting in 8-digit revenue contribution per year.
• Managed five private label brands by embedding best practice formulations, manufacturing, supply chain, packaging, label creation, stability protocols, and compliance.
• Delivered $1M annual cost saving through periodic category reviews, stock audits, and competitor analysis.
• Facilitated masterclass programs for over 300 employees across 82 locations, including product knowledge, strategic selling, and regulatory topics.
• Oversaw regulatory compliance (TGA & FZANZ), providing advice on statutory, industry and corporate requirements related to healthcare product advertising and promotions.

Bachelor Of Exercise Science And Business

Certificate Iii & Iv In Fitness

Education record