Thomas O'Marra Email & Phone Number

-Lead end-to-end beverage product development from concept ideation and sensory testing to commercialization, ensuring successful product launch and market alignment with company goals.-Oversee the development and refinement of all beverage formulations - ranging from coffees to energy drinks, optimizing for sensory appeal, cost, nutritional content, and shelf life, while ensuring compliance with regulatory standards.-Manage cross-functional teams and external partners, including ingredient vendors and third-party contractors, to accelerate product development, procure materials, manage supply chain, enhance capabilities, and troubleshoot production challenges.-Ensure high-quality standards by conducting rigorous sensory evaluations, shelf life testing, and overseeing production scale-ups, while maintaining adherence to food safety regulations and Good Manufacturing Practices (GMP).-Analyze market trends and consumer feedback to drive product innovation, continuously improving existing formulations and identifying new opportunities for product expansion and category growth.

Hauppauge, New York, Us

• Directed all facets of a design rebrand to create a broad range of products while continually supporting the launch of new products that boosted public interest and brand recognition.• Oversaw day-to-day product development and procurement responsibilities for the company, in addition to spearheading all supply chain and operational initiatives to drive significant growth, which facilitated an increase in annual revenue from $350K in 2013 to more than $150M in 2022.• Managed partnerships and product development for major corporations within the industry, such asMarvel, SEGA, and other leading entertainment companies.• Coordinated cross-functionally with multiple manufacturers, utilizing API implementation programs tostructure timelines while directing partnered creative teams on design requirements and project deliverables.• Collaborated with the finance team to develop annual budgets while governing end-to-end costmanagement efforts for new product launches across the product portfolio.• Directed supply chain operations, managing materials procurement and inventory across various product lines while collaborating with third-party logistics providers to ensure products remained in stock and shipped on time.

Greenvale, Ny, Us

★ Spearheaded all digital branding efforts, including the real estate firm’s online presence across various digital assets, social media channels, and content marketing platforms.

★ Acted as the lead webmaster and content administrator for the organization’s digital assets and successfully increased the company’s social media following to facilitate sales funnel development efforts.

★ Managed the division’s website and content initiatives, including obtaining statistics for presentation, developing promotional apparel and merchandise, and implementing film projects.

New York, Ny, Us

★ Delivered comprehensive support to the graphics department while developing creative briefs and actively engaging in brainstorming sessions to fulfill client deliverables and achieve account management objectives.

Continuing Education, Creative Advertising

Bachelor Of Arts (Ba), Communications - Double-Specialization: Advertising/Pr & Digital Media