Mikael Flygh Email & Phone Number

Greater Malmö Metropolitan Area

Dubai, United Arab Emirates

Responsible for all marketing activities in the MEA (Marketing Communications, Branding and Events, Partner Marketing and Business Development Marketing) as well as Educational Services and Sales Development/Lead Generation. Developed and oversaw the delivery of a fully integrated marketing strategy for the business and investment models into emerging.

Lund, Sweden

• In my current role as a Global Partner Program Manager, I am involved in the development and successful delivery of strategies for Axis Partner Programs, including delivery of the total partner experience. I globally.
• Ensured earlier engagement in the customer buying process.
• Achieved double-digit growth in Solution and software sales.
• Maintained high customer satisfaction index and NPS score for members.

Helsingborg, Sweden

In my previous role at Clemondo, I was responsible for the development and execution of overall product strategy, pricing, competitive analysis, brand management, IR, and marketing communication. I have delivered inputs to supply chain based on market and trend analysis in order to obtain the optimal availability of products. I have build new strategic.

Lund, Sweden

• In this role, I have created and implemented effective strategic and tactical channel marketing plans and procedures. I have provided active support to partners across EMEA by delivering excellent management of channel.
• Increased digital presence of company products by initiating digital / social marketing strategy for partners.
• Attained 300% growth by spearheading launching process, new products, and positioned corporate as #1 in storage market.
• Accomplished 25% Return on Marketing Investment (ROMI) through deliverance of exe performance.
• Boosted profits and two-folded deals rates through execution of account-based marketing programme for partners.
• Achieved highest ranked partner satisfaction in company history and doubled revenue growth for partners in EMEA/YoY partner gratification.

Malmo, Sweden

• I have build value-based messaging for increasing demand and revenue for enterprise server, storage networking, and services portfolio. I have provided effective and strategic leadership to a team of 10 members.
• Attained overall double-digit growth in win rates for new and existing clients through account-based marketing efforts.
• Boosted 70% growth in KPIs at first year and 90% in second year; attained top-rated sub-region position in EMEA.
• Restructured resources and developed core values concentrated on enhancing business outcomes, while transforming team into efficient marketing group.
• Accomplished 700% increase in traffic through establishment and execution of robust social and digital marketing strategy.

Stockholm, Sweden

• I have directed a team of eight members and ensured their full contributions in achieving targeted objectives of company. I have supported direct/indirect sales activities by providing active guidance on marketing.
• Optimised 6% market share across Northern Europe through strengthening client relationships.
• Built and applied marketing plan to boost 900% sales pipeline, resulting in surpassing 5% of total revenue target.
• Expertly amplified profitable top-line returns and awareness for $400M unit.
• Actively participated in integrating processes and people following acquisition of 3Com.

Copenhagen Area, Capital Region, Denmark

• I have established and maintained long-term business relationships with operations, finance, and legal business units. I have played an instrumental role to build winning culture and motivate staff to attain targeted.
• Prepared business plans in accordance with corporate objectives, fuelling market share growth and market penetration, resulting in increasing 35% revenue and over 3% market share..

• Managed budget for business unit valued at $250M and established long-term revenue growth plans.
• Consistently exceeded 100% of sales, cost, and margin targets.
• Promoted HP’s strength in distribution across emerging markets to drive revenue improvement.
• Directed pivot in strategy to focus on e-printing programs by building consensus with alliance partners and key stakeholders; played key role in development of e-printing platform still integrated in current printers.

• Led cross-functional project teams of up to 10 employees and distributed revenue budget of $200M across sales and marketing teams in EMEA.
• Launched new products into marketplace based on consumer needs to capture market share.
• Achieved 11% increase in business unit growth despite market decline.

• Managed $50M Inkjet Printer portfolio driving marketing, competitor analysis and sales efforts.
• Identified and capture new channels to grow market share and grow brand value.
• Implemented product promotions and drove future product development.

• Established channel strategies for network business and directed complex sales channel.
• Built partnership program and provided strategic leadership to partners to accelerate revenue.
• Attained 300% increase in market share and #2 ranked vendor in market by size.

I began my career with Ingram Micro in the corporate sales account team. Ingram is one of the largest distributors of IT products in the world. Within a short period of time I became responsible for some of the biggest partners. I developed and increased the turnover for my partners and developed them into some of the most important and biggest partners.

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