Mihaela Giurescu Email & Phone Number

Bucharest Metropolitan Area

Romania

Managed the SEO campaigns of major corporate brands known globally, such as Nestle, L'Oréal, Reckitt and Benckiser, Avon and other global eCommerce websites of major pharmaceutical brands.My responsibilities include: - SEO strategy and strategic consultancy.- client onboarding, SEO training, engagement, retention and sell-up for present SEO campaigns. - managing SEO delivrables, from technical audits to content both on-page and off-page.- SEO reporting & SEO campaign status meetings, monthly or at request.

Freelance digital marketing consultancy for a small Romanian start-up company targeted both at property gains and paid media. - Proposals for setting goals, analyzing the acquisition and adapting the message according to the channel;- Keyword research for SEO, search, and display advertising proposals aimed at website visits and opt-ins;- Email marketing proposals to work a steady database of leads; - Blog content strategy aimed at a target audience interested in history, authentic local experience, and traveling,- Redesign proposals both for front and back end to improve speed and UX;

Managed a team of 4 fixed specialists, 6 shared specialists, and 4 freelance bloggers;Created and promoted through paid and organic content 4 brand new client websites;Managed the SEO department comprised of 14 link building specialists (for over 150 websites);Supervised the content for over 150 monthly blog articles;Responsibilities:- Hands-on management of all marketing activities for the company's projects;- Team and project management;- Overseeing content strategy, creation, promotion, and performance;- Coordinating the efficient and accurate flow of information among all project stakeholders.

Bucharest

Tripled my monthly target results 3 months after starting; a 200% increase, from 20 expected free white hat guest posts to 60;Responsibilities:- Increase the position of our clients' US based websites;- Conceiving outsourcing and link-building strategies for multiple campaigns;- Managed a portfolio of both e-commerce and affiliate websites;- Send out daily emails for guest posting, link insertion, or mention opportunities;- Creating outsourcing email templates;- Editing and publishing blog articles for major vertical market segments (Finance, Healthcare, Education, Jewelry, FMCG, etc);- Building keyword plans.- Performing SEO audits.

Bucharest, Romania

Learned from scratch how to develop content writing skills to become proficient in communicating messages that convey and convert for ecommerce businesses.Responsibilities: - Preparing Social Media posts;- Content writing for the e-commerce site's blog on topics such as conversion optimization, customer experience, lead generation, and product development;- Infographics copy;- Copy for the company's landing pages and social media channels.