Miguel Garcia Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brazil

+ Projects of innovation+ Digital strategy for various products+ Partner in digital transformation+ Strengthening of channels+ Innovation scouting+ Omnichannel strategy+ Digital strategy for the company's various products+ Partnerships

São Paulo, São Paulo, Brazil

+ Digital Strategy for Takeda´s products in the specialties hematology and rare diseases + Partner in Digital Transformation+ Channels Strengthening+ Product Owner on Takeda Pro portal+ Innovation Scouting+ Omnichannel Strategy

São Paulo, Brazil

+ Creation of the São Paulo City urban entertainment project.+ Content strategy and growth of digital presence.+ Creation of project channels with content planning with partners, automation and unification of channels.+ Creation of the São Paulo City product brand.+ Implementation of e-commerce and media, sales and growth strategies.+ Partnerships with digital influencers, collab with brands from other segments for products and offline events.+ Coordination of third… Show more + Creation of the São Paulo City urban entertainment project.+ Content strategy and growth of digital presence.+ Creation of project channels with content planning with partners, automation and unification of channels.+ Creation of the São Paulo City product brand.+ Implementation of e-commerce and media, sales and growth strategies.+ Partnerships with digital influencers, collab with brands from other segments for products and offline events.+ Coordination of third parties to create content, media and product production.+ Social Marketing Show less

São Paulo, Brazil

+ Product Owner on Conexão Roche, the customer portal for Roche Brazil, a portal that makes simple the relationship process between Roche and Client (HCO) Hospitals, distributors, healthcare operator, clinics, pharmacies and etc. The goal is Customer Centric, putting the customer at the centre of everything and improve the experience.+ Digital strategy for various Roche products in the specialities rheumatology, pneumology, rare diseases, PHC (Personalized Medicine) Roche Brazil, Foundation… Show more + Product Owner on Conexão Roche, the customer portal for Roche Brazil, a portal that makes simple the relationship process between Roche and Client (HCO) Hospitals, distributors, healthcare operator, clinics, pharmacies and etc. The goal is Customer Centric, putting the customer at the centre of everything and improve the experience.+ Digital strategy for various Roche products in the specialities rheumatology, pneumology, rare diseases, PHC (Personalized Medicine) Roche Brazil, Foundation Medicine Brazil and Latin America, neurology and hematology.+ Construction of the digital plan, the launch of the Foundation Medicine websites of all Latam countries and content strategy for Brazil.+ Participation in the launch of the Foundation Medicine patient support program.+ Implementation of Marketing Cloud with the supplier.+ FoundationOne Liquid and FoundationOne CDx launch strategy in Brazil.+ Implementation of the Foundation Medicine purchasing portal with the supplier and digital strategy for internal and external specific campaigns.+ Ecosystem strengthening and improving.+ Media strategies with the agency.+ Content planning for websites and social media.+ Implementation of mail automation and tools.+ Content strategy and webinars for the pandemic period and new market directions for digital adoption and transformation.+ Participation in the idealization and implementation of the "Digital Career" project, aiming to assist and educate the medical public about digital presence, mainly on social networks.+ Hub and strategy creation for the new positioning of Roche in rare diseases with the medical and patient content construction with suppliers, online events and launch campaigns. Show less

São Paulo, Brazil

> Leading a team of 7 people.> Idealization and execution of large promotional campaigns. Market research and site visits to analyze competitors and constant opportunities.> Management of technology projects such as apps, consumer experiences and offline brand actions.> Digital strategy and media plan for promotional campaigns.> Main clients: Unilever, Galderma, Colgate-Palmolive, Integral-Medical, Castrol, Bayer, Brastemp Diageo and Kimberly-Clark.

London, England, United Kingdom

+ Responsible for the strategy and development of various jobs in the internal agency, including campaigns, internal marketing, brochures, catalogs, folders and direct mail.

São Paulo, Brazil

+ Part of the creative team for campaigns for major clients such as: Sano fi- Aventis, Nestlé and Bavaria.

São Paulo, Brazil

> Creation of campaigns, promotions and direct marketing.> Main Clients: Hertz, Editora Abril.

Master Of Business Administration - Mba, Strategic Marketing

Graduate, Gestão Comercial

Advertising, Publicidade E Propaganda