Mike Dillon's Location
Atlanta, Georgia, United States, United States
Mike Dillon's Contact Details
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About Mike Dillon
Q: What makes my socks roll up and down in the morning?A: Unlocking the growth potential in markets, companies, and peopleExpertise:• Go-to-Market Strategy• Marketing & Sales Strategy for B2B, B2C • Growth Strategy, Innovation & New Ventures• Market Entry & Expansion• P&L Optimization, Zero-Based Budgeting• New Product and Services Development• Change Management• Cross-Functional and Cross-Cultural Team Leadership
Mike Dillon's Current Company Details
Dillon & Associates, Llc
Growth Consulting and Advisory
Atlanta, Georgia, United States
Mike Dillon Work Experience Details
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Dillon & Associates, LlcAtlanta, Georgia, United States
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Advisory Board Member, Chief Growth OfficerQuantuvos. Group, Team, And Individual Leadership Coaching, Content, And Community May 2023 - Present
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Managing PartnerDillon & Associates, Llc 2018 - PresentProvide strategic growth consulting, investment due diligence, integration, and advisory services to B2B and B2C companies in retail, restaurant, CPG, construction, and industrial sectors. Partner with executive teams on destination planning, organizational design, growth strategy, market segmentation, customer value proposition, performance management, share initiatives, management routines, and sales strategy, processes, and compensation.• Conducted a commercial makeover for a division of a large building supply company that acquired 13 companies. Invited back to help two other divisions achieve their objectives, including a sales force re-design and a 5-year plan to double the business of two newly merged divisions.• Coached startups with innovative technologies on their business priorities and launch plans, including developing customer propositions, selling strategies/stories, and market prioritization.• Designed a new Marketing department - outputs, processes, accountabilities, organizational design, and job descriptions - for a PE-backed restaurant services company.
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Vp, Global Marketing Strategy, Planning & Performance—Coca-Cola Corporate MarketingThe Coca-Cola Company 2008 - 2018Atlanta, Ga, UsIdentified by the global talent committee—based on successes in foodservice—for a promotion to establish the company’s strategic priorities across the entire global beverage portfolio. Led a cross-functional, virtual team of 25 in this $400M Corporate Marketing group (under three senior leaders with different mandates) in marketing planning, performance management, and resource allocation. Regularly briefed the Executive Committee and the Board. • Influencing a $6.5B global marketing spend, delivered profit growth ahead of the market by shifting to financially-driven brand business plans based on new operating disciplines centered around categories.• Reallocated and reinvested 30% of marketing resources by developing a Portfolio Strategy methodology that quantified the value of geographies by profit pools and determined where to pull real growth levers.• Jumpstarted growth strategy projects with global business units, including India, Thailand, Japan, South Africa, Pacific Group, and Eurasia Group.• Administered a $250M corporate strategic investment fund, vetting proposals and making recommendations to the Chairman and CEO on what would best fuel the global portfolio.• Reduced corporate marketing SG&A expenditures 60% by implementing a Zero-Based Budgeting methodology that illuminated investments and challenged predicted outcomes.• Redirected the time and attention of corporate leadership by designing and instituting a performance management system with a blend of leading and lagging metrics and corporate reporting requirements.• Established a “clearinghouse” for benchmarks and best practices for individual markets to draw on prior solutions to similar challenges in other parts of the world. -
Vp, Strategy And Development—Coca-Cola North America FoodserviceThe Coca-Cola Company 2005 - 2008Atlanta, Ga, UsConceived and built the Strategy and Development Group to be the innovative growth engine and performance conscience for the $2.8 billion Coca-Cola North America Foodservice Business Unit. Led team of 15 to collaborate on sequenced growth strategy, long-term growth scenario models, and business analytics and marry innovation with the discipline of business cases and financial rigor.• Realized 2.5% volume growth and 6% revenue improvements by rebuilding the fundamental Foodservice B2B value proposition and retraining on “what and how we sell.”• Created B2B pricing models that became the top incremental profit driver and better captured value with a 20% rate-of-price increase and deviated pricing for packages and services. • Realized $30-50MM savings through P&L efficiency plays in knowledge management and concentrated fountain syrup.• Introduced an Economic Value Added (EVA) technique to maximize the profit pool.• Achieved highest dollar margin in the business unit with new coffee category entries based on a low cap, low risk, and win/win business model.• Fueled the fastest incremental volume growth by developing multiple tea propositions based on insights of variety and customer profitability.
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Group Director, Qsr Channel Marketing—Coca-Cola North America FoodserviceThe Coca-Cola Company 2003 - 2005Atlanta, Ga, UsAsked by Business Unit president to apply strategy and innovation learning from previous role directly to the most important customers, the QSR Channel, representing 60% of revenue ($1.5B, $44B retail value). Led a team of 38 marketing professionals, in the field and at headquarters, in the creation of insights, strategies, and ready-to-sell programs.• Drove 3% volume and 4% profit growth with aggressive programming, M&A, joint venture, and licensing opportunities coupled with effective team/people development plans.• Conceived new approaches to pricing and beverage variety and re-defined the customer value proposition as part of a comprehensive effort to rebuild the business unit’s overall growth strategy.• Dismantled and rebuilt the drive-through process to get to the heart of what customers were looking for at peak times of the day.
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General Manager, Business Innovation Group—Coca-Cola North America FoodserviceThe Coca-Cola Company 2001 - 2003Atlanta, Ga, UsAsked by the division president to fill our profit gap by creating new non-beverage profit streams. Created a 10-person internal startup that encompassed concept generation through formulation, including development, commercialization, and operation of new businesses. Concurrently led job, organization, and marketing process re-design for the marketing department as part of a comprehensive reorganization.• Recruited a diverse set of entrepreneurs to rapidly generate business concepts that resulted in 11 new businesses representing $1.3B in pipeline value and ¾ of the total business development pipeline.• Determined how to turn Coca-Cola’s superior call center capabilities into a business—with customers that included Chik-fil-A and McDonalds—that still serves as a value-added client-retention vehicle today.• Pitched a $60 million investment proposal, based on a plan to resell the company’s highly skilled mechanical service team, to retail foodservice chains.• Innovated a PayCard alliance, orchestrating partnerships with MasterCard and Citibank, that allowed un-banked food services employees to be paid with debit cards.• Served on team that started Coca-Cola’s Mentoring Program and actively participated throughout tenure.
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Managing Director, 7-Eleven Worldwide Account Team—Coca-Cola Usa OperationsThe Coca-Cola Company 1999 - 2001Atlanta, Ga, UsActed as General Manager for this highly profitable, highly volatile $280 million revenue North American customer, leading an 18-member account team.• Delivered 13% profit growth by rebuilding the customer relationship and engaging the account team on a platform of shared interests, over-indexed profitability, and joint planning.• Achieved an additional 35% increase in profit through re-negotiating long-term beverage contracts.• Introduced 13 new products and 7 custom-designed products, as well as supply chain innovations.
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Marketing Director, Retail Channels—Coca Cola North America FoodserviceThe Coca-Cola Company 1997 - 1999Atlanta, Ga, UsRan Strategic Marketing and PR efforts for the Convenience and Petroleum, Retail (supers, mass, and club), and At Work channels representing 35mm gallons and $350 million revenue.• Reversed a 5-year volume decline in Convenience and Petroleum channel to +4%, increased volume in Retail by a combined 9.2%, and grew volume in At Work by 9.7%.• Spearheaded strategic planning for Coca-Cola USA Fountain Marketing.• Recruited a talented, lean team to better understand and tailor the business to these customers.Prior experience relaunching Mello Yello to yield 35% growth and adding 35 million cases with the U.S. launch of Surge. Also acted as Chief of Staff, marketing leader, and business process engineer for Coca-Cola’s North American Foodservice where launched Nestea’s fountain beverage line delivering $144 million in revenue and a channel plan for 11% annual growth.
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Brand Management, New Product Development, Joint Venture LeadThe Coca-Cola Company 1991 - 1997Atlanta, Ga, UsBrand experience relaunching Mello Yello and Mr. Pibb to yield 35% growth, New Product Development adding Nestea line extensions and launching of Surge. Led Coca-Cola/Nestle joint venture launching Nestea’s fountain beverage line delivering $144 million in revenue and a channel plan for 11% annual growth. Also acted as Chief of Staff, marketing leader, and business process re-engineer for Coca-Cola North American Foodservice.
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General Manager, Atlantic DivisionKerr Steamship Company/"K" Line-Kerr Corporation 1984 - 1991Operational and General Management responsibility for international ocean shipping interests. Managed and directed the sales, pricing and operations of Japanese, Chinese, Danish, South African, Chilean, and Saudi steamship clients.
Mike Dillon Skills
Customer Insight
Consumer Products
Brand Management
Fmcg
Marketing Strategy
Segmentation
Positioning
Forecasting
New Business Development
Business Planning
Product Development
Marketing
Business Strategy
Brand Architecture
Cross Functional Team Leadership
Brand Development
Analytics
Brand Equity
Competitive Analysis
Global Marketing
Integrated Marketing
Leadership
Market Planning
Market Research
Marketing Communications
Marketing Management
Mergers
Shopper Marketing
Strategic Planning
Strategy
Account Management
Advertising
Business Development
Digital Marketing
Management
Marketing Research
Sales Operations
Trade Marketing
P&l Management
Product Marketing
Multi Channel Marketing
Change Management
Sales Management
Start Ups
Market Analysis
Pricing Strategy
Sales
Retail
Strategic Partnerships
Mike Dillon Education Details
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University Of VirginiaBa -
Emory University - Goizueta Business SchoolGeneral Management
Frequently Asked Questions about Mike Dillon
What company does Mike Dillon work for?
Mike Dillon works for Dillon & Associates, Llc
What is Mike Dillon's role at the current company?
Mike Dillon's current role is Growth Consulting and Advisory.
What is Mike Dillon's email address?
Mike Dillon's email address is md****@****yck.org
What is Mike Dillon's direct phone number?
Mike Dillon's direct phone number is +140467*****
What schools did Mike Dillon attend?
Mike Dillon attended University Of Virginia, Emory University - Goizueta Business School.
What skills is Mike Dillon known for?
Mike Dillon has skills like Customer Insight, Consumer Products, Brand Management, Fmcg, Marketing Strategy, Segmentation, Positioning, Forecasting, New Business Development, Business Planning, Product Development, Marketing.
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