Swimwear for breastfeeding mamas. Invented, built, and marketed a full women's swimwear line. Patented an original design and created new products with a US-based factory. Created the brand identity and worked with designers, web developers, and social media marketers to build the ecommerce presence. MOLOCO is available online (shopmoloco.com), and at a selection of third-party sellers, including Madewell, J Crew, and Bloomingdale's. • Oversee all channels of sales/marketing/design for swimwear collection• Develop new designs, color palettes and styles each season • Coordinate, manage and direct all seasonal photoshoots from casting, photo selection to final photo retouching • Handle all production, sourcing of raw material, trims, market research • Work directly with third-party marketing and PR support • Answer customer service inquiries

• Work alongside Design, Merchandising and Production to meet T&A deadlines• Communicate daily with oversea factories and vendors to ensure timely deliveries• Source all new fabric and trims for denim, sweaters and bottoms seasonal developments• Oversea all development packages and prototype samples• Support and implement projects and cost initiatives aimed at improving margins• Create and present cost comparisons and counter sourcing options at costing review• Initiate and support cross-category developments, communications and initiatives