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Over my years in B2B software, I've had the chance to work with companies large and small in crafting, launching, and accelerating compelling value propositions that educate the market, enable acquisitions, and arm the field to sell. Having held roles in marketing, business development, strategic alliances, product management, and product marketing, my expertise is in execution. I've built a reputation as someone who can work across functional groups to get complex things done.Riverbed is the only company with the collective richness of telemetry from network to app to end user, that illuminates and then accelerates every interaction, so organizations can deliver a seamless digital experience and drive enterprise performance. With our thousands of partners, we provide industry-leading unified observability and acceleration solutions to our global customers, and together empower every click, every digital experience. Riverbed. Empower the Experience. Learn more at riverbed.com. On a personal level, I'm a competitive triathlete and recovering ultra-runner. Having spent 8 years in the submarine force, I love small spaces, high pressure environments, and every day of fresh air and sunshine. If I can be of assistance, please don't hesitate to reach out.mmarks@riverbed.com
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RetiredHomeBoston, Ma, Us
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Vice President Product MarketingRiverbed Technology Dec 2021 - PresentSan Francisco, California, UsI run product marketing for Riverbed, the only company with the collective richness of telemetry from network to app to end user, that illuminates and then accelerates every interaction, so organizations can deliver a seamless digital experience and drive enterprise performance. With our thousands of partners, we provide industry-leading unified observability and acceleration solutions to our global customers, and together empower every click, every digital experience. Riverbed. Empower the Experience. Learn more at riverbed.com. Please don’t hesitate to reach out if I can be of any assistance. -
Product MarketingAternity Jan 2020 - Dec 2021Cambridge, Massachusetts, Us -
Product EvangelistRiverbed Technology Aug 2016 - Dec 2019San Francisco, California, UsResponsible for product marketing and go to market execution of SteelCentral Aternity, which provides the Global 2000 with Mobile APM and End User Experience Monitoring for any user, any application, and any mobile, virtual, or physical device.
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Chief Product EvangelistAternity (Acquired By Riverbed) Feb 2014 - Aug 2016Cambridge, Massachusetts, UsResponsible for product marketing, technology alliances, and go to market execution of Aternity's product line, which provides the Global 2000 with End User Experience Monitoring for any user, any application, and any mobile, virtual, or physical device.
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Vp Marketing, Applogic Cloud Business UnitCa Technologies Jan 2013 - Nov 2013San Jose, California, UsSolo marketer in a start-up, stand-alone business unit, with worldwide responsibility for all aspects of marketing for CA AppLogic Cloud Platform, including demand generation (SEO, SEM, inbound marketing), sales and partner enablement, and awareness -
Vice President, Business Development, Cloud Business UnitCa Technologies Oct 2010 - Jan 2013San Jose, California, UsWorldwide responsibility for sales enablement and go to market execution for CA Technologies Cloud business unit, focused on the service provider market segment, ranging from communication service providers, to hosting providers, to pure-play MSPs and SaaS providers. Domain expert in helping service providers price, package, and roll out Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS) on CA's cloud platform. Domain expert in creating ROI and business models forecasting profitability of planned cloud services.
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Vice President Strategic Alliances, Products & Technology GroupCa Technologies Jan 2007 - Oct 2010San Jose, California, UsOperations responsibility across Strategic Alliances team of 26 staff. Led 5 alliance directors responsible for the technology relationships between 4 of CA’s business units and major hardware and software companies, such as Cisco, SAP, Microsoft, Oracle, and VMware.
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Vice President Product Marketing, Network ManagementCa Technologies Dec 2005 - Dec 2006San Jose, California, UsSupervised 3 product marketing staff responsible for CA’s $200M product line of voice & data network management products.
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Vice President, Telco Solutions MarketingCa Technologies Jun 2005 - Dec 2005San Jose, California, UsWorldwide responsibility for marketing products from all of CA’s business units into the telecommunications, mobile wireless, and cable markets. Particular emphasis on service assurance and security solutions.
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Director, Service Provider Product Marketing & Technology AlliancesConcord Communications (Acquired By Ca) 2000 - 2005UsWorldwide responsibility for marketing Concord's network, systems, and application performance products to targeted vertical market segments, with specific emphasis on the service provider market (wireline, wireless, and broadband). Worldwide responsibility for managing Concord’s relationships with strategic alliance vendors such as Cisco, Nortel, Avaya, Siebel, and Citrix. -
Senior Product Manager3Com 1997 - 2000Marlborough, Ma, UsManaged product development, pricing, and packaging for three of the division’s carrier class network management products for broadband access technologies and former US Robotics networking gear. Functionality included fault and performance management, configuration, accounting, and security. -
Network Operations Center ManagerPacific Bell (Now Part Of At&T) 1994 - 1997Dallas, Tx, UsLed seven testing technicians responsible for service assurance and technical support of customers on Pacific Bell’s Northern California high-speed data (SONET, T3, and T1) network. Developed the service assurance and customer provisioning processes and subscriber management systems functional specifications for video and data services provided over Pacific Bell's Hybrid Fiber Coax (HFC) network. -
Nuclear Submarine OfficerUs Navy 1984 - 1992Washington, Dc, UsSubmarine officer on the nuclear fast attack submarine USS Finback (SSN-670), throughout an arduous under-ice mission and reactor overhaul. Later served as the first submarine officer to hold the position of Operations Officer at the D1G land-based nuclear training plant in Ballston Spa, NY.
Mike Marks Skills
Mike Marks Education Details
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Stanford University Graduate School Of BusinessMba -
Brown UniversityEconomics & Materials Science
Frequently Asked Questions about Mike Marks
What company does Mike Marks work for?
Mike Marks works for Home
What is Mike Marks's role at the current company?
Mike Marks's current role is Retired.
What is Mike Marks's email address?
Mike Marks's email address is mi****@****ity.com
What is Mike Marks's direct phone number?
Mike Marks's direct phone number is +150847*****
What schools did Mike Marks attend?
Mike Marks attended Stanford University Graduate School Of Business, Brown University.
What skills is Mike Marks known for?
Mike Marks has skills like Service Assurance, Cloud Computing, Alliances, Saas, Six Sigma, Dmaic, Black Belt, Oss, Managed Services, Business Alliances, Sales Enablement, Product Marketing.
Who are Mike Marks's colleagues?
Mike Marks's colleagues are Tonyia Johnson, Montgomery Mestnik, Mohit Gulia, Getou Mogogo, Vicky Santos De Ruiz, Iulian Gorun, Christmas Memo Spencer.
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