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@flock-associates.com
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1 phone found area 212
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LinkedIn matched
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Mike Lanzi is listed as Marketing Consultant | Operations Diagnostician | Growth Driver at FATFREE, based in New York, New York, United States. AeroLeads shows a work email signal at flock-associates.com, phone signal with area code 212, and a matched LinkedIn profile for Mike Lanzi.
Mike Lanzi previously worked as Strategic Account Manager at Fatfree and Head of New Business at Cronin. Mike Lanzi holds Bachelor Of Science, Marketing from New York University.
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AeroLeads found 1 current-domain work email signal for Mike Lanzi. Compare company email patterns before reaching out.
Marketing change agent with deep strategic & operational experience driving transformation and growth, spanning consultancies, agency holding companies and independent agencies. Skilled practitioner in brand marketing strategy, communications planning and marketing operations.Highly effective, agile leader, with proven track record driving growth, fostering talent, galvanizing teams and cultivating culture. Breadth of experience spans CPG, financial services, telecommunications, healthcare, QSR, automotive and logistics / shipping services.
Listed skills include Integrated Marketing, Interactive Marketing, Advertising, Account Management, and 14 others.
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New York, NY, US
Collaborating with a network of experienced, capable specialists who solve for demanding marketing challenges. Combining design, technology, content, and creative storytelling to build brand experiences that drive business outcomes. Bringing a digital-first orientation, but equally adept at creating brand moments that matter in the physical world.
Glastonbury, CT, US
Defined business development strategy spanning all marketing and sales activity. Collaborated with agency leadership team to sharpen value proposition and offering storytelling. Explored new partnership opportunities to strengthen and broaden agency’s capabilities.
New York, New York, US
Delivered best-in-class expertise on the financial analysis, strategy, and logistics of rebrand implementation. Enabled clients to maximize brand value, execute rebrands with precision and confidence, and manage branded asset portfolios and day-to-day marketing operations.Used a data-driven approach to facilitate smarter, more effective decision-making and.
New York, NY, US
Enabling the world's leading marketers to maximize and accelerate the impact of marketing investments, to deliver meaningful, sustained growth. Leading teams to define requirements for marketing operating models, strategic investments in MarTech, and plan & spend management. Delivering subject matter expertise focused on agency management process and.
London, GB
Collaborated with leaders of large-scale, complex organizations to deliver marketing transformation, across operations, capabilities and procurement. Offered independent, objective advice, based on data and experience, to drive change.Used proprietary products & process to deliver bespoke solutions, spanning org. / process design, talent assessment.
New York, US
Developed cultural system outputs to provide in-depth understanding of Boomer culture for Humana. Informed brand positioning which drove positive shifts in brand health metrics; illuminated sentiment surrounding critical topics — ageism, opioids, Obamacare — to shape corporate communications narrative.Built dedicated team to support McDonald’s at.
Boston, MA, US
Built bespoke $25MM business unit dedicated to delivering global communications for The Hershey Co., focusing on connecting markets, developing content more efficiently, and deploying talent more effectively across the network. Led a 100-person team to support 26 brands, across 14 markets. Expanded footprint in key markets (China, Mexico, Brazil.
Boston, MA, US
Launched product innovation to capture white space (Lancaster, in China and U.S.; Kisses Deluxe in China) and extend core equity into adjacent categories (Hershey’s Spreads). Drove global expansion initiatives for core chocolate brands in China and Mexico, creating linkage between brand architectures and in-market activation efforts. Continued successful.
Boston, MA, US
Relaunched existing brands (Kit Kat, York, Mounds / Almond Joy, Jolly Rancher, Hershey’s Syrup) in need of greater relevance and new sources of volume. Successfully extended into new usage occasions with U.S. product innovation (Reese’s Mini’s, Hershey’s Drops). Achieved agency performance KPI’s, delivered compensation incentive target.
New York, NY, US
Steered business development efforts to deliver top-line growth, with both organic (Frito-Lay, Procter & Gamble, Morgan Stanley) as well as new business wins (Natura, Mahindra, Wyeth), leveraging agency’s cultural movement framework.Propelled financial results to deliver margin improvement at a $10MM, 60-person company via oversight of agency compensation.
New York, NY, US
Improved the partnership between Bank of America (BAC) and Team Omnicom (TOMC), the multi-agency, holding company-led team delivering communications supported by $350MM+ in spend, spanning advertising, direct marketing, digital, experiential marketing / sponsorship, public relations and point-of-sale disciplines. Managed operations for an $80MM+ business.
New York, NY, US
Responsible for delivering enterprise-wide initiatives spanning sponsorship, digital experience and brand education, leveraging multiple agencies within IPG. Supported the Bank’s commitment to process improvement by leveraging Six Sigma to reduce defects in execution. Completed Six Sigma Green Belt certification training.Elevated sponsorship opportunities.
Quick answers generated from the profile data available on this page.
Mike Lanzi works for FATFREE.
Mike Lanzi is listed as Marketing Consultant | Operations Diagnostician | Growth Driver at FATFREE.
AeroLeads has found 1 work email signal at @flock-associates.com for Mike Lanzi at FATFREE.
AeroLeads has found 1 phone signal(s) with area code 212 for Mike Lanzi at FATFREE.
Mike Lanzi is based in New York, New York, United States while working with FATFREE.
Mike Lanzi has worked for Fatfree, Cronin, Brandactive, Kpmg Us, and Flock Associates Ltd.
You can use AeroLeads to view verified contact signals for Mike Lanzi at FATFREE, including work email, phone, and LinkedIn data when available.
Mike Lanzi holds Bachelor Of Science, Marketing from New York University.
Mike Lanzi is listed with skills including Integrated Marketing, Interactive Marketing, Advertising, Account Management, Digital Marketing, Digital Strategy, Digital Media, and Mobile Marketing.
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