Mihaela Bobinac Email & Phone Number

Zagreb, Hr

Sveta Nedelja, Zagreb, Croatia

Zagreb, Croatia

I have worked for a software company specialized in developing and implementing MES (Manufacturing Execution System) for various types of manufacturing industries worldwide.As a Marketing and PR Manager, I was in charge of all marketing and communication activities of the company and the promotion of Industry 4.0 solutions. My scope of work included defining and implementing marketing and communication plans, managing the official website and social media channels, implementing digital… Show more I have worked for a software company specialized in developing and implementing MES (Manufacturing Execution System) for various types of manufacturing industries worldwide.As a Marketing and PR Manager, I was in charge of all marketing and communication activities of the company and the promotion of Industry 4.0 solutions. My scope of work included defining and implementing marketing and communication plans, managing the official website and social media channels, implementing digital marketing campaigns, organizing the company's presentations on the international fairs and conferences, exhibitions, B2B meetings, public affairs, crisis communication, media relations, creating promotional content, CSR activities, event plannings, advertising, internal communications, etc. Show less

Zagreb, Croatia

After being a member of the organizing board of the conference for almost four years, in 2012, I became the Executive Director of the PRO PR Conference.PRO PR is the first international PR and communication conference in South-East Europe. It has been supported and endorsed by the world's prominent public relations associations, such as International Public Relations Association.The executive director role has included the responsibilities for conducting media relations and public… Show more After being a member of the organizing board of the conference for almost four years, in 2012, I became the Executive Director of the PRO PR Conference.PRO PR is the first international PR and communication conference in South-East Europe. It has been supported and endorsed by the world's prominent public relations associations, such as International Public Relations Association.The executive director role has included the responsibilities for conducting media relations and public relations activities, creating media plans, defining and coordinating sales activities, communicating with government and non-government associations, defining and implementing sponsorship and partnership strategies, content management, budget planning, coordinating team and speakers, finding sponsors, negotiating and lobbying. Show less

Zagreb, Croatia

As a senior consultant and project manager, I was responsible for creating and implementing communication plans and strategies for the agency's clients in South-East Europe and abroad. In addition to that, my working position also included: government affairs, event planning, crisis communication, social media communication, budget planning, content planning, speech writing, event management, marketing activities planning. I was also head of the Zagreb office, responsible for the team… Show more As a senior consultant and project manager, I was responsible for creating and implementing communication plans and strategies for the agency's clients in South-East Europe and abroad. In addition to that, my working position also included: government affairs, event planning, crisis communication, social media communication, budget planning, content planning, speech writing, event management, marketing activities planning. I was also head of the Zagreb office, responsible for the team, acquisition of new employees, human resources, education, and marketing and sales activities. I was the executive director of the FOCUS - Conference on Innovation and Communication in Public Administration and Public Sector Companies and a board member of the PRO PR Interactive seminar, Slavonika Conference on Agriculture, and AgroStart Up Conference. Some of the clients that I worked for as a project lead or a project team member are Alma Mater Europea - European Academy of Arts and Sciences, Embassy of the Republic of Turkey in Croatia, TIKA, Philip Morris International, Cammeo Group, Lunos Slovenia, City of Slavonski Brod, Palmanova Outlet Village, Polyclinic Arithera, Abbott, Polyclinic Terme Selce, Independent Trade Union of Workers in Secondary Education of Croatia and Association of Croatian Trade Unions, Đuro Đaković Montaža, Croatian-Qatar Association, Calcit, Maribor - European Capital of Culture, Municipality of Maribor, Styria-Poslovni dnevnik, Qatar Chamber of Commerce, Qatar International Woman Business Forum, TEDxZagreb, NCL Media group, Origin Bahrain, AWT International, Interactiveb Qatar, Yunus Emre Institute, Nigrad, AGS, City of Gospić, Fairtrade, Eban Winter University, etc. Show less

Zagreb, Croatia

This role brought me the opportunity to gain valuable working experience in all other aspects of PR and marketing, such as crisis communication, corporate communication, internal communication, lobbying, advertising, media planning, as well as event management, and media relations. I was also a member of the editorial team of PRO PR magazine - the first PR magazine in Southeast Europe.In addition to the above mentioned, I was in charge of media campaigns for the projects such as the… Show more This role brought me the opportunity to gain valuable working experience in all other aspects of PR and marketing, such as crisis communication, corporate communication, internal communication, lobbying, advertising, media planning, as well as event management, and media relations. I was also a member of the editorial team of PRO PR magazine - the first PR magazine in Southeast Europe.In addition to the above mentioned, I was in charge of media campaigns for the projects such as the Croatian Walk of Fame, Top Scholarship for Top Students, PRO PR Conference, Ivo Pukanić - Colours of Life, Croatian Luxury Days. I was also a part of the team that has provided communication management, branding, and promotional services for the organizations and companies such as Đuro Đaković Montaža (Bilfinger Berger), URSA Uralita, Poli Perutnina Ptuj, Still, Outlet Centre Sv. Helena, RR & Company- EU Partners, Telekom Slovenia, City of Crikvenica, City of Samobor - Public Open University, Fresenius Medical Care etc. Show less

I assisted the project manager in implementing PR & marketing campaigns for the various clients and agency's projects.The scope of work included: writing press releases, press clipping, preparing media kits, official letters, website content, sales activities, and participating in the team that was in charge of event management, media relations, and public relations activities.