Mike Baxter Email & Phone Number

I help organisations and universities manage their strategies systematically and transparently, using the software tools and resources that Goal Atlas has built over the past 9 years. These tools and resources are based on the 10,000+ hours consultancy I have completed with some of the world's largest brands (Cisco, Google, HSBC, Lilly, Skype and Sony PlayStation). Strategy is hard, complex to manage and frequently under-delivers. It requires both innovation and agility whilst coordinating, aligning and prioritising multiple streams of activity. Without a process for managing this complexity that is closely tied to a rich evidence-base of data, it is easy to see how strategy can go wrong.Goal Atlas provides a wide range of services across the entire strategy lifecycle from strategy development through to implementation and optimisation. We work with individuals and teams responsible for strategy design, delivery and adoption. Our services include audits, workshops, mentoring and consultancy to facilitate strategic success. Goal Atlas's unique set of tools and processes, such as strategy mapping and our Strategy Design Framework, help organisations be more effective in their management of strategy.Connect here on LinkedIn to have an initial conversation on what we do and how it might help you make a success of strategy across your organisation.

Listed skills include E Commerce, Web Analytics, Digital Marketing, Seo, and 15 others.