Mike Crouch Email & Phone Number

Texas, United States

Dallas, TX, US

• Does your company or product message need to reach the world in a way that will turn into sales? I am available to help you find that path and create opportunities for growth. Clients supported:CURRENTLY - Parkland.
• Vizient (healthcare)
• Boy Scouts of America
• Transcend Insights – Humana (healthcare data)
• Solis Mammography
• Vibes Audio (smartphone accessories)

Flower Mound, TX, US

Was responsible for external, internal, marcom, field sales and executive communications for global developer of nutritional technology. Specific achievements and responsibilities include:-Drive product and event promotions-Developed internal communications programs for employees and field sales force-Created social media programs to support external.

Dallas, Texas, US

• Public relations agency leadership, C-level counsel, strategic PR support and staff mentoring.Responsibilities:
• Drive all consumer product strategy for Trend Micro, a global leader in online security
• Lead PR efforts and deliver strategic counsel for Teladoc, the nation’s first and largest telehealth provider
• Provide strategic PR leadership for the innovative retail energy provider, Ambit Energy
• Develop and execute strategic PR initiatives for Chestnut Exploration & ProductionAccomplishments:
• Developed consumer program for Trend Micro’s Titanium Security 2014 launch; featured in USA Today, PC Magazine, Business Insider and NBC News

El Segundo, California, US

• Core Focus: Video game public relations, brand development, media events and executive leadershipResponsibilities:
• Provide public relations strategy, training and council to company executives
• Lead all public relations activities, staff and external agencies in North America
• Support global corporate communications and investor relations programs
• Develop and support media and public outreach using emerging social media channelsAccomplishments:
• Helped build corporate communications and global investor relations teams

Bellevue, WA, US

• Core Focus: Video game public relations, brand development, event planning and corporate communicationsResponsibilities:
• Served as a company spokesman and oversaw ongoing global corporate media outreach for the company and its products
• Managed media outreach for several PC games to trade and consumer press
• Led outreach to business and financial press
• Planned and managed corporate and product media eventsAccomplishments:
• Managed press for the PC games Guild Wars, Dungeon Runners, City of Heroes, City of Villains, Exteel and Lineage II

Austin, TX, US

• Core Focus: Legislative media outreach, lobbyist support, legislative PR campaign developmentResponsibilities:
• Created awareness of the organization by placing news stories with state and local media
• Launched statewide PR campaigns directed toward the Texas Legislature to establish the organization’s political agenda
• Generated media attention to increase organizations membershipAccomplishments:
• Worked closely with lobbyists to develop legislative messages for use with capital media
• Created statewide campaign to have members of the Texas legislature to pledge to not use public school funds to balance the state budget

Washington, D.C., US

• Summary:
• Clients I worked with include Microsoft, IBM-Austin, Travelocity.com, iChoose.com, Advent Networks and Office Domain
• Managed several agency staff members
• Coordinated day-to-day public relations activities and dealt with top-tier media and analysts Accomplishments:
• Managed the launch of the Microsoft Windows 2000 in Austin, Houston and New Orleans
• Successful placements include stories with Bloomberg TV, Cnet TV, CNNfn, New York Times, AdWeek, Advertising Age, E-Company Now, Family PC, Dallas Morning News, Austin American-Statesman, San Francisco Chronicle.

• Core Focus: Telecom and video technology media relations, event planning and analyst relationsResponsibilities:
• Led all global media and analyst relations at Ridgeway
• Developed strategic messaging and brand development for external audiencesAccomplishments:
• Succeeded in securing major coverage in technology publications such as Computer World, Interactive Week, InfoWorld, CNN.com and Information Week
• Positioned Ridgeway’s startup technology in front of several leading analyst firms including Frost & Sullivan, IDC, Yankee Group and Probe Research
• Worked closely with business partners, such as Sprint, Radvision and Qwest, on joint PR efforts