Mike Solomon Email & Phone Number

West Coast Inspired Smash Burgers.

Newark, Nj, Us

Ridgefield Park, Nj, Us

Ridgefield Park, Nj, Us

Long Beach, California, Us

Bevel Group is a full-service creative, content, and marketing agency. We specialize in building brands and helping them connect with consumers through brand campaigns, live experiences, digital engagement, and original branded content. • Director of marketing department of a full-service creative agency and manage two account coordinators.• Develop 360 marketing strategies to promote and showcase client products and services, including contentdevelopment, target marketing, B2B and B2C marketing, media plans, marketing timelines, packaging,designs, budget development and management, and go-to-market strategies.• Simultaneously manage all in-house projects in the creative, digital, and marketing departments, which haveall proven to increase client’s revenue.• Represent clients to negotiate contracts for brand partnerships and sponsorships for special events, mediaand talent.• Develop public relations strategies to build brand awareness through various trade and media outlets.• Create sales and marketing collateral for clients to use as leave behinds.• Responsible for event planning and activation.• Write, edit and publish copy for campaigns.• Developed and grew multiple brands exceeding $130K, $400K, and $900K in revenue throughout a year period.

Santa Barbara, California, Us

• Developed marketing strategy for Good Brands “Brand” including their “Good Trip” tour, focusing on brand awareness and account support, which resulted in increased sales and opening new accounts.• Acted as the liaison between the internal graphics department and outside media vendors to develop content and bring digital, social media and print advertisement concepts to fruition.• Established 2019 marketing strategy, media plan and marketing timeline, which included marketing campaigns and brand partnerships for Canndescent and Good Brands.• Instituted marketing initiatives and product launches through digital platforms and live events.• Responsible for event planning, activation and contract negotiations.• Provided sales support to internal sales representatives to increase revenue streams through new accountpartnerships and activations.• Created and executed Hall of Flowers booths for Good Brands and Canndescent for April 2019 andSeptember 2019 trade shows.• Wrote, edited and published copy for campaigns.

Los Angeles, California, Us

THC Design is the leader in premium cannabis cultivation. Estate grown, single-sourced flower provides consistent experiences with quality and safety across a wide spectrum of brands. Through moral and corporate transparency, THC Design aims to inspire each person and community through the art and science of flower.• Created a subsidiary of THC Design called Cali-Rise, starting with concept and ideation through pricing, go-to- market strategy and building brand awareness.• Developed and managed marketing incentives to drive sales through in-store promotions at retail locations and digital outlets.• Coordinated with public relations firms to draft press releases to be published in trade media outlets.• Managed projects for the creative, digital and marketing departments from concept to execution.• Responsible for establishing the 2018 - 2019 media plan, marketing strategy and budget.• Developed and implemented content for marketing campaigns and brand partnerships.• Worked directly with licensed dispensaries to gain market growth.• Developed, implemented and managed B2B and B2C activations.• Responsible for event planning, activation and contract negotiations.• Development of THC Design Point of Purchase in-store displays.• Assisted in the development and design of packaging.

New York, New York, Us

•Grew business in multiple accounts, which lead to contract renewals with an increase of yearly revenue.• Drove sales through opening new accounts and increased sales with existing clients.• Drafted contracts and negotiations between the influencer, talent, and/or brands.• Created and implemented standard sales pitch for new client presentations.• Developed and executed digital marketing campaigns.• Managed clientele to help them achieve their goals.

New York, Ny, Us

• Managed large-scale accounts such as Mercedes-Benz and Anheuser Busch and its subsidiary brands such as, Budweiser, Bud Light Platinum and Bud Light Lime and created campaigns, activations and supported territory based local marketing initiatives, branded partnerships and sponsorships.• Liaised with Mercedes Benz’s digital and public relations firms to develop the go-to market strategy and work with local dealerships throughout the country to promote the new vehicles.• Served as the lead supervisor for the Mercedes-Benz Evolution product launch tour to market the new concepts for their CLA and GLA models, handled all aspects of the event planning including procurement of tour sponsors such as Heineken, KIND Bar, Keurig, and Baked by Melissa.• Supervised the HTC Vive World Tour overseeing production, permitting, logistics, and sponsor management.• Supported the ESPN annual Super Bowl Party by assisting and managing media sponsor integrations.

New York, Ny, Us

• Prepared account service-related documents such as meetings, agendas, reports, proposals, and other client communications.• Worked with internal department leads as part of the deck and program development process.• Conducted market research, analyzed data and applied relevant insights and trends.• Supported account leads to event activations.• Managed and executed brand activations.

Bachelor'S, Business Marketing/ Communications

Associate'S Degree