Hey, I'm Mika. I'm a CX obsessed growth marketer with experience across (probably too many) sectors, specializing in driving business growth and brand visibility for long term, sustainable growth while knocking out home runs when the opportunity presents.My superpower is relentless pursuit of efficiency. I've been described (by other than my mom) as a strategic thinker with the ability to align teams toward achieving organizational goals and solving complex business problems. I'm able to translate complex ideas into human speak and actionable strategies. My areas of expertise include:- Identifying high-profit partnership opportunities. - Optimizing customer acquisition channels. - Relentless focus on reducing customer friction, enhancing brand presence, and lowering operational costs. - Commitment to long-term efficiency and impact.- Ownership mindset across projects focusing on the entity's best interests. Obligatory LinkedIn brags:► Drove 87% YoY revenue growth in direct channels over six months, achieving $2.7M total revenue. Improved margins by implementing targeted strategies and repositioning the brand to reduce reliance on high-commission partner channels.► Launched a new brand, generating $794k in revenue over two years, with 96% of revenue sourced from SEO and organic strategies. Targeted low-competition, high-revenue opportunities, ensuring rapid growth and sustainability for a bootstrapped startup.► Negotiated an exclusive distributorship and launched a D2C drop-ship eCommerce store, increasing net profit by ~400%. Transitioned from low-margin to higher-value products, reducing overhead and optimizing revenue.► Developed and implemented an SEO strategy for a newly acquired company, achieving a 1,857% ROI. Expanded customer acquisition channels beyond existing customers and distributors, improving web presence and addressing substantial unsold inventory.► Increased targeted eCommerce traffic by 531% through strategic SEO addressing brand exposure and overcoming revenue stagnation.