Mick Sinclair Email & Phone Number

Melbourne, Vic, Au

Australia

Melbourne, Victoria, Australia

Co-founder and Sales & Marketing Director for Shred Bike Care, an all-new Australian made and owned Bike Care brand.

MARKETING MANAGERHarley-Heaven PTY LTD – Multi-door Harley-Davidson Dealership (Melbourne, Sydney & Adelaide)• Drive initiatives such as marketing performance reports, develop new scoring techniques, report marketing performance increase to management, KPI’s & Expenditure.• Conceptualize and identify KPIs to nurture portfolio's growth and facilitate training of on-site teams.• Work with Digital Agency on SEO & SEM Strategy to align with monthly tactics and overall marketing… Show more MARKETING MANAGERHarley-Heaven PTY LTD – Multi-door Harley-Davidson Dealership (Melbourne, Sydney & Adelaide)• Drive initiatives such as marketing performance reports, develop new scoring techniques, report marketing performance increase to management, KPI’s & Expenditure.• Conceptualize and identify KPIs to nurture portfolio's growth and facilitate training of on-site teams.• Work with Digital Agency on SEO & SEM Strategy to align with monthly tactics and overall marketing strategy.• Work closely with online development team to research and design new online products and customer-driven contests.• Effectively manage In-house communication & roll out of monthly tactics with HQ & Dealership staff.• Ensure EDM Strategy & Implementation using Mailchimp.• Regulate traditional media buying, campaign direction and implementation (TV & Radio).• Develop and manage implementation of goals, objectives, policies, procedures and work standards with all applicable foreign regulations.• Manage and maintain strong relationships with marketing firms, media agencies, and production partners.• Create individual development plans and guide to influence performance and succession development.• Design and develop creative communication and marketing products–presentations, briefings, etc. that maximize message and program objectives. • Plan and implement direct marketing approaches including targeting, personalization of messages and measurability; data analysis, customer profiling and segmentation.• Regulate traditional media buying, campaign direction and implementation (TV & Radio)• Trade Marketing & Visual Merchandising. Show less

Melbourne, Sydney, Adelaide

Business Development Manager - Purchasing Harley-Heaven PTY LTD – Multi-door Harley-Davidson Dealership (Melbourne, Sydney & Adelaide)• Developed and implemented process improvement plan to expedite return of defective material to suppliers, increasing inventory accuracy and freeing capital.• Maintained strong vendor relationships, negotiating pricing and terms resulting lower investment and longer payment plans.• Responsible for overall Planning & Budgeting Strategy for… Show more Business Development Manager - Purchasing Harley-Heaven PTY LTD – Multi-door Harley-Davidson Dealership (Melbourne, Sydney & Adelaide)• Developed and implemented process improvement plan to expedite return of defective material to suppliers, increasing inventory accuracy and freeing capital.• Maintained strong vendor relationships, negotiating pricing and terms resulting lower investment and longer payment plans.• Responsible for overall Planning & Budgeting Strategy for PAC (Parts & Accessories) for six Harley-Davidson Dealerships to align with business goals & KPI’s.• Built team environment to achieve goals and objectives as set forth by company.• Range Selections across three categories (Parts, Accessories & Merchandise).• Stayed abreast of leading edge purchasing techniques and champion the use of formal category management techniques and processes.• Performed high level negotiations and provide strategic direction and expertise to team.• Developed Corporate strategies and policies with respect to Purchasing matters. Show less

Altona North

For the Motorcycle and Lifestyle (Surf, Wake & BMX) Divisions:Marketing Specialist - Fox - Online and Print advertising campaigns.- Events (Dealer & Consumer)- Athlete Management- Sponsorship Management - Event Activation- Social Media Management- POS- PR- B2C Marketing- Trade Marketing including POS, Product Training, Visual Merchandise, Events.- Retail Fitout Design and Agency Consulting.Product Manager - Fox Eyewear-… Show more For the Motorcycle and Lifestyle (Surf, Wake & BMX) Divisions:Marketing Specialist - Fox - Online and Print advertising campaigns.- Events (Dealer & Consumer)- Athlete Management- Sponsorship Management - Event Activation- Social Media Management- POS- PR- B2C Marketing- Trade Marketing including POS, Product Training, Visual Merchandise, Events.- Retail Fitout Design and Agency Consulting.Product Manager - Fox Eyewear- Purchasing- Inventory Management- Product Training- Marketing- Trade Marketing including POS, Product Training, Visual Merchandise, Events.Product Manager - Oakley MX- Purchasing- Inventory Management- Product Training- Marketing Show less

Melbourne, Australia

- Social Media Consulting for Brands and Athletes.- Social Media Managment including Facebook, Twiiter & Instagram for Brands & Athletes.- Event Management- Athlete Management- PR Consulting.- Marketing Consulting

Sydney, Australia

Production & Stage Management of the Nitro Circus Live Tour.

Event ManagerSponsorship Manager

Master'S Degree, Marketing

12

Graduate Certificate, Marketing, Hd