Mike Gaines Email & Phone Number

New York, New York, United States

Clients: HiltonPlayfully taking jabs at home rental services through social and activationsServing as a resource for Youngblood Creative Residents and other new employees

New York, New York, United States

Clients: Papa Johns x Doritos, LG, Hampton, bubly, TravelersWon a pitch and launched a new menu item so good everyone claimed credit for itCelebrated a decade of technological innovation with an ode to humanityMade waffles scannable and Big Ten Football Championship’s most coveted prizeSpent three weeks on set shooting a three commercial campaign

New York, New York, United States

Clients: Lay’s, Snuggle, MTN DEW, bubly, and Foot LockerGot NFL fans excited for chips grown from their favorite team’s fields on socialPositioned Snuggle around comfort to help them evolve past the talking bear Won a pitch and executed a holiday campaign celebrating sneakers

New York, New York, United States

Clients: MTN Dew, MTN DEW Rise, Tuskegee Airman x Lucasfilm, Nissan, Fage, and FacebookWorked as a junior creative on real clientsHelped convince LeBron James to salsa dance in an alternate universeWorked alongside and shadowed agency leadersIdeated, designed, and produced for TV, paid social, and activations

New York, New York, United States

Generated 71 K+ views for the acupuncture based Youtube talk show Worked on a team to execute social strategy leading to 5 K+ engagementsFollowed episodes from writing through shoots, edits, and community management

Remote

Clients: Just Yesterday, Bravus Non Alcoholic Beer, Président CheeseUsed nostalgia to bring attention to racial injustices with a 60 foot art installationGot flight attendants to make up for canceled European pandemic trips with cheeseWorked remotely while living in another time zone than the agency

Syracuse, New York Area

Promoted mental and physical health with Office of Health PromotionsDesign and implement initiatives to build a community of 45 residentsAdvertised campus events to raiseResponded to high stress situations with Professional Staff and team of 11 RAsEvacuated 400+ student building for burnt popcorn and other frequent microwave errors

Syracuse, New York Area

Promoted club on social media resulting in over 200 new member sign ups and fundraising Communicated information to over 90 registered teammates and membersLead and maintained a safe environment at 5 practices a week of on average 30 members Taught women’s self defense course with coach twice a weekAnalyzed and implemented the constructive criticism from my sailor mouthed coaches

Wilton, Connecticut

Brands: Heineken, Pepsi, bubly, Target, and othersWorked with the Heineken team to create on brief deliverablesProvided ideation for campaigns in team brainstormsDesigned retail theater, packaging, clothing and other mediaDesigned and presented Keynotes to clients for intern projects and open briefs Heeded brand guidelines to maintain a consistent brand imageUsed a data driven approach to create strategy led creativeAte almonds and peanut butter and jelly sandwiches for lunch every day

Syracuse, New York Area

Used print and Instagram story content to sell 250 tickets Raised awareness among the nation’s collegiate boxing community to register 187 fighters from over 20 schools Lead a team of over 30 volunteers to ensure the 3 day event ran efficientlyBuilt relationships with sponsors, local businesses, and nonprofits for needed resourcesContinued to assist event staff after being punched for 8 minutes during a match

Syracuse, New York Area

Created a campaign for Funk’n Waffles with print, digital, and experiential executionsPresented work to clientsWorked with a team of 3 to boost in store and digital traffic using Mintel and Simmons Attended weekly meetings that taught about the roles of each position in an agency environment