Mike Brown, Mba

Mike Brown, Mba Email and Phone Number

Senior General Manager -Texas and New Mexico @ Brown-Forman
Texas, United States
Mike Brown, Mba's Location
Dallas-Fort Worth Metroplex, United States
About Mike Brown, Mba

In today’s highly competitive and fast-paced market, organizations need strong and aggressive sales leadership to meet ever-changing business development goals. I am a driven, passionate and team oriented sales specialist focused on delivering results in competitive and fast paced environments. Particular expertise in TBA (Beer/Wine/Spirits)/Beverages developing cross-functional relationships, increasing brand market share, executing new product launches, and brand advocacy. • Experience—13+years of productive sales and marketing, coupled with an MBA•

Mike Brown, Mba's Current Company Details
Brown-Forman

Brown-Forman

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Senior General Manager -Texas and New Mexico
Texas, United States
Website:
brown-forman.com
Employees:
4643
Mike Brown, Mba Work Experience Details
  • Brown-Forman
    Senior General Manager -Texas And New Mexico
    Brown-Forman
    Texas, United States
  • Brown-Forman
    General Manager -Texas And New Mexico
    Brown-Forman Jun 2023 - Present
    Dallas, Texas, United States
  • Brown-Forman
    General Manager- La/Nm/Ne/Nd/Sd
    Brown-Forman Aug 2019 - May 2023
    Dallas/Fort Worth Area
  • Brown-Forman
    Area Manager- La/Nm/Ne/Nd/Sd
    Brown-Forman Oct 2018 - Jul 2019
    Dallas/Fort Worth Area
  • Brown-Forman
    State Manager
    Brown-Forman Jan 2016 - Sep 2018
    Indianapolis, Indiana Area
    • Lead the Brown Forman sales and marketing for Indiana• Manage sales and execution with RNDC senior leadership to achieve fiscal goals including sales, marketing, pricing and P&L responsibility.• Coach and develop a team two direct reports, and four BF Specialist• JDTW Specialist was promoted to BF Market Manager of Maryland• Achieved BF 150 2 years in row• Jan F16- Feb F18 –BF Portfolio +4.8%• JDTW +6.6%, JDTH +9.4%, WR +22%, OF +17%• Indiana account for +40% of… Show more • Lead the Brown Forman sales and marketing for Indiana• Manage sales and execution with RNDC senior leadership to achieve fiscal goals including sales, marketing, pricing and P&L responsibility.• Coach and develop a team two direct reports, and four BF Specialist• JDTW Specialist was promoted to BF Market Manager of Maryland• Achieved BF 150 2 years in row• Jan F16- Feb F18 –BF Portfolio +4.8%• JDTW +6.6%, JDTH +9.4%, WR +22%, OF +17%• Indiana account for +40% of growth for MW Division for two consecutive yearsAchievements: Woodford Market of the year Show less
  • Lucas Bols B.V.
    Regional Sales Manager-Midwest
    Lucas Bols B.V. Jan 2014 - Dec 2015
    (Il/Wi/Mn)
    • Managed all channels of off and on premise business, including regional and independent chains, • Responsibilities included P & L, pricing, creating incentives, programming, POS and managing budgets• Lead the Lucas Bols portfolio development strategy and execution by collaborating with Wirtz beverage senior leadership to achieve company goals and KPI's• Develop and executed annual sales and commercial plans for assigned geographic territories by partnering with management on with… Show more • Managed all channels of off and on premise business, including regional and independent chains, • Responsibilities included P & L, pricing, creating incentives, programming, POS and managing budgets• Lead the Lucas Bols portfolio development strategy and execution by collaborating with Wirtz beverage senior leadership to achieve company goals and KPI's• Develop and executed annual sales and commercial plans for assigned geographic territories by partnering with management on with ride-withs. • Mentored and trained direct sales personnel on how to sell our products. Resulting in territorial growth of 2% growth in market share from January -December • Launched two new products and secured 400 new POD’s in two months• Exceeded January - December 2014 sales for MN +18% vs LY, coupled with growing account sold +20% vs LY• Grew total sales for Bols Genever in IL from Jan.-Dec. +46% vs LY• Grew total sales depletions in WI from Jan. – Dec. for Bols Genever +92% vs LY and Damrak Gin 89% vs LY Show less
  • Diageo
    Regional On Premise Account Manager
    Diageo Feb 2012 - Jan 2014
    Midwest (Mn/Il/Wi/Ia/Ne)
    • Responsibilities include driving quality, marketing and sales in a 3-tier system with 12 distributors across the Midwest (MN/IL/WI/IA/NE) in on-premise.• Manage 3rd party vendors, Strong presentation skills, Experience with IRI• Perform quarterly quality sales presentations to key stakeholders and partners• Conceptualize and implement marketing and quality programs at wholesale & retail level to reduce inefficiencies and maximize profitability. Conducted quality audits at retail… Show more • Responsibilities include driving quality, marketing and sales in a 3-tier system with 12 distributors across the Midwest (MN/IL/WI/IA/NE) in on-premise.• Manage 3rd party vendors, Strong presentation skills, Experience with IRI• Perform quarterly quality sales presentations to key stakeholders and partners• Conceptualize and implement marketing and quality programs at wholesale & retail level to reduce inefficiencies and maximize profitability. Conducted quality audits at retail and reported variations from standards 
• Directed and managed activities of the local distributor personnel to promote sales, visibility, distribution and profitability of Guinness Brands within the On-premise that lead to 1% positive share growth. • Developed and implemented region-wide Quality and Training Program to gain share of mind and grow sales with Wholesalers, Top Retail Accounts and National Accounts 
.• Leveraged program support and investment from wholesalers and 3rd party vendor network. Show less
  • Diageo
    On Premise Account Manager
    Diageo Nov 2010 - Jan 2012
    Greater Philadelphia Area
    Accountable for business impact of 90 on-premise outlets with a concentration on multicultural nightclub and neighborhood bar accountsOversaw annual marketing budget. Allocated funds toward marketing events, consumer promotions, and sponsorships to increase sales, visibility, and distribution of brands.Develop rapport and provide exceptional customer support to nightclub and bar owners through consistent product training and sales support resulting in increased market share through… Show more Accountable for business impact of 90 on-premise outlets with a concentration on multicultural nightclub and neighborhood bar accountsOversaw annual marketing budget. Allocated funds toward marketing events, consumer promotions, and sponsorships to increase sales, visibility, and distribution of brands.Develop rapport and provide exceptional customer support to nightclub and bar owners through consistent product training and sales support resulting in increased market share through multiple accounts by 1.5%Met and exceeded distribution quotas for multiple brands, resulting in 2% increased market share for Diageo, DCE & MHUSAArrange local marketing promotions for key brand initiatives, such as Hennessey "Lady Hennessey", Smirnoff "Master of the Mix" resulting in 10 cases sold each over multiple account during the quarterManage & Coordinate approximately 100 annual sampling events in conjunction with marketing agency, targeting key consumer targets across Diageo/MHUSA brands Show less
  • Diageo
    Retail Account Manager
    Diageo Aug 2008 - Oct 2010
    Greater Philadelphia Area
    Accountable for business impact of 50 general market and multicultural off-premise accounts in the largest volume off-premise territory in Pennsylvania Increased sales in 2008 and 2009 for consecutive months of 1%Managed large territory (Philadelphia) that consisted of 8.8 % of the total volume of the business 2008 and grew to 9.4% in 2009. Consistently exceeded distribution quotas for multiple brands with innovative point-of-sale and floor displays Provided exceptional customer… Show more Accountable for business impact of 50 general market and multicultural off-premise accounts in the largest volume off-premise territory in Pennsylvania Increased sales in 2008 and 2009 for consecutive months of 1%Managed large territory (Philadelphia) that consisted of 8.8 % of the total volume of the business 2008 and grew to 9.4% in 2009. Consistently exceeded distribution quotas for multiple brands with innovative point-of-sale and floor displays Provided exceptional customer support to retailers through consistent product training, customized point-of-sale solutions for high theft issues, and sales support Introduced and executed the launch of new Ciroc flavors in the largest market in Pennsylvania. Built 45 key of premise displays w/ 30 incremental cases which contribute to the award received for most sold Ciroc by a RAM in PA.Implemented Moet Hennessey "Lady Hennessey" national program on a local level- built 20 key off premise display w/ 20 incremental case stack outs couple with Hennessey Black 750& 375 in all cluster 5 retail accounts Show less
  • Rose Tree Place Senior Living Community
    Sales And Marketing Manager
    Rose Tree Place Senior Living Community 2007 - 2008
    Media, Pa
    Increased occupancy goal by 14% within one year vs. goal of 7%Drove competitive intelligence to help outline community sales strategy and coordinated group visits with influential customers/consumers driving greater brand awarenessBuilt and maintained key relationships with local physicians, hospitals and other healthcare professionals to continue to build brand exposure
  • Wsfs Bank
    Management Associate
    Wsfs Bank 2005 - 2007
    Wilmington, De
    Worked in a variety of departments throughout the bank, learning fundamentals of retail, items processing and human resourcesSecured new business and maintained existing accountsWas recognized for meeting and exceeding branch goals. Performance -Open 5 accounts daily vs. Goal- 2 accounts daily
  • Heritage Place Senior Living Community
    Manager Of Resident Services / Marketing Associate
    Heritage Place Senior Living Community 2003 - 2005
    Fayetteville, North Carolina Area
    Increased occupancy by 1.5 residents a month and averaged approximately 50 cold calls per day looking for new clienteleDeveloped and implemented a budget of $10kManaged three employees in the Resident Services department and coordinated large functions which included booking several recognizable entertainers Managed placement of media advertisements in local news paper and radio stations. Selected which mediums to advertise in based on the demographics of the audience of the radio… Show more Increased occupancy by 1.5 residents a month and averaged approximately 50 cold calls per day looking for new clienteleDeveloped and implemented a budget of $10kManaged three employees in the Resident Services department and coordinated large functions which included booking several recognizable entertainers Managed placement of media advertisements in local news paper and radio stations. Selected which mediums to advertise in based on the demographics of the audience of the radio station and newspaper Show less

Mike Brown, Mba Skills

Marketing Strategy Marketing Sales Operations Sales Sales Management Management Beverage Industry Pricing Retail Crm Brand Management Leadership Market Planning Account Management Strategic Planning New Business Development Training Key Account Development Budgets Selling Forecasting Product Marketing Business Development Advertising Sales Process Alcoholic Beverages Beer Wine Distributors P&l Management Trade Marketing Pricing Strategy Product Development Event Management Brand Awareness Sales Presentations Strategy Cross Functional Team Leadership Customer Service Fmcg

Mike Brown, Mba Education Details

  • Saint Joseph'S University - Erivan K. Haub School Of Business
    Saint Joseph'S University - Erivan K. Haub School Of Business
    General Management, Strategy And Leadership Development
  • Methodist University
    Methodist University
    Business Administration And Marketing

Frequently Asked Questions about Mike Brown, Mba

What company does Mike Brown, Mba work for?

Mike Brown, Mba works for Brown-Forman

What is Mike Brown, Mba's role at the current company?

Mike Brown, Mba's current role is Senior General Manager -Texas and New Mexico.

What is Mike Brown, Mba's email address?

Mike Brown, Mba's email address is ph****@****hoo.com

What is Mike Brown, Mba's direct phone number?

Mike Brown, Mba's direct phone number is +131259*****

What schools did Mike Brown, Mba attend?

Mike Brown, Mba attended Saint Joseph's University - Erivan K. Haub School Of Business, Methodist University.

What skills is Mike Brown, Mba known for?

Mike Brown, Mba has skills like Marketing Strategy, Marketing, Sales Operations, Sales, Sales Management, Management, Beverage Industry, Pricing, Retail, Crm, Brand Management, Leadership.

Who are Mike Brown, Mba's colleagues?

Mike Brown, Mba's colleagues are Duncan Tsai, Paul Fusek, Lia Sandoval, Marta Sarret Comes, Flor Valdivia, Veaee Cameaacho, Berenice Castro.

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