Mike Chuma

Mike Chuma Email and Phone Number

Chief Marketing Officer @ IDeaS Revenue Solutions
Saint Paul, MN, US
Mike Chuma's Location
Greater Minneapolis-St. Paul Area, United States, United States
Mike Chuma's Contact Details
About Mike Chuma

Innovative digital business and ecommerce product leader driving organizations to their next "big think" strategic evolution. I have led global product organizations, re-imagined product strategies in major technology pivots, spearheaded new technologies to drive SaaS/Subscriptions business models, and directed omni-channel commerce adoption in a traditional retail giant. I specialize in digital transformations, building world class product organizations and launching leading edge user-centric business units. My goals are to continue to evangelize, define and provide organizations the tools to maintain relevancy during the continuous paradigm shifts of commerce and sales channel convergence across B2C, B2B, SaaS, and Omni-channel marketscapes.Specialties: product strategy, SaaS product management, product go to market, global product planning, distributed engineering teams, subscriptions, online marketing strategy and execution, ecommerce operations and execution, traditional marketing media strategy, agency management, event management, creative and strategic marketing, beverage industry, competitive analysisAll views expressed are my own.

Mike Chuma's Current Company Details
IDeaS Revenue Solutions

Ideas Revenue Solutions

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Chief Marketing Officer
Saint Paul, MN, US
Website:
ideas.com
Employees:
1006
Mike Chuma Work Experience Details
  • Ideas Revenue Solutions
    Chief Marketing Officer
    Ideas Revenue Solutions
    Saint Paul, Mn, Us
    View
  • Ideas Revenue Solutions
    Vice President Of Global Marketing, Engagement And Enablement
    Ideas Revenue Solutions Aug 2016 - Present
    Minneapolis, Mn, Us
    Vice President, Product Strategy and Marketing August 2016-June 2018Responsible for leading IDeaS Global Marketing and Engagement & Enablement teams, encompassing product marketing, demand generation, branding, communications and client, academic and industry education and learning development.IDeaS is the leading provider of pricing and revenue management software, services and consulting to the hospitality and travel industries.
    View
  • Digital River
    Senior Director, Global Product Strategy And Management
    Digital River Mar 2010 - Aug 2016
    Minnetonka, Mn, Us
    Led an international cross-functional team in the redefinition of Digital River’s Global Commerce platform. The Senior most product leader in Digital River's Digital Business Unit, encompassing global B2C and B2B software, subscriptions, and gaming. Responsible for leading a global team of product leaders, product developers and UX Strategists and Designers. Guiding a highly complex product portfolio across multiple Business Units and ensuring proper organizational product investment. Our focus is simple... build compelling product strategy, flawlessly execute against our strategy through roadmap, deliver a best in class commerce experience.Additional Responsibilities:Drive the thought leadership practice in B2B eCommerce, B2C/B2B Software, Subscriptions, Gaming and international eCommerce for Digital River. Advise Fortune 50 and Global 100 clients on technology applications and cultural transition strategies for Subscriptions, B2B eCommerce and multi-channel sales enablement.
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  • Digital River
    Associate Director Of Product Management, Global B2B And Subscriptions
    Digital River Mar 2010 - May 2012
    Minnetonka, Mn, Us
    Led a team of Product Managers, Technical Product Managers, Business Analysts and UX Designers in guiding a global cross functional Agile delivery team of over 40 associates to manage the product vision and execute net new product features across subscriptions, gaming, order management, compliance, customer service and global payments.Reformulated and lead execution of wholesale revision to Digital River’s global B2B offering, product strategy and product execution plans. Resulting in a 5X sales pipeline growth.Conceptualized, launched and managed a global B2B Commerce and Enterprise Partner Channel Management Business Unit. Grew revenue pipeline to account for nearly $250M of annualized revenue. System and process patent pending.Frequent speaker at industry trade events, consultant to Fortune 50 and Global 50 C-Level Executives on international ecommerce strategy, channel ecosystem GTM models, and product execution tactics.
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  • Supervalu
    Ecommerce Platform Manager
    Supervalu May 2008 - Mar 2010
    Eden Prairie, Mn, Us
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  • Supervalu
    Corporate Ecommerce Marketing Manager
    Supervalu May 2007 - May 2009
    Eden Prairie, Mn, Us
    Responsible for enterprise level vision and strategy for integration and paradigm shift of traditional grocery retail to online grocery. Accountable for leading the integration and execution of new data based emerging technology marketing initiatives. In this role, I have also been the lead change agent and visionary for realigning the corporate eCommerce culture to be online metrics and fact based focused. Resulting in the kick off and march toward integrated online analytics merged with POS and CRM data. Additionally, I am responsible for crafting the strategy for enterprise level eCommerce, interactive marketing and measurement of eCommerce and online related marketing and promotion initiatives, vertical sales channel management, sales management, IT project management and online retail fulfillment, customer service and sales operations.Additional Title During this Time: Corporate eSolutions Marketing Manager
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  • Supervalu
    Ecommerce Marketing Programs Coordinator Ii
    Supervalu Mar 2006 - May 2007
    Eden Prairie, Mn, Us
    Responsible for strategic and tactical execution of oultined marketing programs in line with overall corporate and regional sales and branding initiatives.Additionally, I was responsible for the execution and measurement of eCommerce related marketing and promotion initiatives,vertical sales channel management, sales management, IT project management and online retail fulfillment, customer service and sales operations.
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  • Trinity Springs, Inc.
    Associate Marketing Manager
    Trinity Springs, Inc. Dec 2004 - Jan 2006
    -Assist the Marketing Director and Exceutive team in create branding strategies and marketing initiatives. -Perform sales data analysis to spot trends and gaps in category and industry sales date. -Assist Marketing Director and Executive team in new product development, line extensions, product entry and marketing maintanence strategy and execution. -Management of customer service department. To include, creation of processes and controls, use and "tweaking" of metrics for satisfaction measurement, and using consumer feedback to gauge the market.-Manage and execute regional, national, and international events and total event marketing program budget.-Marketing project coordination-Manage ad and promotional agencies to develop marketing programs and print collateral.-Work with sales force to develop and fulfill marketing materials requests.-Serve as marketing contact for all internal and external deparments. -Assist with marketing budgetary management.
  • Wells Fargo
    Personal Banker/Management Trainee
    Wells Fargo 2003 - 2004
    San Francisco, California, Us
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  • Invasion Tours
    Campus Sales Mgr
    Invasion Tours 1998 - 2001
  • Creative Source International
    Account Coordinator
    Creative Source International 1999 - 2000

Mike Chuma Skills

E Commerce Competitive Analysis Analytics Product Management Web Analytics Email Marketing Interactive Marketing Product Marketing B2b Saas Global Strategy Team Leadership B2b Ecommerce Product Strategy Beverage Industry Ecommerce Strategy

Mike Chuma Education Details

  • Boise State University
    Boise State University
    Finance
  • Boise State University
    Boise State University
    Marketing

Frequently Asked Questions about Mike Chuma

What company does Mike Chuma work for?

Mike Chuma works for Ideas Revenue Solutions

What is Mike Chuma's role at the current company?

Mike Chuma's current role is Chief Marketing Officer.

What is Mike Chuma's email address?

Mike Chuma's email address is ch****@****ver.com

What is Mike Chuma's direct phone number?

Mike Chuma's direct phone number is +195246*****

What schools did Mike Chuma attend?

Mike Chuma attended Boise State University, Boise State University.

What are some of Mike Chuma's interests?

Mike Chuma has interest in Boise State University, Minneapolis, Skiing, Cooking, Digital River, Minneapo, Golf.

What skills is Mike Chuma known for?

Mike Chuma has skills like E Commerce, Competitive Analysis, Analytics, Product Management, Web Analytics, Email Marketing, Interactive Marketing, Product Marketing, B2b, Saas, Global Strategy, Team Leadership.

Who are Mike Chuma's colleagues?

Mike Chuma's colleagues are Jayendra Narale, Emma Merrick, Alexandra Dinca, Christina Wagner, Jerry Estrera, Gabe Miller, Parth Raut.

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