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As a former Art Director in advertising, I have developed a keen eye for visual aesthetics and a deep understanding of the power of compelling design to communicate brand messages effectively. As an UX/UI and Product Designer, I bring this expertise to create user-centric, visually engaging experiences that delight customers and drive business results.My approach to product design is rooted in a deep understanding of user needs, and I place a strong emphasis on user research and testing to inform my design decisions. I am skilled in a variety of design tools and methodologies, including user journey mapping, wireframing, prototyping, and visual design, and I am constantly learning and exploring new design techniques to stay ahead of industry trends.At the core of my design philosophy is a belief in the power of simplicity and clarity. I strive to create designs that are intuitive, easy to use, and aesthetically pleasing, and that communicate complex ideas and concepts in a way that is clear and concise.Above all, I am passionate about using design to make a positive impact on people's lives. Whether it's through creating products that solve real-world problems or designing experiences that bring joy and delight, I believe that good design has the power to make a meaningful difference in the world.
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Ux Lead And Design ManagerRevelSeattle, Wa, Us -
Ux Lead & Design ManagerRevel Jan 2021 - PresentSeattle, Wa, UsDuring my time at Revel, I made significant strides in my career, evolving into a UX Lead and Design Manager while achieving several key accomplishments:Led Major Site Redesign Projects: I spearheaded two major site reconception and redesign initiatives for a large software company. These projects showcased my ability to manage complex, high-stakes projects and deliver impactful results that align with business objectives.Crafted Intuitive User Interfaces: I built wireframes for a multi-brand household service application, demonstrating my expertise in creating user-friendly and visually appealing interfaces that enhance the overall user experience.Innovated Application Paths and User Journeys: I developed complex application paths and user journeys that informed a robot delivery service's new direction, highlighting my creative and strategic thinking in designing cutting-edge solutions.Integrated into Client’s Product Design Team: I embedded myself within a client’s Product Design team for a year, where I created a comprehensive B2B orders, shipping, returns, and e-commerce tracking app for a major shipping carrier. This experience underscored my adaptability and versatility in various design environments.Advanced Design Systems: I guided, harnessed, and evolved dynamic design systems for web and application use, showcasing my deep understanding of design systems and meticulous attention to detail. -
Freelance Interactive Art DirectorArticle Group Aug 2020 - Mar 2021New York, New York, Us -
Interactive Art DirectorEssence Sep 2013 - Feb 2020San Francisco, Ca, UsWhile at Essence, I directed a small team of designers, motion designers, and developers to produce programmatic banner creative for Google products such as Nest, Home, Stadia, Store, Cloud, and Maps. My duties included presenting work and results to the client, working with our analytics team on testing, and innovating the technology behind the advertisements. Over the years, I also helped on new business ventures and building our internal processes. -
Art DirectorPbjs Apr 2010 - Aug 2013Los Angeles, Ca, UsCollaborate on creative projects for Microsoft Branded Entertainment, Windows Embedded, and internal branding. Instrumental in building an internal news microsite for BMW called Dealer Direct. Leading a team to work on an API driven digital wall for the offices of BGC3. Creating the branding, and promotions for Microsoft Events like their Xbox keynote address at E3. -
Interactive DesignerRazorfish Apr 2009 - Mar 2010New York, Ny, UsWorking with my team to create landing pages, apps, and display advertising for Microsoft, Best Buy, Levi’s, Docker’s, and Nike. -
Art DirectorRemerinc Aug 2006 - Mar 2009In a small agency you touch everything that goes out the door. This included helping to name, brand, and design the identity for Slalom Consulting. For Kentucky Fried Chicken, in association with the Little League and ESPN, I created the concept for a 30 second broadcast commercial. I also was creating pitch presentations, working on the internal branding, and any mockups associated with growing the agency.
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Production DesignerMarketing Drive 2005 - 2005
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Graphic Design InternPublicis Dialog 2005 - 2005Fr
Andrew Farley Skills
Andrew Farley Education Details
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The Art InstitutesGraphic Design -
Boise State UniversityGraphic Design
Frequently Asked Questions about Andrew Farley
What company does Andrew Farley work for?
Andrew Farley works for Revel
What is Andrew Farley's role at the current company?
Andrew Farley's current role is UX Lead and Design Manager.
What is Andrew Farley's email address?
Andrew Farley's email address is fa****@****ail.com
What is Andrew Farley's direct phone number?
Andrew Farley's direct phone number is +120625*****
What schools did Andrew Farley attend?
Andrew Farley attended The Art Institutes, Boise State University.
What are some of Andrew Farley's interests?
Andrew Farley has interest in Design, Technology, Marketing, Art, Music, Life, Movies.
What skills is Andrew Farley known for?
Andrew Farley has skills like Art Direction, Typography, Creative Direction, Interaction Design, Graphic Design, Illustrator, Creative Strategy, Adobe Creative Suite, Concept Development, Web Design, User Interface Design, Indesign.
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