Michael Haag

Michael Haag Email and Phone Number

Head of Product Marketing @ Loop
Menlo Park, CA, US
Michael Haag's Location
Sunnyvale, California, United States, United States
Michael Haag's Contact Details

Michael Haag personal email

Michael Haag phone numbers

About Michael Haag

I lead the Product Marketing team and activities at Labelbox.My background is in computer engineering, but I quickly shifted my career to balance my passion for technology and my love for business and creative marketing. I've been fortunate to lead key teams that include alliances, solution marketing, and product marketing for high-growth companies. I've loved being part of three different teams that have grown from the early days to $1B+ in annual revenue. I specialize in product marketing, growth strategy, go-to-market execution, core messaging, product strategy, competitive analysis, market growth, solution marketing, technology evangelism, analyst relations, press relations, sales enablement, and product management collaboration.

Michael Haag's Current Company Details
Loop

Loop

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Head of Product Marketing
Menlo Park, CA, US
Website:
loop.com
Employees:
95
Michael Haag Work Experience Details
  • Loop
    Head Of Product Marketing
    Loop
    Menlo Park, Ca, Us
  • Labelbox
    Head Of Product Marketing
    Labelbox May 2024 - Present
    San Francisco, California, Us
    Leading product marketing activities to accelerate the growth of Labelbox, the leading AI platform for building intelligent applications through powerful organizational, labeling, and modeling capabilities. We are backed by Andreessen Horowitz, SoftBank, B Capital, Kleiner Perkins, Databricks Ventures, First Round Capital and Gradient Ventures (Google's AI Investment fund).
  • Yugabyte
    Head Of Product Marketing
    Yugabyte Dec 2021 - May 2024
    Sunnyvale, Ca, Us
    Led product marketing for YugabyteDB, a leader in the fast-growing space of distributed SQL databases. Established the Product Marketing function and built out a small team. I led efforts to differentiate messaging, launch new product innovations, create a comprehensive content strategy, and build solutions and vertical-specific content for campaigns focused on lead generation (MQLs). Additionally, my team responsible for publishing customer success stories, driving ongoing sales enablement initiatives, and contributing to product-market fit for our DBaaS offering. My role extended beyond core product marketing, encompassing solution marketing, technical marketing, competitive intelligence, and the development of AR and PR strategies.
  • Self-Employed
    Personal Sabbatical
    Self-Employed Aug 2021 - Dec 2021
    Chose to take some time to recharge after several amazing experiences and accomplishments. Using the time to explore new areas of interest, catch up on reading and industry trends, and enjoy quality time with my kids and family.
  • Vmware
    Director, Product Marketing - Cloud Software
    Vmware Aug 2018 - Jul 2021
    Palo Alto, Ca, Us
    Led a worldwide product marketing team for VMware's $1B+ Cloud Services Business Unit. We helped companies transform their business by simplifying the adoption of the hybrid cloud through innovative products, cloud-based services (SaaS), and one of the largest cloud provider ecosystems. Responsibilities included managing a $1M+ marketing budget, creating powerful core messaging, driving social media activities, enabling sales and partners, engaging with industry analysts, and launching new products (30+ per year). Successfully drove 25%+ CAGR over three years, helping play a key role in VMware's journey to a SaaS company.
  • Vmware
    Group Manager, Product Marketing - Hci And Storage
    Vmware Jul 2016 - Aug 2018
    Palo Alto, Ca, Us
    Managed a team responsible for core content marketing activities across VMware's storage and availability portfolio, including the fast-growing hyper-converged space with vSAN as well as storage-related activities for VMware Cloud on AWS, containers, Virtual Volumes (VVols), and Site Recovery Manager (SRM). Responsibilities included developing core product messaging and vision; driving critical analyst and press activities; evangelizing with top industry influencers; presenting technology and solutions at industry events; understanding customer needs and creating core assets; and leading product launches.
  • Vmware
    Product Line Marketing Manager, Storage
    Vmware Jun 2015 - Jun 2016
    Palo Alto, Ca, Us
    Drove outbound marketing activities across VMware's storage and availability portfolio, including their newest flagship products of Virtual Volumes (VVols) and Virtual SAN (VSAN). Developed key positioning and messaging, product launches, packaging and pricing, sales collateral and training, and evangelized portfolio to customers, sales, press and analysts.
  • Hewlett-Packard
    Manager, Ww Solutions Marketing And Alliances
    Hewlett-Packard Dec 2012 - Jun 2015
    Houston, Texas, Us
    Managed an HP Storage Solutions Marketing and Alliances team focused on virtualization (client and server), healthcare, cloud, and object storage. Responsible for the end-to-end management of each solution space, which included building and maintaining the partner ecosystem, identifying strategic activities with key ISVs, finding and capitalizing on technical integration opportunities with engineering and product management teams, developing the value proposition and customer collateral, driving joint go-to-market plans to grow awareness and revenue, and evangelizing the solutions within the HP Storage organization as well as the broader HP Enterprise Group (EG). In addition, I maintained specific responsibilities for owning and growing the critical business and technical relationship between HP Storage and VMware.
  • Hewlett-Packard
    Sr. Alliance Manager, Hp Storage Division
    Hewlett-Packard Dec 2010 - Dec 2012
    Houston, Texas, Us
    Transitioned to HP following their acquisition of 3PAR, my previous employer. I am part of the HP Storage Division where I continue to work as a Sr. Alliance Manager responsible for developing key technology partnerships, managing partner projects, identifying new business and technology opportunities, and influencing strategic decisions.
  • 3Par
    Sr. Alliance Manager
    3Par Oct 2007 - Dec 2010
    Us
    Managed key technology partnerships, developed new business relationships, and led strategic marketing and product planning decisions regarding partner solutions as a senior member of the 3PAR Business Development and Alliances team. Responsible for managing key projects with technology partners, such as VMware, Microsoft, Citrix and Cisco. Worked closely with marketing, product management and engineering on a daily basis to research, develop and rollout key solutions with these partners. Went through IPO and then acquisition by HP, following interesting bidding war between Dell and HP.
  • Brocade
    Strategic Alliance Manager
    Brocade Dec 2006 - Oct 2007
    San Jose, Ca, Us
    Increased Brocade’s technology ecosystem by developing new partnerships and managing existing alliances. Created, implemented, and managed the first formal Brocade Developer Program. Worked with legal, marketing and web teams to complete and promote partnership program.
  • National Instruments
    Product Marketing Manager
    National Instruments Jul 2003 - Aug 2006
    Austin , Texas, Us
    Ran the marketing and business aspects of a multimillion dollar product line. Responsible for developing marketing collateral, compiling product forecasts, supporting sales on key opportunities, and analyzing market trends. During that time, accomplished record quarter revenue and managed global Tier 1 marketing launches. Prior to becoming a PMM, I completed the NI Engineering Leadership Program, during which time I managed a group of eight support engineers for a year focused on supporting customers using the Vision and Motion products with LabVIEW.

Michael Haag Skills

Strategic Partnerships Virtualization Product Marketing Alliances Vmware Cloud Computing Storage Storage Solutions Business Alliances Enterprise Software Marketing Strategy Business Development Integration Product Management Go To Market Strategy Strategy

Michael Haag Education Details

  • Rice University
    Rice University
    Electrical Engineering
  • Stanford University
    Stanford University
    Innovation And Entrepreneurship Certificate
  • Rice University
    Rice University
    Electrical Engineering

Frequently Asked Questions about Michael Haag

What company does Michael Haag work for?

Michael Haag works for Loop

What is Michael Haag's role at the current company?

Michael Haag's current role is Head of Product Marketing.

What is Michael Haag's email address?

Michael Haag's email address is mh****@****are.com

What is Michael Haag's direct phone number?

Michael Haag's direct phone number is +165042*****

What schools did Michael Haag attend?

Michael Haag attended Rice University, Stanford University, Rice University.

What skills is Michael Haag known for?

Michael Haag has skills like Strategic Partnerships, Virtualization, Product Marketing, Alliances, Vmware, Cloud Computing, Storage, Storage Solutions, Business Alliances, Enterprise Software, Marketing Strategy, Business Development.

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