Mike Rush Email & Phone Number

Greater Denver Area

Greater Denver Area

Greater Denver Area

• Added over 2,000 MSP customers from 2015 to 2016 resulting in a 36% growth in Net New Business bookings during this timeframe • Led ongoing support for our MSP business growth through educational lead-generation campaigns which included whitepaper and infographic downloads, demo and webinar registrations, and resulted in over 1,200 leads• Ran lead-gen campaigns for B2C resulting in 5 times higher bookings per send than other re-targeting campaigns• Created project plans enabling group members to more effectively communicate and collaborate, ensuring that projects were completed on time• Supported partner enablement and recruitment for Managed Service Providers through email, webinar, online, and event marketing• Trained on new B2B products so I could explain technology advancements and walk customers through demos at Spiceworks meetups and cybersecurity conferences• Created whitepapers and service announcements for our VIP community members on new B2B and B2C product updates and releases before they were released to the public. Helped test these and give feedback to product management before official releases• Collected data for the creation of gated cybersecurity infographics and whitepapers for AMER, EMEA, and APAC • Managed team projects and campaigns in digital/social media, community management, advocacy programs, and Public Relations• Managed Webroot’s voice and communications between recruitment partners in Colorado and on corporate marketing accounts and forums across the web• Managed online personas and presence for thought leaders and SMEs from both B2B and B2C segments of the business

Greater Denver Area

• Trained in CSS and gained technical desk experience resolving customer issues with new product releases for consumer and business products. Escalated sensitive B2B issues to the appropriate Sales Engineer• Gained a technical understanding of Webroot’s solutions across B2B and B2C• Managed social channels, contests, follower growth, and critical customer feedback• Worked with development and QA to create training guides for interns responding to product feedback and feature requests from customers• Worked with Webroot’s PR team and agency to quickly respond to breaking news• Condensed customer support protocols into quick reference guides to improve efficiency• Managed e-tail conversations on Amazon, Best Buy, Newegg, and Wal-Mart, working with their teams to remove fake reviews and resolve third-party fraudulent sales• Moderated social listening through Twitter, Facebook, LinkedIn, Google+, the Webroot Community, and other cybersecurity forums