Drive sustainable business growth and competitive advantage by developing and executing effective digital marketing strategies. This to increase new customer acquisition through innovative campaigns and data-driven insights, enhance customer engagement and experience, and boost brand awareness and reputation. By optimizing marketing performance and fostering a culture of innovation, we align efforts and stay ahead of industry trends, contributing to the organization's long-term success and adaptability in the dynamic digital landscape.• Increase New Customer Acquisition: Develop and implement digital marketing strategies that attract and convert new customers, expanding the customer base and driving revenue growth.• Enhance Customer Engagement and Experience: Utilize innovative technologies and data-driven insights to improve the overall customer experience, increasing customer satisfaction, loyalty, and retention.• Drive Brand Awareness and Reputation: Implement digital marketing campaigns that increase brand visibility, establish thought leadership, and positively impact the company's reputation in the market.• Optimize Marketing Performance: Utilize data analytics and performance metrics to measure the effectiveness of marketing initiatives, identify areas for improvement, and optimize marketing spend to achieve maximum return on investment.• Foster a Culture of Innovation: Drive digital transformation initiatives within the organization, encouraging the adoption of new technologies, marketing approaches, and customer-centric strategies.• Collaborate with Cross-Functional Teams: Work closely with various teams, to align digital marketing efforts with overall business objectives and ensure a cohesive approach towards customer acquisition and retention.• Monitor Industry Trends: Stay up-to-date with the latest trends, best practices, and emerging technologies in digital marketing and customer acquisition to maintain a competitive edge in the market.

Objective: Design the general marketing strategy of the company, through the identification of markets, clients and marketing incentives, to later measure and evaluate the results obtained. • Developed strong and profitable customer relationships through effective sales and marketing initiatives. • Improved supply chain efficiency, reduces production costs and increases customer satisfaction by implementing a more effective inventory management system. • Participation in trade fairs and relevant events, exhibiting leads and increasing new business relationships. • Establishment of a strong social media presence, increasing visibility and brand recognition online.

Leverage digital strategies to enhance our business operations and achieve our objectives in the field of civil and commercial legal dispute resolution.· Drive Sustainable Growth in Legal Dispute Resolution: Develop and execute digital strategies that facilitate sustainable growth in our legal dispute resolution services. This includes identifying innovative ways to attract clients, streamline processes, and expand our reach in the legal community.· Utilize Digital Marketing for Client Acquisition: Create and implement digital marketing campaigns tailored to our target audience, which includes individuals, businesses, and entities seeking legal dispute resolution services. These campaigns should focus on educating potential clients about our expertise and success in resolving complex legal matters.· Enhance Client Engagement and Experience: Leverage digital tools and technologies to enhance the overall experience for our clients. This may involve using client portals, online communication channels, and personalized digital interactions to improve satisfaction, trust, and loyalty.· Build and Maintain a Strong Legal Reputation Online: Implement online reputation management strategies to ensure our firm's positive image and thought leadership within the legal community. This involves monitoring online reviews, publishing relevant legal content, and actively participating in legal discussions on digital platforms.· Measure and Optimize Digital Marketing Performance: Utilize data analytics and key performance indicators (KPIs) to measure the effectiveness of our digital marketing efforts. Continuously optimize marketing campaigns to achieve the highest return on investment (ROI) and ensure resources are allocated efficiently.· Promote a Culture of Innovation: Encourage innovation within our legal practice by introducing and integrating digital tools and technologies that improve efficiency, accuracy, and client service.

Objective: Plan, implement and manage effective digital marketing strategies to increase a company's visibility online, generate leads, increase conversion and retain existing customers.· Implement digital marketing strategy for online sales · Implement a customer management system that improves customer retention and acquisition · Establish strategic alliances to help reduce costs and improve efficiency by sharing resources, diversifying risks and boosting innovation and development of new products and services through collaboration between companies.Plan, execute and carry out regular monitoring of the digital marketing strategy.

Objective: Coordinate contractual, administrative, financial and technical management in university extension projects • Management of regulatory activities and training for the timely execution of payment to contractors, complying with the milestones set in the project. • Monitoring and control of the budget and indicators in order to optimize the resources of time and personnel with which the execution of 100% will be advanced without deviations or variations. • Optimization of scope, cost and time restrictions of 5% through the management, control and monitoring of administrative activities.

Objective: Manage inter-institutional relations of the Faculty of Medicine, Faculty of Agricultural Sciences and Central Level of the University • Management of strategic alliances: subscription of 80 national and international agreements with an impact on more than 2000 students. • 100% assurance of the effectiveness of the incoming and outgoing academic mobility processes through the creation and coordination of the SAEVIS-FM initiative (Student Monitoring and Accompaniment) which ensured permanent support for more than 100 visiting students from Europe and Latin America. • Creation and coordination of the Spanish-English Tandem initiative: “learn English? Without fear of success” Recognized by the institution as a good practice and achieved wide participation of students, teachers, administrators and graduates. • Optimization in time and task management through the implementation of the Trello platform for more effective work teams. This initiative was recognized as one of the "Good Organizational Practices" by the Dean's Office. • Strengthening of the Internationalization strategy based on the integration of stakeholders: Proposal for an action plan model based on 5 pillars: Management, Mobility, Research, Cooperation and Curriculum.

Objective: Support the process of digital transformation through teaching, research and extension work of the University • Development of the proposal to digitize the laboratories of the Faculty of Engineering that promotes digital culture to the actors related to laboratories and the self-management of initiatives that point towards digital transformation. • Direction of the Digital Transformation Strategy workshop aimed at University managers in order to establish the baseline for the redesign of the processes and projects of the institutional development plan. • Co-creation of the Policy of the University Laboratory Department and the Chair of Digital Transformation as a space for dialogue and reflection on digital transformation in pluralized fields of application and research, through experiences in public and private sector organizations. • Design of the intelligent articulation project to promote the Innovation and Entrepreneurship Ecosystem through Digital Transformation in order to establish joint actions that allow the achievement of the objectives.

Objective: Accompany and support the activities of the planning, execution and monitoring of the pre-contractual, administrative and market processes of the National Library Directorate. • Prepare and update the databases corresponding to the providers, usage statistics and other information that is required in the follow-up. • Support the follow-up processes for providers of databases, electronic content and tools used within the framework of SINAB's objectives.

• Facilitar el aprendizaje en los estudiantes, a través de la orientación de programas académicos desarrollando conceptos y teorías, mediante la investigación y la proyección social.• Planear, administrar y controlar la investigación y manejo del presupuesto para proyectos, programas, equipos y suministros. Organizar y dirigir comités y grupos de trabajo para planear y evaluar proyectos y programas -Formulación y ejecución de propuestas de proyectos para diferentes áreas de la formación profesional del centro de gestión administrativa

Objective: Provide comprehensive professional training for the training of technicians and technologists • Proposal and implementation of methodologies such as Lean Startup, Canvas and Desing Thinking in professional training processes, improving creativity, innovation and skills of more than 300 entrepreneurs. .• Co-creator and manager of the project management pedagogical initiative in the Technologist in Business Management program to strengthen technical skills. • Creator of the "Somos" program in order to develop social and life skills as a fundamental component of learning for students with the support of an interdisciplinary team.

Objective: Support the technical, administrative and financial management of local microenterprises within the framework of the agreement signed with the Secretariat of Economic Development • Strengthening 50 microenterprises in the textile and footwear sector in marginalized sectors of the City of Bogotá that managed to reduce costs , optimization of tasks and improvement in product characteristics and distribution channels. • Accompaniment and advice to more than 60 entrepreneurs for the structuring of their business plans to organize the available internal and external resources.

• Provide training for students to develop the skills necessary for effective communication in English.• Prepare course material to present to students according to an approved curriculum focused on the development of competence.

• Provide training for students to develop the skills necessary for effective communication in English.• Prepare course material to present to students according to an approved curriculum focused on the development of competence.

• Training in entrepreneurship, and accompaniment and advice to entrepreneurs so that they can structure and start up their companies through face-to-face or virtual advice.• Advice during the processes of creation and consolidation of productive units, through the generation of an entrepreneurial culture, innovation, technological development and national competitiveness.