• Credentials Design Enhancement: Regularly reviewed and refined the company’s credential designs to ensure alignment with brand identity, supporting a cohesive visual and professional presence.• Corporate Identity & Documentation Reporting: Provided structured updates and reports on corporate identity and internal documentation, maintaining consistency across company materials.• Internal Social Media & Marketing Calendar: Developed and managed the company’s social calendar, driving engagement through internal marketing initiatives and fostering a connected team culture.• Client Documentation Quality Assurance: Conducted quality checks for client documents, ensuring they met professional standards and reflected the company’s commitment to quality.• Project Management – Special Initiatives: Led and coordinated special projects, including cost database management, contributing to streamlined processes and enhanced operational efficiency.

• Spearheaded the realization of Lateral Solutions' vision to establish its own brand of coffee and coffee shop.• Oversaw the entire product development lifecycle, from the meticulous selection of coffee beans to the crafting of a distinctive brand image.• Formulated a comprehensive strategy encompassing the product itself, defining the target market, designing the supply chain, and implementing effective marketing strategies.• Developed an intricate cost model covering both owner-operated coffee shops and franchised options, ensuring financial viability and sustainability.• Successfully executed the project, achieving the set objectives and milestones.

• Diary Management & Scheduling: Organized and maintained executive calendars, scheduling meetings, and coordinating appointments to maximize efficient time use.• Travel & Accommodation Coordination: Arranged travel logistics, including booking transport and accommodations, to ensure seamless travel experiences.• Event & Conference Coordination: Planned and coordinated events and conferences, overseeing logistical details and ensuring smooth execution.• Meeting Facilitation & Minute Taking: Facilitated meetings with a focus on effective communication and kept detailed minutes for accurate records.• Financial Administration: Managed invoicing and VAT processes through Pastel, handling accounts receivable and debtor management to support accurate financial records.• Administrative Support: Acted as the main point of contact, professionally handling correspondence and phone inquiries to maintain organized communication.• Document Management: Maintained a well-organized document management system, ensuring easy access to important information.• Social Media & Website Management: Managed social media presence and website content, creating engaging posts and updating the website using WordPress.• Database Management & HR Support: Coordinated events, maintained accurate databases, and supported HR functions such as leave tracking, acting as a key communication link between employees and management.• Customer and Guest Communication: Managed client interactions and inquiries, ensuring timely and professional responses to maintain high service standards.• Self-Management and Team Collaboration: Worked independently in a remote setting while maintaining effective communication and collaboration with team members.

• Content Creation - Developed engaging and targeted content for various platforms, ensuring alignment with brand messaging and marketing objectives.• Advertising and Advert Designing - Executed effective advertising strategies, including designing compelling adverts to enhance brand visibility and drive engagement.• Social Media Page Management – Proactively managed and curated content for social media pages, fostering a vibrant online presence.• Client Liaison: Established and maintained strong communication channels with clients, ensuring their expectations were met and exceeded.

• Data Analysis and Administration - Conducted thorough data analysis, providing valuable insights for informed decision-making. Ensured precise and organized administration of financial records.• Bookkeeping, Debtors, and Invoicing - Managed bookkeeping tasks with keen attention to detail, including handling debtors and invoicing processes efficiently.• Project and Client Account Oversight - Successfully oversaw multiple projects and client accounts, ensuring seamless financial management and client satisfaction.• Financial Reports - Compiled comprehensive financial reports, offering clear and accurate insights into the company's financial performance.• Sales Support - Collaborated with the sales team to contribute to sales initiatives and support overall business growth.• Customer Support: Communicated directly with clients, addressing inquiries, resolving issues promptly, and ensuring a positive experience.