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Miguel Alexander Strobel is listed as Founder at Watersky Digital, a with 5 employees, based in Greater Hamburg Area, Germany. AeroLeads shows a matched LinkedIn profile for Miguel Alexander Strobel.
Miguel Alexander Strobel previously worked as Lecturer - Communications & Digital Auditing at Baden-Wuerttemberg Cooperative State University (Dhbw) and Lecturer - Digital Auditing at Hsba Hamburg School Of Business Administration. Miguel Alexander Strobel holds Master Of Business Administration (Mba), General Management, With Honours + Dean'S List from University Of Oxford - Said Business School.
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Analytical Marketing-Mind with a passion for:- Fusing Offline & Online Marketing into one synergetic ecosystem... as they are two sides of one brand- Harmonizing Digital Marketing tools into an efficient Purchase Funnel... as performance is based on focus not over-diversification - Teaching (Offline) Marketers to fully grasp & leverage the power of Digital... as it is the perfect complement to classical Marketing- Challenging projects that require unconventional thinking ... as stagnation is the biggest danger in these digital times
Listed skills include Marketing, E Commerce, Digitales Marketing, Marketingmanagement, and 20 others.
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Hamburg Area, Germany
Founder of Consulting & Training company specialized on making the Digital world usable for B2C clients.Specialties:- Training: Developing Marketers into competent Digital Managers- Consulting: Helping clients with an independent assessment of their challenges- Implementation support for complex projects
Ravensburg, Baden-Württemberg, Germany
Teaching Area: Marketing + Digital MarketingTopics:- Harmonizing Offline & Online Marketing- Consumer Journey Thinking - Digital Marketing Auditing (How to evaluate & benchmark a brand's digital representation)- Digital KPIs (for core channels such as Website, eCommerce, Social...)
Hamburg Area, Germany
Teaching area: Digital AuditingTopics: - Analysis of a brand's digital ecosystem & digital consumer journey- Creating a balanced auditing algorithm - Comparative scoring & weighting of quantitative and qualitative data sources- Synthesizing internal data sources with external insights- Competitor-based digital strategy, avoiding typical data misinterpretationsAudience: Bachelor, Master, MBA Teaching the art of Digital Auditing & Performance Measurement to undergraduate and postgraduate students (incl. MBA) of the Hamburg School of Business Administration.
Hamburg Area, Germany
Global Digital Manager responsible for:- Digital Media Management- Tracking & Analytics- International Roll-Out of Projects (e.g. simultaneously for 12 countries)- Training of colleagues around the worldBrands: Eucerin | Hansaplast/Elastoplast | ABC
Gothenburg, Sweden
Manager of Digital activities in Sweden.Main tasks:- Digital Strategy (esp. translation of brand strategy into digital)- Online Advertising (Programmatic, Banner, SEA...)- eCommerce - Analytics & Optimization- Social Media (Facebook, Instagram)- Website optimizations- Training of Marketing employeesBrands: Eucerin | Hansaplast
Hamburg Und Umgebung, Deutschland
Management of digital activities for all pharmacy brands in Germany.Major responsibilities:- Creation of first video consultant for skin care in Germany (http://videoberatung.eucerin.de)- Launch & Management of Social Media plattforms (facebook, Instagram, Youtube)- Development of Performance Advertising & Search Marketing Strategy (SEO & SEA)- Coordination of various 360° digital campaigns - Optimization of process & agency landscape Brands: Eucerin | Hansaplast | ABC
Hamburg Und Umgebung, Deutschland
- Developed brand repositioning strategy for brand turnaround- Coordinated Aquaphor brand in Germany- Accountable for Pricing - Refinement of Distribution StrategyBrand: Eucerin Aquaphor
Hamburg
Responsible for build-up of eCommerce Business with Amazon.de and the top 5 eCom Retailers in Germany.- Managed and grew Amazon to a major client- Devised analytics procedures and scrutinised business for growth potentials- Consulted and trained multiple countries on building and boosting e-CommerceBrands: NIVEA | NIVEA MEN | Florena | 8x4 | Hidrofugal | LabelloClients: Amazon.de | MyTime.de | Rossmann-Onlineshop.de | dm.de | REWE Online
Hamburg Und Umgebung, Deutschland
1. Stationary Retail:Worked on Point-of-Sale activation for six major stationary retailers: Devised, negotiated and implemented promotion mechanics with the clients2. e-Commerce:Started building the business with Amazon.de Brands: NIVEA | NIVEA MEN | Florena | 8x4 | Hidrofugal | LabelloClients: dm | Rossmann | Müller | Budni | Famila | Amazon.de
Hamburg Und Umgebung, Deutschland
Three-year B.A. studies program incorporating 10 cross-functional work assignments. Total work time 1,5 years. The program included a three month assignment in Seoul, South Korea.Specialization: Marketing (5 Assignments in national and international departments)Graduated as Top 10% (ECTS Grade A)Brands: NIVEA | NIVEA MEN | Florena | EucerinMain Working Experiences: Marketing | Sales | Supply Chain | HR | Corporate Strategy
Oxford, Großbritannien
Full-time MBA program at Saïd Business School of the University of Oxford.Final grade: With Honours + Dean's List
Gwanak-Gu, Seoul, Korea
Assignment to South Korea to contribute to the brand launch. Key projects (Marketing & Supply Chain): - Distribution strategy- Pricing Evaluation- Development of a stock forecasting programBrand: Eucerin
Activities and Societies: | Held guest lecture on Digital Marketing | Winner of "Global Challenge" Oxford Round - Represented University.
Activities and Societies: HSBA ConsultingThree-year B.A. studies program incorporating 10 cross-functional work assignments. Total work.
Quick answers generated from the profile data available on this page.
Miguel Alexander Strobel works for Watersky Digital.
Miguel Alexander Strobel is listed as Founder at Watersky Digital.
Miguel Alexander Strobel is based in Greater Hamburg Area, Germany while working with Watersky Digital.
Miguel Alexander Strobel has worked for Watersky Digital, Baden-Wuerttemberg Cooperative State University (Dhbw), Hsba Hamburg School Of Business Administration, Beiersdorf, and Beiersdorf Ag.
Miguel Alexander Strobel's colleagues at Watersky Digital include Diamanta Hykaj and Tobias Keinath.
You can use AeroLeads to view verified contact signals for Miguel Alexander Strobel at Watersky Digital, including work email, phone, and LinkedIn data when available.
Miguel Alexander Strobel holds Master Of Business Administration (Mba), General Management, With Honours + Dean'S List from University Of Oxford - Said Business School.
Miguel Alexander Strobel is listed with skills including Marketing, E Commerce, Digitales Marketing, Marketingmanagement, Marketing Management, Fmcg, Social Media, and Marktforschung.
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