Over my 20+ year career, I have worked at the leading edge of marketing technology with Fortune 100 companies, bright-eyed start-ups, and every niche in-between. My expertise is strategy. I understand products, channels, consumer mind-space, and how to harmonize them all. I’ve helped deploy, learned to deploy, or looked over the shoulder of fellow experts as they deploy almost every marketing tactic in the book. I understand the machinations and domino effects that digital disruption can and should unleash — at each level of the process. Some of the oldest, newest, and boldest projects I have accomplished were on behalf of Hewlett-Packard, Avaya, Seagate, ViewSonic, Iomega and Fujitsu-Siemens, as well as fresh tech innovators like Alterian Software, avialyitcs, Friendly Robotics, and more.As “Digital Transformation” continues to steal the marketing spotlight and clutter-up the online forums, I find myself on a Blues Brothers-esque mission to uphold the integrity of marketing.My clients benefit from comprehensive plans that utilize technology, on-point messaging, targeted campaigns, and high caliber creative execution. Secondary to the ROIs, KPIs, and benchmarks they achieve is the category disruption won in the pursuit.
Listed skills include Digital Marketing, Integrated Marketing, Marketing, Advertising, and 25 others.