Develop & execute organic and paid social media strategy to communicate OM’s activities, mission & goals to local, regional and national audiences, empowering thought leadership, investment opportunities & economic development for Miami Dade County, including $19.5M Federal Climate Tech Hub GrantManage digital marketing channels and document quarterly conferences, resulting in a 15% increase in followers and 33% increase in engagement

Design, develop and create collections of artwork for sale on youbymika.com and in personDevelop and execute omnichannel marketing calendar across email marketing and social media channels to boost brand awareness and SEODesign and create custom artwork according to client commissionsOrganize and instruct group painting lessonsProspect growth opportunities

Spearheaded the development, execution, data analysis and reporting of a multi-channel marketing campaign that generated $30K in revenue and increased attendance by 15%Led live event coverage, same-day creative asset development and video editing, managing a team of 3 camera people to secure footage and broadcast on AAS4.0 channels, reaching 20K international viewers in two daysAnalyzed performance data to optimize organic and paid ad campaigns, leveraging insights to ensure agile marketing strategy

Audited website and optimized for search engine ranking by improving site flow, metadata and copy, driving 50% increase in website visits and private event bookings● Managed B2B and Influencer outreach, securing qualified leads for private rentals and partnerships, driving $9K in sales

Development and implementation of the social media strategy including creating, curating, and managing all published content for assigned accounts.Community Management + Engagement. Responsible for interacting with fans on posts and pro-actively engaging with fans and potential new fans leading to increase in audience and profile visits.Developing the strategy for influencer campaigns and oversee implementation.Manage influencers, including contract negotiation and management.Proactively develop relevant content topics and best practices to reach client’s target demo.Suggest creative ways to attract prospective fans / customers, ie promotions, giveaways, etc.Research audience preferences, hashtags, and trends.Report on online reviews.Develop & manage social media ad campaigns.Establish and grow a target audience on select social channels for clients.Demonstrate excellent communication and interpersonal skills.Work closely with the client marketing team to ensure objectives and goals are being met.Manage social media presence and direct programs to improve social media reputation and recognition.Developing and delivering marketing and communications strategies.Undertake continuous analysis of competitive environment, consumer trends, and industry trends.Coordinate and lead client meetings as needed.Support relationship development with client.Stay up to date on latest digital technologies and keep team up to date.

Optimize metadata for Search Engine OptimizationOversee Administrative and Creative Services and customer service for The Art Design Project Engage in-person visitors to gallery, showcasing thorough knowledge of The Art Design Project repertoire and artists. Handle and document incoming artwork and sculpturesPackage and document outgoing artwork pieces for safe transportDevelop and distribute digital and physical marketing assets

Developed original content, including Instagram/Facebook posts, reels, Tik Toks and tweets to promote and maintain brand awareness and drive salesDeveloped and executed editorial calendarResponded to online questions and comments about products to increase consumer engagement on the official brand page

Coordinate and oversee the execution of digital marketing operations for HustoIdentify innovative new media, travel and data tech relationships to further the brandTrain and manage social media internsLiase with lead team regarding weekly and quarterly goals, software development, and strategic partnerships

Develop and execute omnichannel marketing strategy for Bobby Kareem Hill’s original screen prints and painterly works Learn to burn screens using original images from my own portfolioPrint images by hand

Develop and execute social media content strategy across Instagram, Facebook, Medium, and LinkedIn on company, CEO, and Founder accounts to build a cohesive brand image for KeeperAi to attract investors and clients. Monitor emerging social media trendsLeverage analytics to make informed decisions regarding social media strategy optimization

Optimize campaigns, evaluate, and present weekly reporting to ensure full spend, exceptional performance, and drive ongoing salesStrategically manage $4 million in location-targeted digital media campaigns for over 500+ brands across the OutFront reseller docketLeverage understanding of digital marketing landscape to make strategic recommendations to sales leads and clients to improve performance and boost sales

Created original content, established an editorial calendar and organized sweepstakes, giveaways, and pop-up shopsIncreased Instagram following by 800% over a 1 year periodPromoted oil and uses via personal and company social media platforms to increase reach and drive salesResponded to online questions and comments about products to increase consumer engagement on the official brand page

• Manage ongoing programmatic and digital campaign execution including media planning, digital asset development and trafficking, data-based optimization, invoicing, and reporting to internal DMP for the 30+ campaigns on Ad Council’s docket throughout the year• Manage an account list of creative agencies, media partners and adtech providers • Identify appropriate campaigns for media support based off of holistic campaign data and research• Monitor industry trends and prospect innovative media companies to help Ad Council evolve and stay top of mind

• Drove awareness for Sony Music artist releases via omnichannel social media and physical asset distribution • Partnered with in-market organizations and lifestyle shops to coordinate real-time activations and events including listening parties and merch giveaways• Regularly submitted detailed recap reports of general marketing efforts, including photos, videos and feedback from audiences • Participated in bi-weekly departmental conference calls to contribute to campaign generation

• Secured sponsorship from local and national corporate entites for large scale events organized by the Student Association Programming Board for students on the Binghamton University campus including Frost Fest, Fall Concert, and Spring Fling• Holistically evaluated budget with Programming Board Treasurer and President to ensure long term financial soundness of the SAPB• Generated ominchannel media strategy to spread awareness about events organized by the SAPB. Responsibilities included developing creative, managing physical distribution within local market and online distribution via digital outlets. • Oversaw an ambitious undergraduate mentee who would go on to succeed me as Fundraiser upon my graduation

• Developed original content, established an editorial calendar and organized sweepstakes, giveaways, and pop-up shops• Increased Instagram following by 800% over a 1 year period• Promoted oil and uses via personal and company social media platforms to increase reach and drive sales• Responded to online questions and comments about products to increase consumer engagement on the official brand page

• Provided administrative support, including research, distribution of promotional materials, and generating daily media reports• Analyzed record radio charts to track songs as they broke at Urban format radio stations nationwide• Participated in weekly Marketing and Projection meetings to evaluate current music industry and streaming trends • Collaborated, as part of a competition, with team of interns from various departments to create an Artist Development Marketing Plan for RCA focus artist, eventually winning the competition and having our ideas implemented

●Manage all social media platforms for the team●Be proficient in software necessary to create flyers (Publisher, Photoshop, Illustrator, etc…)●Design all flyers/posters and submit for prior approval to the Executive Board to then promote events and performances that Quimbamba holds●Manage the distribution of promotional materials

• Reviewed and edited content for press releases, monthly newsletters, special promotions and social media• Accompanied the Assemblyman to events including Supreme Court Justice inductions and religious ceremonies• Took photographs of David Weprin at events for later use in promotional material• Drafted and mailed correspondence to political associates to maintain positive professional relationships

●Perform general office duties (answering phones, booking and confirming appointments, etc.)●Create and update marketing materials such as flyers ●Update contact database●Enter and maintain property listings on multiple sites●Secure public information about prospective investment properties for private clients