Michael I.

Michael I. Email and Phone Number

Marketing Manager at Gulf Coast Regional Blood Center | Storytelling Enthusiast | Driving Community Engagement and Sharing Stories to Help Save Lives Through Blood Donations @ Gulf Coast Regional Blood Center
houston, texas, united states
Michael I.'s Location
Houston, Texas, United States, United States
About Michael I.

An action-oriented communicator and writer with 12 years of experience and a proven record of exceptional performance in managing and implementing projects. A strong, storyteller who is passionate about communications. Determined individual who is knowledgeable in all aspects of media. Experienced at managing multiple projects while working on tight deadlines, independently and with a team.

Michael I.'s Current Company Details
Gulf Coast Regional Blood Center

Gulf Coast Regional Blood Center

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Marketing Manager at Gulf Coast Regional Blood Center | Storytelling Enthusiast | Driving Community Engagement and Sharing Stories to Help Save Lives Through Blood Donations
houston, texas, united states
Website:
giveblood.org
Employees:
408
Michael I. Work Experience Details
  • Gulf Coast Regional Blood Center
    Marketing Manager
    Gulf Coast Regional Blood Center May 2024 - Present
    Houston, Texas, United States
  • Harris County Attorney'S Office
    Communications Manager
    Harris County Attorney'S Office Jul 2023 - May 2024
    Houston, Texas, United States
    Worked with the Communications Director, senior staff, and the County Attorney to develop key communications strategy.Supported media relations which include developing contact lists, writing and editing press releases, talking points, and speeches.Managed content strategy and development for external communications such as a community-focused newsletter, social media strategy, and other materials.Managed internal communications including a bi-weekly newsletter, internal messages, and branding.Worked with Communications staff to drive our social and digital content forward.Managed HCAO Communications interns and HCAO website.Developed messaging strategies that include both written and visual information for complex issues.Coordinated across internal departments to develop content and narratives highlighting the key work of the office.
  • Gulf Coast Regional Blood Center
    Communications Coordinator
    Gulf Coast Regional Blood Center Jun 2021 - Jul 2023
    Houston, Texas, United States
    Collaborated with marketing department leadership to ensure the organization’s image is positively maintained through internal and external communications pieces such as the employee/external newsletters, customer service concerns or management support documents to include, but not limited to, drafting letters, supervisors’ talking points, or crisis communication.Developed copy for all marketing materials for social media, promotional emails, texts, and press releases.Developed multiple stories each month, conducts interviews and creates content for all internal and external newsletters.Increased external newsletter view rate by 35% in a year by developing new content and email subject lines.Increased internal newsletter view rate by 37% in a year by redesigning the newsletter layout and developing new content. Developed 1-2 blogs per month.Worked collaboratively with the team to create content needed for digital communication with donors, edited video using Adobe Premier Pro. Wrote scripts for social media videos and other external events hosted by marketing department.Reviewed and edited all printed and digital materials prior to distribution. Helps develop and deliver marketing and communications strategies for the organization.
  • Krgv-Tv
    Morning News Anchor/Enterprise Reporter
    Krgv-Tv Jan 2018 - Dec 2020
    Mcallen, Texas Area
    Increased social media engagement and likes by strategizing the best combination of content to provide to social media followers.Digital journalism.Enterprise, investigative journalism telling stories while executing and protecting the station's brand.Developed content for TV and website.Contributed to station's special reports.Conducted interviews with community members, community, education and business leaders.Developed news sources and contacts, communicate with public information officers.Represented TV station in the community.Anchored the weekday morning newscast.
  • Denver7 - The Denver Channel (Kmgh-Tv)
    Enterprise Reporter
    Denver7 - The Denver Channel (Kmgh-Tv) Mar 2017 - Dec 2017
    Greater Denver Area
    Enterprise reporting, turning stories for the Monday-Friday morning newscast while working a day ahead. Focused on consumer, health, breaking news.Performed frequent live reports; covered breaking news in the mornings by delivering information to viewers quickly and accurately.Contributed to all newscasts throughout the day, but mainly reported for the morning newscasts in a top 20 media market. Digital journalism, wrote for website, utilize Facebook, Twitter and Instagram. Conducted interviews with community members, community, education and business leaders.Developed news sources and contacts, communicated with public information officers.
  • Krgv-Tv
    Enterprise Reporter
    Krgv-Tv Mar 2014 - Mar 2017
    Mcallen, Texas Area
    Pitched, produced, researched and wrote 18 to 20 news stories a week on tight deadlines. Enterprise, investigative journalism telling stories while executing and protecting the station's brand.Contributed to all newscasts throughout the day, mainly reported in the 4, 5 and 6 p.m. newscasts in a top 100 media market.Digital journalism, wrote for website, utilize Facebook, Twitter and Instagram. Conducted interviews with community members, community, education and business leaders.Developed news sources and contacts, communicated with public information officers.Performed frequent live reports; covered breaking news by delivering information to viewers quickly and accurately.Represented the TV station in the community by attending career days at local schools and emceeing events.
  • Kxxv
    Enterprise Reporter
    Kxxv Jan 2013 - Feb 2014
    Waco, Texas Area
    Pitched, produced, researched news stories.Enterprise journalism.Reported for the 10 p.m. newscast in a top 100 media market.Developed news sources and contacts in the community, communicated with public information officers.Communicated with viewers by using social media platforms such as Facebook, Twitter, Instagram.Performed frequent live reports, covered breaking news by delivering information to viewers quickly and accurately.Digital journalism, wrote for website, utilize Facebook, Twitter and Instagram. Anchored weekend newscasts when needed to fill-in.

Michael I. Education Details

Frequently Asked Questions about Michael I.

What company does Michael I. work for?

Michael I. works for Gulf Coast Regional Blood Center

What is Michael I.'s role at the current company?

Michael I.'s current role is Marketing Manager at Gulf Coast Regional Blood Center | Storytelling Enthusiast | Driving Community Engagement and Sharing Stories to Help Save Lives Through Blood Donations.

What schools did Michael I. attend?

Michael I. attended Columbia College Chicago.

Who are Michael I.'s colleagues?

Michael I.'s colleagues are Bob Walsh, Alejandro Velasquez, Jemal Chambers, Tina E., Susan Rossmann, Hope Golston, Terry Zabel.

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