Growth-focused sales leader with proven capacity to exceed targets. Over 25 years of success building and stewarding accounts to ensure acquisition, loyalty, and satisfaction. Expertise in territory expansion, new business development, and talent management. At Northwest Door Canada, LTD, I achieved record setting sales for three consecutive years as the National Sales Manager and Managing Director, increasing revenue six-fold from 2016 to 2018 with 2019 forecasted to double growth from last year. During my time as the Regional Sales Manager for Northwest Door, LLC, I expanded our territory from one to 11 states, increasing the customer base from 76 to 242 dealers. I am looking for opportunities to leverage my skills in territory management and expansion, account growth, lead qualification, and relationship management. Connect with me if you are seeking a sales leader with a demonstrated ability to recruit, train, and motivate high-performing teams to surpass revenue goals.
Open Water Pools
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Owner/OperatorOpen Water Pools Jul 2020 - PresentManage all aspects of each project including initial design consultation, design and bid, project proposal, HOA and permitting documents, construction management, scheduling and coordinating the workflow of subcontractors, accounts payable and receivables. Setup and manage operational costs by negotiating with vendors and subcontractors.Analyze project P&L statements to achieve sales margin goals and maximize net profit.Responsible for all advertising and marketing to effectively gain market share.Inspect and determine whether trade partner workmanship and product quality are completed on time and within defined scope of work.Authorize payment to trade partners when all standards are met.Develop and implement new and revised business process improvements to increase productivity, reduce cycle time and costs, improve quality and maintain customer satisfaction.Employ immediate corrective action and process improvements to eliminate customer concerns.
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Vice President Of SalesGuardian Access & Door Hardware Mar 2019 - Jul 2020Directly responsible for key account acquisition and management of Guardian brands and private label products.Manage the regional and territory sales staff to build and enhance the North American distribution footprint utilizing both Salesforce and in-person territory ride alongs. Setup and maintain the marketing, logistics and sales strategic plans for regional and national account development.Effectively communicate market data, trends and findings from the field to company ownership.Develop sales methods, training sales staff, support staff and accounting personnel to grow revenue profitability both regionally and nationally. -
Managing Director/Sales DirectorNorthwest Door Canada, Ltd 2016 - 2019I oversaw daily operations and sales initiatives throughout Western Canada, developing and implementing marketing and distribution plans to maximize profitability of 14.5% EBITDA in 2018. I strategized short and long-term growth objectives, cultivated and sustained cross-functional relationships to produce positive business results, and utilized customer databases to generate statistical reports on sales volume and growth potential. I successfully forecasted sales and formulated corresponding policies to guide strategic prospecting. Core Achievements:★ Led account growth and territory expansion, opening new locations throughout Western Canada. I grew sales by almost $1M in Y1, doubled growth in Y2, and more than tripled sales in Y3 with 2019 forecasted to be more than twice as much as last year.★ Spearheaded talent recruitment and performance management; I hired, trained, and motivated sales and operations team, established KPIs, and introduced process efficiencies to exceed goals.★ Collaborated with manufacturing, sales, and distribution team on new product launches to promote new customer acquisition and deliver incremental revenue growth for existing accounts.★ Innovated strategies to deepen brand awareness and penetrate new markets; I analyzed industry data, product feedback, and competitive intelligence to identify and capitalize on new distribution channels
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Regional Sales ManagerNorthwest Door, Llc 2009 - 2016Puyallup, Wa, UsI directed talent acquisition, development, and retention efforts and managed day-to-day operations. I trained and supervised sales representatives, operations staff, and customer service personnel. I conducted financial planning and analysis, predicted revenue opportunities, and implemented strategies to manage revenue and costs; I identified trends, prepared budgets, forecasted sales, established competitive pricing strategies, scheduled expenditures, analyzed variances, and wrote quarterly reports to monitor progress. Core Achievements:★ Leveraged my superior negotiation and closing skills to bolster profitable sales opportunities; I increased sales 162% in five years. ★ Pioneered delivery/milk run program to accelerate sales growth; I expanded our territory from one to 11 states and more than tripled our customer base from 76 to 242 dealers. ★ Coached and mentored high-performing team to deliver exceptional client experience. I led professional development efforts to achieve operational excellence. -
Territory Sales ManagerWindsor Republic Doors 2006 - 2009I led profitable sales, increased market penetration and market share in assigned territory, managed customer relationships, and enhanced the consumer experience by providing superb service. I communicated sales goals, strategies, methodologies, and metrics to meet and surpass profit objectives. I also oversaw Distribution Center operations and finances and coordinated delivery logistics.Core Achievements:★ Maximized profits and productivity; I achieved 53% sales increase while lowering operating costs 11%.★ Drove new and incremental revenue growth; I designed and executed value-based propositions and customer-centric strategies to accomplish client acquisition and retention goals. ★ Instituted cost-saving measures; I integrated company trucks and third-party carriers into one system to promote shipping efficiency.
Mike Frnka Education Details
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Weatherford CollegeProfessional Golf Management
Frequently Asked Questions about Mike Frnka
What company does Mike Frnka work for?
Mike Frnka works for Open Water Pools
What is Mike Frnka's role at the current company?
Mike Frnka's current role is Owner/Operator at Open Water Pools in Liberty Hill, Texas.
What schools did Mike Frnka attend?
Mike Frnka attended Weatherford College.
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