Michael Bradley

Michael Bradley Email and Phone Number

Sr. Director of Marketing, Scotty Cameron Putters at Acushnet Company @ Acushnet Company
Michael Bradley's Location
San Diego County, California, United States, United States
Michael Bradley's Contact Details
About Michael Bradley

I’m a brand-centric and growth-oriented marketing leader with 20 years of experience successfully growing and elevating premium and iconic brands in sporting goods, musical instruments, and consumer electronics, with a dash of consulting in the celebrity-owned fast-casual restaurant space. I’m quick to see the big picture and assess what levers to pull to steward great brands to profitable, sustainable success. I started my career as a newspaper journalist and semi-professional musician, quickly parlaying my love for writing into the marketing field, working at the marketing and communications office of one of the nation’s top liberal arts colleges before ultimately combining my passions to hold progressive brand marketing and leadership roles in the musical instruments industry. There, I worked on some of music’s most iconic brands, consistently elevating consumer engagement, driving double-digit sales growth and building and leading winning teams.Always a believer in following one’s passions, the bite of the golf bug during my years living among the hallowed golf courses of Long Island, NY led me to pursue a career in the golf industry, where I’ve been fortunate to work for the past 10 years on the most premium brand in golf—Scotty Cameron at Titleist. There, my role encompasses brand marketing, product launches, digital marketing, high-demand e-commerce, and global sales and marketing strategy.In my free time, I enjoy the outdoors, golf, camping, hiking, wildlife photography, and adventures with my rescue dog.Key experience: - Premium consumer products - Marketing & Communications- Sales growth / strategy / programs- Digital Marketing / Social Media - Ecommerce - Brand Experience / Events / Artist, Celebrity Collabs- P&L Ownership- Small and Large team management- Large budget managementIf you’d like to connect, please reach out LinkedIn. I always love to connect with other marketers and business leaders to share best practices.

Michael Bradley's Current Company Details
Acushnet Company

Acushnet Company

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Sr. Director of Marketing, Scotty Cameron Putters at Acushnet Company
Michael Bradley Work Experience Details
  • Acushnet Company
    Sr. Director Of Marketing, Scotty Cameron Putters
    Acushnet Company Aug 2022 - Present
    Fairhaven, Ma, Us
  • Acushnet Company
    Director Of Marketing, Scotty Cameron Putters
    Acushnet Company Apr 2015 - Sep 2022
    Fairhaven, Ma, Us
    Direct marketing activities and ecommerce execution for the Scotty Cameron brand. Ensure clear, consistent and premium positioning of the Scotty Cameron brand and product line in all appropriate channels and media. Direct all marketing efforts for Scotty Cameron Putters including digital strategy, ecommerce, merchandising, trade and consumer education, analytics, social media and all consumer connection plans.
  • Avedis Zildjian Company
    Vp Of Product Marketing
    Avedis Zildjian Company Sep 2013 - Apr 2015
    Norwell, Massachusetts, Us
    Led company new product development process, portfolio and product marketing P&L. Managed team of product managers working in close partnership with sales, operations and marketing organizations to lead go-to-market execution for the world's most iconic brand of musical instrument cymbals.
  • Korg Usa
    Director Of Marketing
    Korg Usa Sep 2008 - Sep 2013
    Mellville, Ny, Us
    Head of marketing for Korg USA with responsibility to lead, build and mentor a team of marketing, artist relations, product management, public relations and product support associates driving some of the most iconic brands in the music products industry, including Korg, Vox, Marshall, and Blackstar amplification.During this time of employment, I led comprehensive marketing efforts encompassing both paid and unpaid channels, website development, media strategies, and digital/social planning. I was responsible for multi-million dollar marketing budgets and established strategic partnerships with major retailers like Amazon and Best Buy. This included conducting face-to-face meetings with buying and merchandising teams, generating Amazon A+ content, and leading the entire launch process.
  • Korg Usa
    Vox Product Manager
    Korg Usa Apr 2006 - Aug 2008
    Mellville, Ny, Us
    Responsible for cradle-to-grave brand management of Vox Amplification and Korg Toneworks amplifier and effects categories inclusive of product planning, marketing/advertising/artist relations strategy and sales/marketing programs. Developed successful new product lines in partnership with top recording artists. Partnered with sales and R&D teams to identify and execute on new product development opportunities while supporting the core business.
  • D'Addario
    Brand Manager, Planet Waves
    D'Addario Mar 2003 - Apr 2006
    Us
    Brand manager for D'Addario's premium musical instrument accessories line inclusive of acoustic instrument care products, musician gear, professional instrument cables and band and orchestral accessory products. Oversaw period of outstanding growth and market penetration for a premium product line of over 500 SKUs in a largely commodity-dominated space.
  • Trinity College-Hartford
    Assistant Director, Publications
    Trinity College-Hartford Jul 2001 - Mar 2003
    Hartford, Ct, Us
    Wrote a variety of articles and features on college programs, faculty and alumni for a in support of variety of premium marketing and communications publications.
  • The Music People Inc.
    Marketing And Sales Program Manager
    The Music People Inc. Oct 1998 - Jul 2001
    Berlin, Ct, Us
    Developed marketing collateral, sales/marketing programs and assisted CEO in product development projects in support of a leading pro audio and musical instruments accessories distributor.
  • The Hartford Courant
    Correspondent
    The Hartford Courant May 1994 - May 1996
    Hartford, Ct, Us
    Reported on and wrote news articles and briefs ranging from personal interest, to business, and local politics for the nation's longest continually running newspaper, covering a territory of 33 towns in Eastern Connecticut.

Michael Bradley Education Details

  • Babson F.W. Olin Graduate School Of Business
    Babson F.W. Olin Graduate School Of Business
    Entrepreneurship
  • American Management Association
    American Management Association
    Measuring Marketing Roi
  • American Management Association
    American Management Association
    Successful Product Management
  • American Management Association
    American Management Association
    Selling Your Competitive Advantage
  • Trinity College-Hartford
    Trinity College-Hartford
    American/United States Studies/Civilization

Frequently Asked Questions about Michael Bradley

What company does Michael Bradley work for?

Michael Bradley works for Acushnet Company

What is Michael Bradley's role at the current company?

Michael Bradley's current role is Sr. Director of Marketing, Scotty Cameron Putters at Acushnet Company.

What is Michael Bradley's email address?

Michael Bradley's email address is mi****@****usa.com

What schools did Michael Bradley attend?

Michael Bradley attended Babson F.w. Olin Graduate School Of Business, American Management Association, American Management Association, American Management Association, Trinity College-Hartford.

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