Mike Boogaard

Mike Boogaard Email and Phone Number

Managing Director @ Winning by Design
Twickenham, GB
Mike Boogaard's Location
London Area, United Kingdom, United Kingdom, United Kingdom
About Mike Boogaard

Experienced Growth Leader; Performance Marketing & Sales Expertise; SaaS, Agency & Consulting Background.Commercial business leader with 15 years of experience driving B2B marketing agency and SaaS growth, responsible for multi-million-pound revenue and leading global sales and marketing teams. Seasoned in new business development, growing revenue from existing clients (cross-sell and upsell), client retention and building partner ecosystems.Well-versed in stabilizing teams through transformational change while maintaining a high-performance culture and a sharp focus on targets. Proven track record in scaling start-ups and private equity-backed ventures, consistently delivering profitable growth.Passionate about developing and coaching talent, I enjoy getting teams to punch well above their weight while driving long-term value for clients. Avid user and designer of AI/ML solutions to enhance sales productivity and customer engagement.Winning by Design, MEDDICC, and Sandler certified.Industries: MarTech, Enterprise Software, Professional ServicesFocus: Revenue Operations, Sales Leadership, Growth Strategy

Mike Boogaard's Current Company Details
Winning by Design

Winning By Design

View
Managing Director
Twickenham, GB
Employees:
136
Mike Boogaard Work Experience Details
  • Winning By Design
    Managing Director
    Winning By Design
    Twickenham, Gb
  • Momentum Itsma
    Chief Revenue Officer (Cro) & Svp Growth
    Momentum Itsma Jan 2023 - Present
    London, England, Gb
    Reporting to the CEO and private equity board, I’m responsible for enhancing bottom-line profitability and sales predictability. Responsible for the organisation’s revenue target, I lead our global sales and marketing teams, most recently navigating integration following acquisitions across the USA and UK.Global client growth and account-based marketing consultancy and marketing services company, working with Global 2000 brands.
  • Sprinklr
    Global Strategic Account Director
    Sprinklr Dec 2021 - Jan 2023
    New York, Ny, Us
    Responsible for EMEAs largest clients, helping them be more successful in the way they acquire, engage and look after their customers across 30+ channels; supporting them in achieving maximum value and ROI from their marketing technology investment managing advertising, care, sales, research, and commerce across social, chat, email, text and voice – all on a single AI-powered platform purpose-built for large enterprises.
  • Qumu Corporation
    Interim Vp Of Sales, Emea
    Qumu Corporation Jul 2021 - Dec 2021
    Minneapolis, Mn, Us
    Brought in by WbD to recruit, manage and coach the mid- and large enterprise sales teams (direct & channel) across EMEA; implementing and coaching Winning by Design sales methodology to drive sustainable growth.
  • Moi Global
    Svp Growth (Global Sales & Marketing)
    Moi Global Mar 2020 - Jul 2021
    London, London, Gb
    MOI acquired the agency I co-founded and joined as their SVP Growth and part of the ExCo. Responsible for global growth & revenue, building and managing marketing and sales strategies and teams, and supporting regional growth activities in North America, Europe, the Middle East and APAC, working with Global 2000 companies, including AWS, ServiceNow, Red Hat, DXC, and Veritas.Built a global account-based sales & marketing practice, and established new business sales practice across USA, EMEA and APAC.Global integrated B2B marketing agency focused on branding, creative, design, strategy, digital, account-based marketing and demand gen programs.
  • Moi Global
    Co-Founder / Cro & Md - Alias Partners
    Moi Global Sep 2016 - Mar 2020
    London, London, Gb
    Acquired by MOI Global after an exciting and successful 4-year journey.CRO and MD of award-winning account-based sales and marketing consultancy, helping B2B enterprise technology brands drive revenue by understanding their strategic goals and translating these into marketing and sales growth activities. Working with DXC Technology, Oracle, Three, AWS, Deloitte and others.
  • Babcock Jenkins
    Vp Of Sales Emea
    Babcock Jenkins Jan 2015 - Sep 2016
    Portland, Or, Us
    VP of Sales EMEA at Babcock and Jenkins, a global B2B marketing agency specialising in B2B marketing consultancy, demand gen programs campaigns, and integrating marketing strategies for renowned technology brands worldwide, I established and headed the EMEA office.I successfully recruited and nurtured a high-performing team, turning the EMEA office into a multi-client, highly profitable, and high-growth operation.As a member of the global management team, I collaborated closely with counterparts in the USA, contributing to North American sales initiatives and aligning our efforts across continents.Successfully span off the EMEA operation when Babcock & Jenkins closed in North America, setting up ALIAS Partners (see above) with 100% client and staff retention and no need for outside investment or funding.
  • Now Interact
    Vp Of Sales Uk&I / Saas
    Now Interact Oct 2012 - Jan 2015
    Stockholm, Se
    Established and scaled the UK&I operations for Swedish CX SaaS platform (enterprise CX and Behavioural AI), hiring, training, coaching and leading the sales and success teams in the UK and Ireland. Built it to be the largest revenue-generating region in the group.Created the group’s most profitable business unit by recruiting and leading a team of highly effective BDRs, SDRs and AEs, focused on acquiring and growing $m ARR accounts, including Sky, AA Insurance, EE, Three Mobile. Supported and collaborated with regional sales teams in Sweden and Benelux.
  • View Strategic Plc
    Commercial & Client Success Director
    View Strategic Plc May 2010 - Oct 2012
    Digital technology agency, developing solutions across web, mobile/app, social and intranet to enterprise brands.Responsible for client success and acquisition, managing the end-to-end commercials of the agency; managed senior-level client relationships on a number of key accounts and responsible for £5m revenue.Clients included BP, Tate & Lyle, Thames Water, HSBC, BA, SAB Miller, GSK, Rio Tinto, Philip Morris to name a few.
  • Daydream Digital
    Founder / Managing Director
    Daydream Digital Nov 2000 - Apr 2010
    Acquired by Seara.comEcommerce, web and mobile digital agency. Responsible for growth and client digital strategy, as well as management and commercial side of the company, including identifying business opportunities, managing of sales and account execs, sales & marketing strategy definition, sales process/pipeline management, overseeing key accounts, negotiations and closing, management and P&L responsibilities of +30 strong agency.Clients: Carphone Warehouse, P&G / Wella, Hilton Hotel Group, Sonae Group, Taylors Port, Superbock (Unicer).
  • Bpcc - British Portuguese Chamber Of Commerce
    Non Executive Director
    Bpcc - British Portuguese Chamber Of Commerce Jan 2007 - Feb 2010
    Cruz Quebrada-Dafundo, Pt
    Non-Executive Board Director for the British Portuguese Chamber of Commerce, provided strategic direction and insights, primarily in sales and marketing. Leveraging my experience, I helped shape the Chamber's outreach and membership acquisition efforts, ensuring it effectively connected businesses across both nations while promoting bilateral trade growth.

Mike Boogaard Skills

E Commerce Digital Strategy Digital Marketing Marketing Strategy Strategy New Business Development Crm Entrepreneurship Team Management Business Strategy Online Marketing Management Business Development Marketing Digital Media Integrated Marketing Account Management Lead Generation Sales Management Web Design Social Media Employee Management Leadership Sales Start Ups Direct Sales Budget Management Enterprise Software Client Development Sales Process Saas Social Media Marketing Customer Relationship Management Business To Business Financial Planning Marketing Communications B2b B2b Marketing Email Marketing Account Based Marketing Enterprise Marketing Sales Strategy P&l Management Executive Leadership Negotiation Contract Negotiation Deal Closure Strategic Marketing Technology Marketing B2b Marketing Strategy

Mike Boogaard Education Details

  • Brunel University Of London
    Brunel University Of London
    General
  • Wellington College
    Wellington College
    German Language And Literature
  • Oporto British School
    Oporto British School

Frequently Asked Questions about Mike Boogaard

What company does Mike Boogaard work for?

Mike Boogaard works for Winning By Design

What is Mike Boogaard's role at the current company?

Mike Boogaard's current role is Managing Director.

What is Mike Boogaard's email address?

Mike Boogaard's email address is mi****@****bnj.com

What is Mike Boogaard's direct phone number?

Mike Boogaard's direct phone number is +4475065*****

What schools did Mike Boogaard attend?

Mike Boogaard attended Brunel University Of London, Wellington College, Oporto British School.

What are some of Mike Boogaard's interests?

Mike Boogaard has interest in Human Rights, Animal Welfare, Children.

What skills is Mike Boogaard known for?

Mike Boogaard has skills like E Commerce, Digital Strategy, Digital Marketing, Marketing Strategy, Strategy, New Business Development, Crm, Entrepreneurship, Team Management, Business Strategy, Online Marketing, Management.

Who are Mike Boogaard's colleagues?

Mike Boogaard's colleagues are Mukesh Kumar, Duyên Phạm, Selena R., Calvin Boyce, Maria Sanchez, Andrei Morais, Renata Kelly Aguiar.

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