Partner at an online wine club/store that curates and ships subscription-based boxes every month and has a selection of over 450 wines, with a bias in organic and biodynamic Argentine producers.

I helped lead the agency's strategic vision on digital media, new technologies and an approach to integrated marketing practices that best suit our clients' needs.I have led team efforts and collaborated in various projects, designing and implementing digital frameworks for The Coca-Cola Company, Nestlé Purina Petcare, The Walt Disney Company, Sony Corp, ESPN, Natura Cosmeticos, Audi, Intel Corp., Microsoft Corp., Televisa, Veolia, Arcor, Molinos, Sigma Alimentos, Softys, Univision and Arnet (Telecom), among others.I have a considerable background consulting with global, regional and local brand teams having done work in the United States, Latin America and Asia Pacific.

Led technical efforts for planning, implementing and deploying Tublip.com, a social network with a strong focus on music artists and producers who wanted to create and interact with online social profiles to share music online.Before the Facebook, Soundcloud or Spotify explosion, we created a full platform from scratch that included social profiles with blogging, photoblogging, events and an embeddable music player and recommendation engine that streamed both commercial music and music created by artists from the platform released under the CreativeCommons license.

Designed, developed and implemented online presence for diverse companies and brands. Roles and responsibilities included creating customized content management systems and user interfaces for law firms, publishing houses, fashion design brands, tobacco distributors, film producers and distributors, image consultants, travel services and financial and investment firms.

Collaborated or led efforts in the US, Mexico and Latin America for Webware Corporation –a digital asset management company based in Sausalito, California– providing solutions for Amgen, BBDO, Boeing, Bristol-Myers Squibb, Charles Schwab, CommonHealth, DuPont, e-Trade, Harcourt, The Jim Henson Company, Getty Images, Landor & Associates, Leiden University, Martha Stewart Living Omnimedia, National Geographic, the NFL, ONE, Scripps Television Networks and Sony Pictures.