Joining the Area leadership group of Area 2, fast track training and development within the Store Manager structure, format and accountabilities.

Strategically align business to meet the demographic growth corridors of the western suburbs, grow market share and share of wallet, delivering sales and service objectives. Senior Management responsibilities of P&L and 110 FTE across 13 multiple branch locations. Influencing communication style to execute strategies and sales methodologies, to deliver a high performance district. Responsibilities- Customer services, acquisition, build relationships and networks. - People management, recruitment, training, coaching & development.- Sales management, analyses performance, business development & marketing - Service objectives, strategies, initiatives and plans. - Stakeholder engagement, relationship building & business-to-business proposition.- Sales pipeline management of key products and conversion ratios.- Compliance and risk management standardsAchievements- Aligned resources & implemented strategies, achieved collaboration award on B2B engagement. - Introduced Circle of Influence strategy, a total business solution, lifted profitability in 12 months.- Influenced and motivated team. 2013 staff engagement achieved 89%.- Strict attention in Risk standards, achieved Well Managed District awards in 2011& 12. - Launched new Small Business initiative, +15% market share & 140% on sales targets.

Lead the growth agenda by utilising an entrepreneurial & commercial mindset covering the Inner Melbourne area. 

Ownership on 12 multiple branch sites, execute strategies, staff and customer engagement. Business acumen, gain opportunities and build external relationships. Build beneficial relationships and implement sales management disciplines, creating a true customer value culture.Responsibilities- People Management cover succession and development planning; 102 FTE.- Managed P&L, budgets, revenue, commissions & costs.- Marketing, sponsorships, segmentation & channel management.- Develop relationships, build brand objectives and show case value propositions.- Handle complex issues and develop solutions in consultation. - Process re-engineering, staff engagement and sales training.- Analyse sales results & performance management 

Achievements
- Successfully achieved and managed 2nd biggest revenue district. - Achieved awards on performance, profitability and behaviour measures. 
- Communicated vision, sales methods and expectations. Increased profitability of $46M pa. 
- Achieved high customer satisfaction measures.
- Relentless Acquisition sales initiative, delivered practical tools and face-to-face skills.
- Re-engineered Main Bank strategy on life cycle & life events. Grew 10% Main Bank customers.
- Identified limiting beliefs, created and implemented strategic plan. Exceeded sales by 400%.

Extensive training and development program covering Retail leadership model. Responsibilities- Lead sales and service KPI's across 6 sites, maximise productivity and profitability. - Facilitate coaching and training on sales and service strategies across team. - Drive continuous improvement, manage change and drive a strategic perspective. - Design and implement plans against local conditions and deliver customer satisfaction. - Manage P&L on revenue deliverables and strict cost lines. Achievements- Exceeded personal development goals and aspirations on retail principals.- 6 branch results exceeded 6 monthly performance targets, half on half.- Analyse sales, performance metrics and delivered national strategies.- Customer penetration, pipeline management, maximise sales and achieve profitability.- Achieved 3 performance improvement plans on 3 direct reports.

Manage key operational functions across branch network nationally. Responsibilities- Stakeholder and contract management. - Deliver cost saving objectives - Project manage initiatives and implement major security projects. - Project manage OHS project, reporting to Group on project financial outcomes and targets.Achievements- Established OHS framework, protect brand and meet legal requirements.- Corrective measures covered government standards on OHS.- Contract negotiations with OHS consultants, yield savings below budget expectations.- Contract management of 5 national contracts, meeting SLAs and key network needs.- Completed board papers on corrective works and actions, project milestones delivered.

Accountability on the national branch and ATM cash servicing arrangements. Responsibilities- Contract management and deliver cost efficient cash operations. - Strategic direction on cash management practises.- Owner of transport logistics, optimise costs and meeting supply across network. - Project manage cost initiatives, major events and industry changes.Achievements- Identified & designed ATM Cash Carrier schedule structure, reduced major service costs.- Converted ATM cassette operations: identified, designed and implemented business case, by cost modelling and optimise cost lines, achieved major cost savings.- Tendered & negotiated new national cash carrier contracts, achieved cost savings against target.- Sydney Olympic and Y2K events, implemented logistics plan and successfully protected brand.