Mike Lytle Email & Phone Number
@fitbit.com
3 phones found area 484
LinkedIn matched
Who is Mike Lytle? Overview
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Mike Lytle is listed as Experience Researcher at Thumbtack, based in New York, New York, United States. AeroLeads shows a work email signal at fitbit.com, phone signal with area code 484, and a matched LinkedIn profile for Mike Lytle.
Mike Lytle previously worked as Senior User Experience Researcher at Noom and Product Manager, led foundational user research on behavior change at Fitbit. Mike Lytle holds Master Of Business Administration (M.B.A.) from The Wharton School.
Email format at Thumbtack
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AeroLeads found 1 current-domain work email signal for Mike Lytle. Compare company email patterns before reaching out.
About Mike Lytle
I'm an empathetic, detailed, and impactful User Researcher with superpowers of resilience and perseverance, as demonstrated by running 15 marathons across 14 U.S. states (so far!). My education includes a Master of Integrated Product Design, an MBA, and a BA in Mathematics & Economics.I'm currently looking for my next opportunity as a User Researcher. I bring a wealth of knowledge in health and fitness, but most of all I am eager to have a positive social or environmental impact. I have 12 years under my belt, conducting research and analysis via qualitative and quantitative methods. I also bring a unique skillset and perspective to the table - an analytical background, product knowledge, and strategy and operations experience.Some highlights of my journey to now:- During my time at Penn in the Integrated Product Design program, I led efforts ranging from generative research on "super recyclers" in Philadelphia, to usability testing of multiple physical and digital solutions for emergency preparedness that I co-created with teammates and brought to Houston after Hurricane Harvey.- With Wharton + Penn Med classmates, I co-founded a healthcare tech company, WellSheet, to present doctors with the most urgent, relevant information. I conducted deep qualitative research with doctors and patients and designed an intuitive, algorithmically ranked new interface.- At Smart Design, I polished my skills conducting user interviews and synthesizing them into clear principles and product direction. I prepared card sort exercises and co-constructed user journey maps with participants to understand controversial, intimate topics such as personal finances for millennial couples.- From my time at Nike, I learned how to balance qualitative user research with more quantitative analysis on user sentiment, interactions, and retention. I became self-sufficient at constructing queries and interpreting the results of complex analyses.- I led foundational user research to create Fitbit’s behavior change philosophy and framework for habit formation, adopted by the entire company. This included paper prototypes on new food logging concepts, a competitive diary study of nutrition solutions, and co-design immersions in peoples’ kitchens.- At Noom, as a Senior User Experience Researcher, I helped introduce 5 new content features that collectively increased 1-3 week engagement and retention by 16%. I started and led a weekly user interview and discussion with 13 core UX product managers, changing how they generated ideas, wrote design documents, and evaluated experiments.
Listed skills include Data Analysis, Competitive Analysis, Management Consulting, Analytics, and 17 others.
Mike Lytle's current company
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Mike Lytle work experience
A career timeline built from the work history available for this profile.
Senior User Experience Researcher
- As a product manager also conducting user research, introduced 5 new content features that collectively increased 1-3 week engagement and retention by 16%
- Performed survey, usability, and competitive research to introduce audio content, which alone increased LTV by 7% and resulted in ~40% of users adopting daily listening
- Co-designed a new day 1 & 2 app experience based on synthesis of user feedback; and conducted a diary study to inform experiments expected to increase LTV by 10%+
- Led a weekly user interview and discussion with 13 core UX PMs, which improved how we generated ideas, wrote design documents, and evaluated experiments, a format which was adopted by the rest of the research and.
Product Manager, Led Foundational User Research On Behavior Change
- Led grassroots effort that redefined Fitbit based on foundational user needs and created a company-wide behavior change framework with Fitbit’s Medical Director, R&D Director, and external experts in behavioral.
- Developed strategy and narrative for Fitbit’s new health coaching business, including the launch of a new messaging feature that increased daily active users by 7x
- Owned all social features in the Fitbit app and launched user-created groups, increasing 1-week retention by 19% and 13-week retention by 2x
- Promoted to lead development for 2 additional business-critical products and 1 new platform across mobile and devices, expanding responsibility from 6 software engineers to 24 software engineers and 14 device.
Product Manager Intern, Conducted User Research On Ar And New Features
- Introduced three features that are expected to increase active users by 10% and retention by 175 bps
- Constructed funnel and interaction analysis and taught best practices to Senior Product Managers andProduct Directors
- Led a designer and four engineers to develop an augmented reality app during a 1.5-day hackathon,where users could piece together a Nike VaporMax shoe on a run
Co-Founder, Head Of User Research, Chief Product Officer
- Conducted user interviews with 20+ providers and patients and designed high-fidelity wireframes for a software product
- Co-developed product video and business plan, selected by ONC as a top innovation for improving provider experience
- Led nine engineers to create a minimum viable product that resulted in $1M+ in seed funding and a place in NVP accelerator
User Research And Strategy Intern
- Co-led design sprint on finances with millennial couples and developed 32 unique physical and digital solutions
- Presented implications of personal loan competitors to Director of Product Management at a top ten U.S. financial institution
- Conducted user interaction research on premium credit card benefits and presented to a top five credit card issuer
Mobile Health Outcomes Expert
- Sense Health helps care managers efficiently provide behaviorally structured support to caseloads of patients through texting. During my time there, I helped the company find product / market fit.
- Collaborated with a growth hacker to craft a digital marketing strategy and roadmap
- Launched 25+ email, Facebook, and LinkedIn marketing campaigns
- Composed a white paper and six case studies on features, chronic conditions, and customersWhite papers and case studies can be found at https://www.sensehealth.com/outcomes.
Strategy & Operations Consultant
- Developed business case for the future state operations of the largest not-for-profit health care system in the U.S., identifying a cumulative opportunity of over $700M
- Directed analysis of Deloitte Digital’s current position and advised CEO on opportunities for growth of over $1.5B
- Managed the transition of a procurement function in a $1B global travel business divestiture, leading teams in 30+ countries to complete more than 70 sub-projects with vendors
- Launched two new communities in Consumer Products and Pricing; led multiple teams of 15+ practitioners; and provided opportunities for practitioners to develop project-ready skills
Business Analyst Intern
- Performed industry analysis to determine the optimal mortgage to add to the product line
- Utilized business analytic software (SQL and SAS) to complete customer profiling and risk analysis
- Presented recommendation and pricing proposal to a Senior Credit Officer with an estimated $60M in 2011 originations
Business Development Intern
- Developed inbound marketing strategy with CEO and President of Business Development
- Performed a competitor analysis of the file sharing space, including file types, pricing structure, and customer segmentation
- Identified $6M opportunity in the architecture industry, interviewed architecture bloggers, and implemented custom web page
Mike Lytle education
Master Of Business Administration (M.B.A.)
Master'S Degree, Integrated Product Design
Product Management
Ba, Mathematics, Economics
Business/Managerial Economics
Education record
Frequently asked questions about Mike Lytle
Quick answers generated from the profile data available on this page.
What company does Mike Lytle work for?
Mike Lytle works for Thumbtack.
What is Mike Lytle's role at Thumbtack?
Mike Lytle is listed as Experience Researcher at Thumbtack.
What is Mike Lytle's email address?
AeroLeads has found 1 work email signal at @fitbit.com for Mike Lytle at Thumbtack.
What is Mike Lytle's phone number?
AeroLeads has found 3 phone signal(s) with area code 484 for Mike Lytle at Thumbtack.
Where is Mike Lytle based?
Mike Lytle is based in New York, New York, United States while working with Thumbtack.
What companies has Mike Lytle worked for?
Mike Lytle has worked for Thumbtack, Noom, Fitbit, Nike, and Wellsheet.
How can I contact Mike Lytle?
You can use AeroLeads to view verified contact signals for Mike Lytle at Thumbtack, including work email, phone, and LinkedIn data when available.
What schools did Mike Lytle attend?
Mike Lytle holds Master Of Business Administration (M.B.A.) from The Wharton School.
What skills is Mike Lytle known for?
Mike Lytle is listed with skills including Data Analysis, Competitive Analysis, Management Consulting, Analytics, Strategy, Economics, Big Data, and Consumer Products.
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