Mike Bentley Email and Phone Number
Mike Bentley work email
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Mike Bentley personal email
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A dynamic leader with experience driving revenue and measurable results for organizations and clients. My sales and operations skills are highly transferable between industries. Help companies transform their digital business in a competitive landscape. Fueled by intellectual curiosity and a desire to solve complex business problems. Inspired my teams to achieve goals with a sense of purpose and accountability. A background in sales management, revenue operations, business development, strategic planning, product development, and market research.My strengths include:► Leadership and Management► Collaboration and Partnerships► Listening and Adaptability► Communication and Presenting► Budgets (P&L) and Strategic Planning► Data Interpretation and Decision Making► Mentoring and Training► Digital Publishing and Content Marketing► Pricing and Contract Negotiations► Workflow and Process Optimization► AdTech and MarTech► Salesforce and Microsoft OfficeA few other things about me… ► I have been described as being inclusive, empathetic, and optimistic.► I am known for my curiosity, always asking questions that help find solutions to complex business challenges.► I learned about tenacity and accountability while navigating through multiple product launches and implementing new business models in a disrupted industry.► I am passionate about new technologies and working with a sense of purpose.► I am energized by watching teams grow through solving challenges together.► I think family, music, and art are food for the soul.
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Director, Enterprise Platform SalesNativo Inc Mar 2021 - PresentEl Segundo, California, Us
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Consultant, Digital Sales And StrategyDwellio Feb 2019 - Dec 2022
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Regional DirectorEchobox Jul 2019 - Mar 2021London, GbTransforming social publishing for media companies through AI-driven optimization and intelligent automation. -
Strategic AdvisorIndie617 Mar 2019 - Dec 2020Boston, Ma, Us -
Vp Of Sales & Revenue OperationsBoston Globe Media Sep 2017 - Jan 2019Boston, Ma, UsSales Leadership | Forecasting | Revenue Diversification | Team Building | Data Strategy & PrivacyResponsible for the ad technology stack and department revenue, including digital, sponsored content, events, print, and audio/video. Encouraged and inspired my teams to think differently and creatively when problem-solving for clients. Having P&L ownership allowed me to improve forecasting accuracy and significantly reduce the cost per sale. With an eye on future sustainability, I advocated for new sales processes using Salesforce. One of the ways I earned the respect and trust of my teams was to make sure they understood the “why” behind each initiative and decision. With so much transformation and change at the company over the past few years, it was critical to take time to listen and be empathetic with colleagues. I was part of the team that made sure our data privacy policies were compliant with GDPR and the CCPA. Managed the indirect and programmatic revenue team, balancing site monetization and user experience. -
Director Of Digital Revenue OperationsBoston Globe Media Apr 2016 - Aug 2017Boston, Ma, UsDigital Media | Ad Ops | Rate Yield | Programmatic | Audience/Data StrategyA strong advocate for a company-wide audience strategy and helped build the business case that led to an investment in new software and tools. Researched and assessed potential partners in the ad tech space, reviewing and negotiating contracts. Acted as the key liaison with other departments, cultivating relationships with each team and making sure our strategies were aligned. Worked with my team to evolve our programmatic strategy on both Globe.com and Boston.com, significantly improving YOY performance. Managed the digital rates and established pricing for new products like sponsored content. Improved the digital sales process by rethinking our approach and establishing campaign management KPIs.
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Director Of Digital Sales And StrategyBoston Globe Media Apr 2012 - Mar 2016Boston, Ma, UsDigital Sales | Client Solutions | Trainer | CMS Migration | Site RedesignDeveloped a team of high performing digital sellers, fostering a culture of learning and collaboration. Guided the team and customers through a major site redesign and restructuring of Boston.com. I was the key stakeholder for strategic digital decisions and product launches, including niche sites like BetaBoston, Crux and BDCWire. Took on the ad operations team and led them through two critical projects: a new digital order management system and changing the Content Management System on Boston.com.
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Director Of Digital Product ManagementBoston Globe Media Apr 2010 - Mar 2012Boston, Ma, UsProduct Development | Named Accounts | AdTech | Client PresentationsKey stakeholder from the business side for the launch of BostonGlobe.com. Took the lead on ad integration, rates, revenue forecast, and audience/traffic projections. Worked closely with the New York Times teams on new digital products and partnerships. Attended meetings with major clients and agencies, presenting potential digital solutions. Helped build custom proposals, including pricing and performance goals. Managed indirect revenue partners, including Google and our ad network stack.
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Business And Sales Development ManagerBoston Globe Media Aug 2002 - Mar 2010Boston, Ma, UsDigital Marketing | Pricing Strategy | Business Plans | Market Share | QBRs | Competitive Landscape Active member of the New York Times Company's Business Development and Product teams. Utilized strong negotiation skills to act as the liaison between sales, advertising operations, product and editorial teams. Identified opportunities for custom advertiser integration on Boston.com, going beyond standard units. Drafted and managed strategic business plans and P&L statements. Explored new ways to monetize our audience across emerging platforms (mobile, video). Used a strategic vetting process to ensure all new products/initiatives not only generated revenue, but were profitable and delivered results for customers. Produced competitive market share analysis for QBRs. Helped launch one of the top strategic initiatives of the company, the Your Town sites. Supported the Classified verticals, regional offices, & inside sales. Evaluated self-transact platforms.
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Strategic Planning And ConsultingUrban & Associates Aug 1998 - Aug 2002UsStrategic Planning | Competitive Analysis | Publishing | Market ResearchPresented strategic findings and recommendations to executive teams in over 20 markets, including properties owned by Hearst Corporation, E.W. Scripps, and Knight Ridder. Created product and pricing strategies for publishers, using research to back each initiative. Conducted competitive advertising market share analysis for each market and estimated local advertising spend by category. Developed market-specific recommendations that identified revenue growth opportunities by industry. Helped publishers build out their digital strategy while looking at the impact to traditional sides of their business. -
Market ResearchUrban & Associates Jul 1995 - Aug 1998Us
Mike Bentley Skills
Mike Bentley Education Details
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University Of New HampshireEnvironmental Conservation / Affairs -
Umass BostonDigital Marketing
Frequently Asked Questions about Mike Bentley
What company does Mike Bentley work for?
Mike Bentley works for Nativo Inc
What is Mike Bentley's role at the current company?
Mike Bentley's current role is Sales and Revenue Ops | Storytelling | Media and Publishing.
What is Mike Bentley's email address?
Mike Bentley's email address is mi****@****hoo.com
What schools did Mike Bentley attend?
Mike Bentley attended University Of New Hampshire, Umass Boston.
What skills is Mike Bentley known for?
Mike Bentley has skills like Digital Marketing, Digital Media, Advertising, Strategy, Sales, Product Management, Management, Mobile Devices, Sales Management, Online Advertising, Email Marketing, Strategic Planning.
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