Mikael Dahlin Email & Phone Number

Stockholm County, Sweden

Stockholm, Stockholm, Sverige

As Chief Commercial Officer, I lead the Sales, Marketing, E-Commerce, and Customer Service teams, driving the development and execution of our commercial strategy.Key achievement: Company delivered all-time high in turnover and profitability during 2023.

As Sales & Marketing Director, I led the field sales, inside sales, and marketing teams, developing and implementing strategies to achieve the company’s commercial targets.Key achievements: Delivered an all-time high in turnover and profit in 2022, and achieved 300% revenue growth in B2C E-Commerce compared to the previous year.

Managed key accounts within a region generating over 75 MSEK in annual revenue.

Led business development efforts across multiple international markets in the EMEA region, overseeing sales management, strategic partnerships, and product launches. Worked closely with diverse stakeholders to ensure alignment with global strategy, drive brand visibility through events, and enhance retail performance with comprehensive sales.

Regional Sales Manager for Sweden, Denmark, Finland, Russia, and Baltic States. Delivered solid annual growth above budget targets and increased market penetration. Achievements: Increased turnover for Swedish market with +50% YoY.

Managed business development in four key markets and delivered solid revenue growth and market expansion. Achievements: Increased turnover for Swedish & Russian markets with +100% YoY.

Telemarketing sales targeting executive management and management positions, working with both cold calling and selling towards existing customers. Consistently delivered strong results and contributed to business growth.Achievements: Recognized as the company’s top salesperson multiple times for exceeding budget targets and delivering exceptional.

Boras, Sweden

Handled key accounts to address product inquiries and streamline new product orders, while driving upsell opportunities and minimizing churn. Provided dedicated customer service to key accounts, ensuring high satisfaction and strengthening long-term relationships.

Boras, Sweden

Advised customers on sports gear, handled sales transactions, and ensured inventory accuracy, with a focus on the shoe department.