We sell products that inspire your next big outdoor adventure.

I'm a part of the Apiary Digital collective, a group of experienced professionals dedicated to delivering performance marketing solutions for growing brands.

New Content Collective consults on and executes paid social media campaigns.

● Develop goal-oriented social media strategies primarily on Facebook, Twitter, Pinterest, Google+, and LinkedIn for clients in diverse industries.● Execute social media campaigns that are focused on building revenue through lead generation, direct and assisted conversions, driving website traffic, and enhancing brand awareness online. ● Manage day-to-day social media posts and customer feedback for clients, while focusing on traditional marketing goals. ● Create effective social media outlets from scratch for clients without any social media presence, utilizing carefully designed profile graphics to drive desired customer actions. ● Direct a small social media team to successfully execute social media strategies.● Build targeted and cost-efficient paid Facebook Ad campaigns to reach more customers and relevant new audiences.● Design custom branded content to increase virality, while expanding brand recognition.

● Performed relevant keyword research for clients.● Recommended onsite updates to clients with undesirable website layouts or content. ● Created practical title tags, meta descriptions, headers, internal linking, and content tweaks for client websites. ● Worked extensively with sitemaps, Google Analytics, and Webmaster Tools to analyze and guide SEO efforts.

● Head manager of Green Room, a 500-capacity hybrid music venue/art gallery/nightclub that showcases local artists and musicians. Responsibilities focused on effectively creating and executing the venue’s marketing plans, both online and offline. ● Created initial social media and re-branding strategy to establish Green Room as a leading community-oriented venue featuring local creative talent, and significantly grew local engaged audiences to 3,700 Facebook fans, 1,200 Instagram followers, and 1,000 Twitter followers in the first year. ● Executed press plans targeting key media that generated regular coverage and promotion including the Village Voice, Sun-Sentinel, Miami Herald, Nylon Magazine, NBC6, Consequence of Sound, and local radio station interview tours via strong networking and effective press releases. ● Built an email database of over 3,000 relevant customers, and developed informative email newsletters with over 10% open rates and over 3% clicks-throughs● More than doubled Green Room’s annual revenue from 2011 to 2012● Lead a team of 16 staff members and countless artists and performers to surpass the venue’s marketing goals

● Worked directly under the Marketing Manager for Green Room & America’s Backyard. In the early stages, I was responsible for spearheading the re-branding of the venue from a high-end nightclub to a community-oriented music venue that featured creative locals. Over time, I took over responsibility for all online and street team marketing. ● Formed relationships with nearly 200 local artists and performers that eventually became the foundation for the venue● Spearheaded a complete brand image overhaul in 2011 that won the local Village Voice award for "Best Cultural Turnaround"● Developed a well-planned social media strategy that became the backbone of Green Room’s online presence. ● Authored a popular local culture blog for the venue that attracted an approximate average of 500 views per post● Organized the venue's first cultural weekly party called Digital Love that eventually led to a unique 4 night lineup that attracted over 2000 people through the door every weekend

● Wrote concise articles on upcoming events within Palm Beach and Broward County on a freelance basis. Articles can be found on my author page: http://www.browardpalmbeach.com/authors/miguel-bravo/2009/

● Worked in a variety of schools in Broward County from elementary to adult behavioral centers, with the majority of my time at a special needs center school. Assisted in developing programs to aid autistic students with learning life skills

● Founded a multi-dimensional business that focused on event services, DJ entertainment, and documentation of the Ft Lauderdale cultural scene via an influential local blog FTLCollective.com● Managed a rotating freelancer staff that consisted of up to 6 writers and 2 private bartenders● Built layered events at local music venues and art galleries that combined small businesses, performers, and artists.

● Responsible for selling financial products including investments accounts, loans, home equity lines, CDs, personal and business accounts, and mortgages through face-to-face interactions, leads generation and phone follow-ups. Ranked top 10 in sales in North and South Carolina territory