Mihir Deshpande Email & Phone Number

Gurugram, Haryana, India

Mumbai Area, India

Marketing Technology Consultant

Pune Area, India

• Working on ‘Marketing Automation Platform’ (MAP) and designing automation programs based around customer experience • As part of wider ‘Marketing Operations’ team acting as project SPOC for managing ad-hoc requests and coordinating with cross functional teams like web operations, client marketing operations team, email development, Invoicing team etc. • End to end operational management of campaigns with hands on experience on marketing automation tools like Eloqua and Marketo• Part of the QA team on the project "Zero Defect Program" to develop process checkpoints to ensure an error free and Six Sigma compliant process• Constantly keeping in touch with new industry updates and latest digital marketing trends for constant improvement• Designing and Analysing the end to end Campaign and Asset Performance Reports to provide insights and recommendations based on the best practices and industry trends perspective• Working with cross-functional teams to create an enhanced MA strategy and action plan, and oversee implementation and optimization of the same

Hyderabad Area, India

Managed Data Validation & Quality ops team dealing with project management, pertaining to major global markets for Google Maps.Global POC for policy across all Quality Control opsSite Co-Lead for Hyderabad Quality Control (QC) Operations and POC for the Quality Control Team of 105 analystsResponsible for staffing and planning operations of the QC Team for Hyderabad site for efficient people and content managementTogether with the other Global POCs, was involved in managing internal evals for process improvement and Global Content StandardizationDesigned a new tool interface for Quality Control,which identified bottlenecks in global internal functions and reduced average verification timeSuccessfully visualized and implemented a new QC Scoring Methodology which helped in reducing the errors in the process by almost 30% globally

Master Of Business Administration (M.B.A.), Marketing/Operations

Bachelor Of Technology (B.Tech.), Biotechnology