Responsible for Amazon Game Service greater China regional BD and strategy. Specifically focusing on its new engine Lumberyard deployment and its complete AWS ECO-system on the cloud.

In an Advisory role sitting on the board, providing advice on production/creative/IP management process with Company’s BJ studio that covers movie post, TVC, and mobile Video Advertising.

In a leadership role, setup greater China office with execution strategy for its Mobile Ads Platform for Silicon Valley start-up. Established sales process, creative group and Ad Tech team that are able to service regional clients and owns regional P&L.

In a leadership role, driving key initiative for Zynga in bring content from “West to East” with local china partners. Also drive existing title such as Ayakashi for global publishing. In early 2015, Zynga market focus change and need to assist Zynga ramping down the operation in China while assisting Zynga formulate a strategy in the region.Launching online mobile title: Farmville2 City Escape(China version)

In a leadership role, integrate an existing outsourcing team (acquisition) into Disney organization and later turn it into a full development studio by actively recruiting talents and build strong bond with other DIS studio overseas. After strategy changes in the organization, assist Disney in ramping down the whole operation and taking over the Executive Producer role in Asia region with strategy change from Console to Online/Mobile. Developing titles includes: Tron, Toy Story 3, Cars 2, Epic Mickey… etcLaunching online mobile title: Zipi Racing with Disney Pixar with CJ E&M

Assist in startup a Development studio in china with developing own IP as objective and later transform as extension of specific EA studio. Help the studio team growing to 100+ while maintaining production quality; streamline its production process and management system. Help implement various EA systems and its company culture into daily operation that fit with local culture and mentality. Actively inspire and promote local employee into management role. The division is still running healthy today. Developing titles includes: War Hammer, FIFA, Dead Space, NFS…etc

Startup an Asia company with IP Bank concept provides an IP trading platform for Asia region. Also work closely with ITRI (Taiwan Government division) in assisting them with their IP strategy.

Startup a Game company in China specializing in monitoring all on-line game content & provide centralize internet café infrastructure with china government, it got held-up later due to execution difficulty. Setup CTS(CentrixNet Tournament System), an online platform for FPS gamers (177play.com/ counter-strike) with complete café marketing system in place.