Oversee brand, campaigns, creative production, digital / .com and Solidigm's presence at industry and customer events. Drive advertising, paid media, asset production, in-person and digital event logistics, brand strategy, internal / external .com resources and more. Manage a team of creative, brand and event specialists in a dynamic environment.

Joined Intel after the acquisition of the NPSG group by SK hynix had been announced, but before the deal had closed with the express purpose of building a brand capable of carrying forward the legacy and leadership embedded in our roots. Over the course of 8 months, led a team of stakeholder executives and agency partners through global naming and trademarking, brand identity development and platform documentation all in preparation for the introduction of Solidigm.

Grew through the ranks of dentu mcgarrybowen, (first as part of Swirl, then as part of swirl mcgarrybowen via acquisition, then as part of dentsu mcgarrybowen via agency shuffle), leading the group's San Francisco-based strategy group. Overseeing a team of 10+. Clients included Intel, Clorox Brands (Kingsford, Burt's Bees, Hidden Valley Ranch, Soy Vay), Juniper Networks, AMEX and more. Led the team that reinvented Intel's social playbook. Had my creative brief core message appear verbatim on Juniper's NASCAR car. Saved some snowmen and drove investment in San Francisco's most valuable startup, its kids. Also launched a chicken to the edge of space while cooking it in a hand-warmer sous vide mechanism that I prototyped in my kitchen.

Started as a team of 1 and grew it to 10+. Was part of the leadership team that drove the acquisition of the agency by mcgarrybowen.

Brought on to drive messaging and product positioning work for VIZIO.

Got both StubHub and Splunk off the ground pre-their respective IPOs and acquisitions. Worked with VIZIO to elevate their brand value above their product price point. Introduced Samsung SSDs to the US consumer market. Helped Qualcomm imagine future Snapdragon-powered devices before any of us knew what an iPhone was.

Conducted scaled qualitative research projects for major brands including Yahoo! and Discovery Networks.

Visited the best darned focus group facilities this country has to offer, while producing positioning, messaging and graphics support for research studies for brands including Hood Dairy, Michael Foods, Malt-O-Meal and more.

Taught art and technology at the middle school Al Franken attended.