Mike Martinez

Mike Martinez Email and Phone Number

Problem Solver | People Leader @ Tinuiti
Mike Martinez's Location
Los Angeles Metropolitan Area, United States, United States
Mike Martinez's Contact Details

Mike Martinez work email

Mike Martinez personal email

About Mike Martinez

Multi-disciplinary people leader with experience building and managing large or small teams for success. As a self-proclaimed advertising nerd, I have an obsession for developing a deep understanding of audiences and of culture through data. I have more than 15 years of experience building brands and building teams for success. Core skills include: Team & Culture Building – Media Strategy & Planning – Communication Planning – Brand planning – Consumer Insights/Analysis – Content Strategy – Measurement Framework Development – Data-led Creativity

Mike Martinez's Current Company Details
Tinuiti

Tinuiti

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Problem Solver | People Leader
Mike Martinez Work Experience Details
  • Tinuiti
    Svp, Strategic Planning
    Tinuiti Dec 2024 - Present
    New York, Ny, Us
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  • Starcom
    Svp, Director
    Starcom May 2023 - Dec 2024
    Chicago, Il, Us
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  • Hlk
    Vp, Integrated Strategy/Planning - Head Of Comms Planning
    Hlk 2021 - May 2023
    Saint Louis, Mo, Us
    I was brought in to build the Comms Planning dept on the Strategy team at HLK. In today's fragmented and distracted world, comms planners are marketing's problem solvers. We use data-backed insights to develop fundamental aspects of campaigns from audience identification & strategy to messaging, all the way through to media strategy, execution, and measurement. Driving growth by turning awareness & attention into conversions. I lead a talented group of 12 strategists. BRANDS: Bayer, Winchester, Germ-X, and others in CPG &Healthcare
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  • Phd
    Global Director Of Communications Planning
    Phd 2018 - 2021
    Bankside, London, Gb
    I lead Global Comms Planning in our San Francisco office across a number of blue chip and independent brands. Focused on helping brands acquire and convert audiences to drive business growth. BRANDS:HP, Allbirds, TikTok, ServiceNow, Diageo, Square, Dolby
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  • Carat Usa
    Vp, Director Of Integrated Strategy & Planning
    Carat Usa 2016 - 2018
    New York, New York, Us
    One of the chief leads for our strategic audience/media planning practices. Driving business growth for some of the world's most beloved brands. I directly managed team of 30+ passionate, intelligent, and thoughtful professionals. I have a proven track record of developing young and not-so-young talent at every step of my career. BRANDS: Disney Destinations (Disney World, Disney Land, Disney Cruise), Diageo, Playstation
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  • Carat Usa
    Director Of Planning
    Carat Usa 2013 - 2016
    New York, New York, Us
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  • Kase Media
    Consultant, Marketing Strategy
    Kase Media 2012 - 2013
    Consulted on new business opportunities, and directed digital media decisions. BRANDS: Pinkberry, Cupcake Wines (The Wine Group)
  • Razorfish
    Associate Media Director
    Razorfish 2012 - 2013
    New York, Ny, Us
    Guided the cross-channel media planning for Yahoo Inc North America. Built teams for success and for growthBRANDS: Yahoo
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  • Askyourusers.Com
    Marketing Consultant
    Askyourusers.Com 2012 - 2012
    San Francisco, Ca, Us
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  • Agent Silverfox
    Sr. Account Supervisor & Media Lead
    Agent Silverfox 2008 - 2012
    San Francisco, Ca, Us
    - Developed brand social ecosystems including the 24 Hour Fitness entire social presence- Produced “The Ben Heck Show”, an online tv show across YouTube and Revision3 network- Pitched and won both the Wizards of the Coast and The Doctors Company accounts- Helped win ongoing business with Epson America, Escape Studios, Fetzer Bonterra wines and others.BRANDS: 24 Hour Fitness, Wizards of the Coast, Epson
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  • Zenith Optimedia
    Media Planner
    Zenith Optimedia 2006 - 2008
    London, London, Gb
    Client experience: Hewlett-Packard - consumer and commercial plannign
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Mike Martinez Skills

Digital Media Social Media Marketing Digital Marketing Integrated Marketing Sem Digital Strategy Marketing Strategy Media Planning Account Management Mobile Marketing Online Advertising Creative Strategy Social Media Brand Awareness Seo Content Strategy Strategy Marketing Online Marketing Social Media Strategist Direct Response Basic Photoshop Communications Planning Brand Development Content Marketing Market Research Strategic Planning Consumer Behavior Campaign Management Interactive Marketing Facebook Management Leadership Development Consumer Insight Data Strategy Interactive Media Planning New Media Strategy Media Strategy Traditional Media Brand Communication Executive Level Communication Brand Strategy Brand Marketing Technology Industry Apparel Industry Online Branding Google Adwords Web Project Management Social Media Measurement Doubleclick Web Analytics Behavioral Targeting Search Engine Marketing Search Engine Optimization Display Advertising Retargeting Mobile Advertising Advertising

Mike Martinez Education Details

  • University Of Michigan
    University Of Michigan
    Science & Arts
  • University Of Michigan
    University Of Michigan

Frequently Asked Questions about Mike Martinez

What company does Mike Martinez work for?

Mike Martinez works for Tinuiti

What is Mike Martinez's role at the current company?

Mike Martinez's current role is Problem Solver | People Leader.

What is Mike Martinez's email address?

Mike Martinez's email address is mi****@****ail.com

What is Mike Martinez's direct phone number?

Mike Martinez's direct phone number is +121259*****

What schools did Mike Martinez attend?

Mike Martinez attended University Of Michigan, University Of Michigan.

What are some of Mike Martinez's interests?

Mike Martinez has interest in Economic Empowerment, Civil Rights And Social Action, Environment, Poverty Alleviation, Human Rights.

What skills is Mike Martinez known for?

Mike Martinez has skills like Digital Media, Social Media Marketing, Digital Marketing, Integrated Marketing, Sem, Digital Strategy, Marketing Strategy, Media Planning, Account Management, Mobile Marketing, Online Advertising, Creative Strategy.

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