Brand Development/ManagementDigital Asset ManagementDigital & Data StrategyWeb DevelopmentSEO/SEM/Email MarketingSocial Media ManagementPublisherI build my business focused on the lowest possible fixed overhead and that's how I approach solutions for your business.

SnowPlowNews- www.snowplownews.com -The Number 1 resource in the World for Snow and Ice Industry Marketing!No other publisher has the digital footprint that Snow Plow News has. We do not print magazines, run certifications or put on trade shows – we simply Dominate in Digital.The Digits:• Site active Since 2000• Impressions = Over 10 Million Yearly• FB Likes = Over 25,000• Post Engagements = Over 500,000 Yearly• Link Clicks = Over 550,000 Yearly• Video Views = Over 800,000• Web Traffic = Over 150,000 Yearly• E-Blast Audience = Over 9,000 in our Membership• E-Blast Impressions = Over 250,000 YearlyDemographicsSince we Dominate in Digital we have a diverse membership. Our engagement rates are through the roof in all of these segments:• Small Contractor• Large Contractor• University• Municipal• Facilities Management• OEMs• DealersWhy we are Unique• Only Comprehensive 3,000+ Member Dealer Database Directory• Only Plow Comparison in the Industry• Only Custom Supplier Directory providing powerful back-links• Only publication with 2 dedicated Meteorologists• The largest digital platform in the industry – By far…

Private Sales Tool Consultant

- Converted distribution model from Direct to Distributor - Reduced Days to Cash from 223 to 29 - Largest Order in the industry = $6.5 million from one customer - Remodeled the brand and brought strength - Distribution Law IntegrationGrew sales over 100% 3 years in a row

Manager of all forward-facing Sales & Marketing initiatives. Team consisted of Product Managers, Market Research, Customer Service and Technical Service. Developed new cost-effective designs from ground up that are still in use and lead the industry in sales.

Developed and launched new division for the Western Snow Plow division. Created business plans and managed tactics to bring brand to fruition. Took back over $2 million in sales from Aftermarket while also growing sales over $3 million. Core brand idetnity items still in use today.

Managed the state of Pennsylvania and then was promoted to run Northern Wisconsin. Cleaned up distribution channel and increased sales in each territory.