* Chia Network (’22 - Present)* Bracketology.tv (’22 - Present)* Sprinklr (’17-’19)* Pinterest (’17-’18)* XSeed Capital (’15-’18)* and others...

*** Silver Medal 2018 Axiom Business Book Awards*** Winner 2017 Beverly Hills Book Awards for Business*** ✭✭✭✭✭ #1 New Release in its category at Amazon* Audible audiobook rights* Foreign rights (China, Japan, Russia, Korea, Taiwan, Vietnam, Thailand, Ukraine, Italy, Arabic)"Becoming Facebook" (https://www.amazon.com/Becoming-Facebook-Challenges-Defined-Disrupting/dp/0814437966/) is the insider coming-of-age story of the seven years that turned Facebook from also-ran into $300 billion juggernaut. The 10 challenges that defined the company and the efforts and products that are on the horizon."...fascinating and informative--really, a must read."-- Geoffrey Moore, author of Crossing the Chasm"...reveals how Facebook has become so important."-- Marc Pritchard, Chief Brand Officer Procter & Gamble"A captivating insider's view..."-- Ann Lewnes, CMO Adobe"There's a lot to discover in this insider's perspective. I certainly did."-- Dennis Carter, father of Intel Inside"Everyone from experienced leaders in large organizations to aspiring operators and entrepreneurs will gain insight."-- Robert Siegel, Stanford Graduate School of Business"...Facebook changes the way we see the world. Knowing how may help you do the same."-- Gokul Rajaram, father of Google AdSense

Have presented at Fortune 500 companies including Google, Accenture and Applied Materials.Unique insight as Silicon Valley insider who helped to shape Intel and Facebook. Award-winning author of "Becoming Facebook", Mike can not only tell the biggest business stories of Silicon Valley’s past, present and future, but can also get to the heart of how legendary leaders and companies are able to build the future for us and can help audiences grow their careers, products and companies in similar ways (https://www.wsb.com/speakers/mike-hoefflinger/).

Built Facebook B2B Advertising Marketing team from 6 people supporting a $200M+ business to 160+ people in 13+ locations supporting a $12B+ business. Highly-rated speaker.Marketing Communications: All B2B branding, positioning, solution collateral, design, web presence (http://facebook.com/business), hundreds of annual events (avg. NPS > 40), 250+ annual C-suite meetings at Executive Briefing Center on Menlo Park campus, and B2B advertising across four global regions.Vertical Marketing: Global category experts (e.g. CPG, Auto, Tech/Telco, Retail/e-comm, FinServ). Developed solutions based on unique insights, capabilities. Ramped to annual impact of $500M+ in 12 mos.Partner Marketing: Communications, events and marketing programs for ecosystem partners including Facebook Marketing Partners (formerly Preferred Marketing Developers, PMDs) and media and creative agencies, including annual Facebook Awards.Customer Marketing / Creative Solutions: Marketing consultation for largest clients. $500M+ of incremental annual revenue impact and 8-figure engagements with P&G, Unilever, Walmart, Target, AT&T, T-Mobile, many others. Publishing Garages with 100+ clients and media/creative agencies.Consumer Insights practice (Facebook IQ): People, behavior, ad effectiveness and event insights through a combination of 1st and 3rd party and qualitative and quantitative research techniques. Web presence (http://insights.fb.com), newsletter, industry ads.

Responsibilities: Manage group responsible for $1B+ Intel® Inside® program, Global Sponsorships and Global Co-marketing. Focus on customer contact, operations.Results: Many of most innovative Intel Inside activities in recent history, including efforts with Olympics, FIFA World Cup, Ronaldinho, FC Bayern, Lamborghini, MTV, ESPN and others.

Responsibilities (2005): Launch new element of the Intel Inside Program, a custom joint marketing with Intel's largest customers to deliver increased Intel/customer flexibility and ROI.Results: Engaged in 70 country-level programs within six months of program launch, including campaigns across all customers, platforms, audiences and geographies, ranging from Enterprise to multi-vehicle SMB and experiential consumer.Responsibilities (2003-2004): Develop co-marketing programs for Wi-Fi location, service provider and access point ecosystem in support of Centrino® Mobile Technology and Digital Home device and content ecosystem in support of Viiv® Technology.Results: Engaged in hundreds of projects with over 300 licensees worldwide, including T-Mobile, Hilton, Borders, McDonald's, airports, BT, Yahoo BB, China Netcom KT, Microsoft, Linksys, D-Link, Netgear, Disney, Adobe, Napster and Movielink.

Responsibilities: Launch and oversee Intel Capital Internet software spin-out.Actions: Secured $4M of funding from Intel and Superscape. Recruited senior management. Oversaw company board and strategy. Three product launches.

Responsibilities: Support Grove in public event preparation, industry engagement, internal strategy.Actions: Wrote speeches for approx. 50 high-level speaking engagements ranging from Allen Company Sun Valley summit to Washington policy speeches. Supported Grove in visits with over 30 Internet company CEOs including eBay, Yahoo, Google, and Amazon. Worked on strategy for consumer electronics (web tablet) and servers (low-power blades for customers like Google).

Responsibilities (1998): Lead 100+ person team on IntelWebOutfitter.com (Pentium® 3).Actions: Established and managed team, consulting company and service structure.Responsibilities (1996-1997): Lead Internet Optimized Content Program (Pentium® 2).Actions: Worked with Intel CEO Andy Grove, Chairman Gordon Moore, venture capitalist Arthur Rock and CNET CEO Halsey Minor to affect Intel's $9M CNET IPO investment and $3M/year site development. Worked with CNET and partners to develop consumer webisode. Led co-developments with CNN, Yahoo, Netscape and GeoCities.Results: 30+ projects including Titanic, Dilbert, Xena, Austin Powers and DC Comics.

Responsibilities (1993-1995): Co-designer of 64-bit EPIC instruction set.Actions: Microarchitected multimedia unit of original Itanium® processor.Responsibilities (1992-1993): Owner of bus unit of original Pentium® processor.Actions: Led modifications of logic design throughout Silicon debug process.