Oversee Accendo Cellar's allocation list, hospitality and Direct to Consumer sales initiatives and strategies.

Oversee Gandona's business development through various avenues including but not limited to: National Sales, Direct to Consumer Sales, Business to Business brand development, Global Distribution and national strategic partnerships.

• Develop strategic partnerships throughout the San Francisco Bay Area.• Oversee and manage Ma(i)sonry Napa Valley--a wine, art and design gallery. • Implement all social media campaigns across Twitter, Facebook, Instagram, Foursquare, Vine, etc... for Ma(i)sonry Napa Valley.• Operate within budget while increasing revenue and surpassing sales goals.• Report directly to the Director of Hospitality and the President of Bespoke Collection.• Act as the main point of contact for high net worth individuals visiting the Napa Valley.

• Plan and execute over 25 camps and training programs per year throughout D.C., Maryland and Virginia. • Increased revenue generated in the first quarter year over year by 39%.• Manage a staff of over 30 coaches, players and trainers.• Market, both digitally and via grassroots events, upcoming D.C. United camps and training programs.• Act as primary point of contact for parents, sponsors, hosts and government departments to demonstrate a seamless operation of the camps.• Research and implement five more sites throughout the area to help increase revenue. Operate within a set budget.

• Generated over $125,000 in revenue growth over the first year leading all first year sales staff, while ranking in the 89% league wide.• Led the department in sales with over 700 tickets for October 15th target, which increased revenue by $17,500. • Launched and managed Grassroots Marketing events for clients, which include activation at large youth soccer tournaments, club meetings, and opening ceremonies. • Managed the initiation, planning, timeline management, scheduling, team formation, communication planning, and change control to influence sales representatives to meet company goals. • Initiated our “Night of Champions” promotion and spearheaded the marketing campaign to over seven major youth soccer clubs in the East Region to reach a collective end product of generating ticket sales for the honorees. • Organized and developed over 60 accounts, and lead the company in percentage of individual sales goals surpassed by their deadlines.

• Maintained and created sales plans, goals, and progress reports on a weekly basis for 72% of seasonal clients, while monitoring approximately $1,000 in weekly revenue. • Conducted over 500 outbound calls weekly, which resulted in incremental revenue growth of $8,000. • Managed local inside sales representatives, while working cross-functionally with other regional account executives to build team unity and empower a stronger sales force. • Generated over $8,000 in new revenue through cold calls—second highest in company. • Compiled and manipulated all sales and call numbers for clients through mastery of Excel.

Lived abroad in Portugal, France, and Greece with the US Soccer International player, organizing the professional athlete’s day-to-day activities (travel, media, marketing/endorsements, etc…).

• Responsible for domestic and international travel operations (the booking of flights, checking players and coaching staff in for future flights, and contacting embassies to enable foreign players a trial with the team).• The planning and execution of a three-day trial camp for college and former professional players• Managing the expense reports of players and coaches.

• Create appearance itineraries for high profile professional soccer players.• Assisted the director of marketing in searching for ancillary sponsorship opportunities.• Managed the day-to-day update of content for FreddyAdu.com.