Michael Boxer Email & Phone Number

Sunnyvale, CA, US

Sunnyvale, CA, US

• Managed 360-degree transition to new email marketing platform (Marketo), including audit and update of data infrastructure to better support automated workflows as well as traditional email campaigns. Accompanying.
• Streamlined and consolidated email campaign submission process and protocols, reducing risk of error and cutting down significantly on production time and marketing partners’ workload.
• Drove content module creation project, bringing product communications into full design consistency, alignment with brand standards, and compliance with both ADA and CAN-SPAM for the first time.

• Started independent music production house from the ground up and spearheaded growth into $500k+ entertainment brand with 40 + freelance staff. Produce multiple events, albums, and workshops annually. As key executive.
• Brand Building: Championed social media and grassroots marketing strategies that established Six13 as internationally recognized music powerhouse. Secured 500+ paid performances worldwide and sold 30K+ albums.
• Business Development: Generated $1MM+ in revenue, securing accounts with major media companies including MSN and CollegeHumor.
• Event Planning: Founded arts festival that attracted 500+ attendees and 18 performance groups in first year.
• Social Media: Garnered 20MM+ YouTube views, 90K+ social media followers and 1K+ podcast subscribers, highly notable results in small music niche.
• Web development: Directed ground-up design and construction of multiple brand Web sites, and maintain them utilizing WordPress, Ruby on Rails and HTML/CSS.

New York, NY, US

New York, NY, US

New York, NY, US

• Recruited to implement short- and long-term interactive marketing projects and initiatives for JPMorgan’s Private Bank division. Quickly shift focus from high-level strategies to detail-driven tasks including.
• Partnered with business intelligence and lead generation marketing teams to implement the Private Bank’s first automated marketing programs, driving eight figures in net new inflows.
• Built, launched, oversaw and grew firm’s e-mail marketing program, implementing and executing campaigns, consulting internal partners, tending to issue remediation, reporting metrics and pursuing process improvement.
• Drove complete planning and execution of implementation, operationalization and data/asset migration for major new system (Marketo), aligning and integrating new platform with existing proprietary systems.
• Consulted on and took ownership of major overhaul of e-mail marketing program processes, standards and policies, and implementation of firm-wide data quality initiative. Authored and governed robust production and QA.
• Managed build, international data gathering process, quality control review, issue resolution and rollout for new Office Locator map web site application.

• Recruited to multifunctional leadership position with full accountability for all strategic planning initiatives and day-to-day operations. Challenged to navigate company in the face of significant political.
• Restructuring: Proposed plan to preserve company facing 5% YOY sales decline and threat of shut down. Outlined modernization program embracing underutilized low-cost marketing channels and stronger inventory management.
• Cost Reduction: Raised sales-to-production cost ratio by ~25% through continual process improvement initiatives.
• Process Enhancement: Reengineered major MP3 recording project; slashed four-year production timeline by 25% and shed 95% of $80K initial budget.
• Product Development: Instrumental in stabilizing profitability during 50% reduction of business line by devising strategy to replace outdated products with enhanced, up-to-date options.

• Led music program for two middle schools with shared facilities. Managed 4-person team. Facilitated classes for 250+ low-income middle school students. Founded and ran extracurricular program for gifted children.
• Program Development: Built entire program from the ground up within one year of hire.
• Leadership: Handpicked for Department Chair position responsible for scheduling, logistics, performance evaluation, and internal communications.
• Turnaround Performance Management: Played key role in the revitalization of “failing” school by providing an empowering, results-oriented educational experience.
• Coaching & Mentoring: Boosted school’s credibility by coaching students for successful admission to the city’s top performance schools. Earned school’s first admission to LaGuardia High School in five years.

Bs, Management / Marketing

Ba, Music

Master'S Degree, Education

Education record