Mike Mallon Email & Phone Number

Pennsauken, Nj, Us

Lawrenceville, Nj, Us

Business Honors - Top Management Perspective and Leadership

Progressive Business Development LLC serves as business partner for small, medium and large consumer products companies serving the B2B, institutional, commercial and retail markets. Clients: Prairie Wind, Arborjet, Ecologel, BioSafe Systems* Launched and expanded new product lines and created numerous marketing campaigns * Developed partnerships in the U. S. and Europe; Expended distribution of products in the U. S. and Canada* Facilitated the merger of two client companies

East Hartford, Ct, Us

* Responsibilities included new product development and launch, national print, radio and trade advertising, public relations, social media, harmonized retail marketing and website development including Amazon * Launched 14 new items in 2 years* Established partnership with Garden Media Group for Social Media strategy and content; significantly increased Facebook followers* Launched public relations campaign, retailer loyalty program and new optimized website* Achieved a sales increase of 9% through sales and marketing efforts and new items

Vancouver, Wa, Us

* Lead the inside sales, tele-sales and outside sales team of 24 people; P&L Responsibility* Increased sales by 7% after prior 3% decline; International sales doubled* Hired new salespeople resulting in a 21% increase in sales in their territories (versus prior 18% decline)* Created new sales incentive program focused on "profitable sales" resulting in improved gross margins * Launched GardenFest, the first hydroponics B2B industry buying show, which became an industry leading event; Sales tripled forecast* Restructured the purchasing, sourcing and product development team resulting in improved fill rate and reduced distressed inventory

Pennsauken, Nj, Us

* Lead the operations of Lawn and Garden Distribution division, The Works Import Division and GoodProd professional tools division; Team member of National Prime Source Division and Arett e-commerce Division including Amazon sales* Responsible for B2B and B2C business development, marketing and merchandising programs, pricing strategy, inventory management, global sourcing, research and analysis* Lead marketing and merchandising team of 10 people. P&L Responsibility.* Secured exclusive distribution agreements with strategic manufacturer partners including Crocs and Henri* Increased sales to Home Depot through National Prime Source division by 238% in two years* Increased company revenue by 39% in three years; Increased profit every year for 7 years* Directly imported products from European and Asian Markets. Frequently traveled to England and China* Launched over 250 new vendor programs and over 10,000 new items to market* Executed first company acquisition in 10 years, leading to expansion into the Midwest United States* Named Lawn and Garden Marketing and Distribution Association Distributor of the Year

Huntersville, North Carolina, Us

* Lead a team of 8 marketing, channel management and engineering people* Responsibilities included product development, marketing strategy, website development, sku rationalization, sales presentations, marketing materials, trade shows, product packaging, market research, media relations and advertising; Launched new optimized website * Reorganized marketing department into channel managers resulting in improved product speed to market* Developed sku rationalization process leading to a 30% reduction in skus, resulting in inventory turnover improvement from 11.4X to 17.7X and improving cash flow* Added over 100 new items on time and under budget, including private label* Launched new innovative in-store merchandising program for Lowes Home Improvement* Expanded Home Depot business from 2 regions to the entire United States* Initiated new branding partnerships with Lysol and Microban * Increased sales significantly with Home Depot, BJ's Wholesale, Ace Hardware and True Value Hardware* Named Home Depot Vendor of the Year* Efforts lead to the successful sale of the company to venture capital (now owned by Newell Brands)

Atlanta, Georgia, Us

* Original team member of 7 people responsible for the launch of small store format Villager's Hardware* Conceived, developed and executed strategy for Villager's Hardware for housewares, furniture, storage and organization and Paint and Decor departments. * Conceived strategic direction on many store elements including the name, nostalgic store theme, colors, store services and product marketing signage * Sales at Villagers Hardware went to $51 million in four stores* Developed strategic and operating resource plan, category analysis, budgeting and forecasting, vendor negotiation, supply chain productivity analysis, sales and marketing programs and product development* Promoted to Global Product Merchant for Home Depot for Decor, Paint Stains, Adhesives and Wallcovering* Successfully merged the 1-800 Blinds and National Blinds Division into Home Depot DesignPlace Direct * Developed and executed online reverse auction process resulting in a savings of $8 million* Created a shrink reduction plan and competitive pricing process both adopted company wide* Total sales responsibility of $700 million; Trained in GE Six Sigma (Green Belt)

Chicago, Illinois, Us

* Lead team of 10 people with sales responsibility of $335 million* Categories included Housewares, Toys, Appliances, Gifts and Holiday Goods* Established first company dedicated, planogrammed housewares department with focus on Cleaning and Storage and Organization* Created first company appliance floor planning finance program* Developed merchandising programs, category analysis, budgeting, inventory analysis, pricing strategy, vendor negotiation, trade show preparation, and product development. * Imported product categories from overseas markets including buying trips to Taiwan and China* Housewares Department named Department of the month by Home World Business magazine* Named to HFN Magazine Housewares Panel Conference

* Categories included Lumber, Lawn and Garden, Electrical, RTA Furniture, Housewares, Storage and Organization, Cleaning * Launched new Housewares, Cleaning, Storage and Organization, and RTA Furniture departments* Developed merchandising programs, category analysis, budgeting, inventory analysis, pricing strategy, vendor negotiation and product development. Imported product categories from overseas markets.

Mba

Professional Degree, Wholesale Distribution Management

Bs, Marketing

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services