Mickael Paris Email and Phone Number
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Marketing Director with over 15 years experience in both in start-ups and FTSE100 companies.Passionate about marketing, digital transformation, innovation and disruption I specialise in designing and implementing innovative strategies with great customer/client outcome as a main objective.
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ChairpersonHelensburgh Events And Reinvestment Trust - Heart Jan 2024 - PresentSupport a dedicated group of volunteers passionate about driving community spirit in Helensburgh and raising money for charities and local causes.
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Marketing DirectorFintech Scotland Jan 2018 - PresentEdinburgh, Scotland, Gb-Launched Fintech Scotland in January 2018-Creation, development and execution of FinTech Scotland’s marketing strategy-Selection and implementation of our CRM-Launch of the Fintech Scotland festival (60 events across 5 cities)-Development of the Scottish fintech cluster (140 fintech firms, Government, Regulator, Technology firms and 15 large financial institutions)-Developed a global network of fintech hubs (8 hubs in Europe, USA, Japan, New Zealand and Australia) -Built brand awareness at a national and international level leading to global media opportunities and an increase in Foreign Direct Investment into Scotland-Responsible for FinTech Scotland's platforms-Commission market research and understand new trends-Write and submit reports to the CEO in all matters of importance-Manage relationships with partners/vendorsOther:o Member of FinTech Scotland's board -
Head Of Digital MarketingStandard Life Aug 2011 - Dec 2017Edinburgh, Scotland, GbBuild and implement the digital strategy for the UK D2C channel. Lead innovation and work on digital transformation and disruption. Prioritisation and development of UK Digital Marketing activities across acquisition and retention.Manage relationships with external and internal suppliersEnsures that campaign opportunities are maximised through marketing automation.Manage a team of 8 people around the following activities:-Online marketing channels: SEO, PPC, Affiliates, Aggregators, Display (re-targeting)-Analytics-Social Media-Web content optimisation (MVT, segmentation, behavioural targeting)-Emails/eCRM-Mobile marketing-CommunitiesProject management -
Bima Scotland Committee MemberBima (British Interactive Media Association) Oct 2014 - Oct 2017London, GbHelp grow and develop the community through event organisation and partnerships.Working to plug the digital gap in Scotland by working closely with schools and universities.Organise Digital Leader Dinners to connect senior digital people. -
Marketing ManagerSkyscanner Mar 2010 - Aug 2011Edinburgh, GbResponsible for the development of Skyscanner in France through online marketing:-SEO (onsite and offsite): Linkbuilding, blogger outreach, onpage optimization, keyword research, content management-PPC: Google/Yahoo/Bing campaign creation, optimization and expansion-Commercial: Develop partnerships with airlines and Online Travel Agents-PR: Creation of video content, voice of the company in France-Social Media: Implementation and management of the social media strategy (Facebook, Twitter, Tumblr, Youtube, etc.) -
Business Development ExecutiveMaxymiser Jun 2008 - Dec 2009New York, Ny, UsMaxymiser is launching in all Europe its web content optimisation solutions (from multivariate testing to behavioural targeting).The company is currently leader in the UK and wishes to lauch its solutions in Europe. I've been given the mission to promote those technologies in France, Spain, Germany and the Netherlands. -
Marketing AssistantCps Technologies Apr 2007 - Dec 20079 months placement:Responsible for the creation and the development of the gift card product line.Test and enhancement of CPS customers’ internet portal
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Sales-AssistantDarty Jul 2004 - Sep 2005I worked there alongside my studies. I was selling electrical appliances such as TV, digita camera, hi-fi systems...
Mickael Paris Skills
Mickael Paris Education Details
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Ecole De Management De LyonManagement -
Napier UniversityBusiness
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Iut Techniques De Commercialisation De ToulonMarketing Techniques
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Lycée BeaussierEconomy And Social
Frequently Asked Questions about Mickael Paris
What company does Mickael Paris work for?
Mickael Paris works for Helensburgh Events And Reinvestment Trust - Heart
What is Mickael Paris's role at the current company?
Mickael Paris's current role is Marketing Director at FinTech Scotland.
What is Mickael Paris's email address?
Mickael Paris's email address is mi****@****ife.com
What is Mickael Paris's direct phone number?
Mickael Paris's direct phone number is +4413122*****
What schools did Mickael Paris attend?
Mickael Paris attended Ecole De Management De Lyon, Napier University, Iut Techniques De Commercialisation De Toulon, Lycée Beaussier.
What are some of Mickael Paris's interests?
Mickael Paris has interest in Children, Politics, Education, Environment, Science And Technology, Animal Welfare, Arts And Culture.
What skills is Mickael Paris known for?
Mickael Paris has skills like Digital Marketing, E Commerce, Digital Strategy, Ppc, Seo, Online Marketing, Social Media Marketing, Online Advertising, Social Media, Marketing Communications, Google Adwords, Web Analytics.
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