Develop captivating graphics for Direct Mail marketing.• Create visuals using Photoshop and Illustrator engage customers with multiple points of sale • Pivot between various products to support the diversified offerings to our clients• Ensure adherence to brand identity across multiple products • Bring considerable knowledge of graphic styles and sources to guarantee accuracy in promoting our clients’ goals

CREATE effective graphic communications for the Marketing Communications Department: • Conceptualize original designs consistent with the brand identity guidelines of the school; • Contribute to and advise on the development of two unique branding initiatives for the school, first for the launch of the Carey Business School in 2008 and second for the current branding, spearheaded by the Creative Director in 2018 which aligns with that of the University, and is unique from other Johns Hopkins entities.DEVELOP unique design solutions for direct mail, publications, social media, and web-supporting graphics.INTEGRATE branding initiatives into the interiors of the school with directional, informational, and decorative signage.MANAGE and direct the creative output of an assistant graphic designer and interns.HONE expert skills in Photoshop, InDesign, Illustrator, Acrobat, and Microsoft Office suite.ART DIRECT photography and illustration for external publications and their Web components.SUPPORT photography for events and internal communications.

GENERATE engaging marketing communications using Adobe Creative Suite.EMBRACE the iterative process to develop campaigns that would attract three different audiences: potential part-time students seeking post graduate degrees in either liberal arts, business, or education.MANAGE and direct the creative output of assistant graphic designers and interns.ORIGINATE timelines for time-sensitive direct mail campaigns and publications.COORDINATE photographers and models for photo sessions.

PRODUCE engaging book cover designs using QuarkExpressILLUSTRATE book covers using Illustrator and PhotoshopPUBLISH engaging sales materials to support sales at book festivals