Mike Pirolo Email & Phone Number

San Marcos, Tx, Us

Plano, Tx, Us

Plano, Tx, Us

New Mexico State Sports Properties is Learfield's local, dedicated team representing New Mexico State University Athletics in Las Cruces, El Paso and the State of New Mexico. In collaboration with Aggie Athletics and the NMSU Administration, our team is committed to delivering strategic business solutions that help our Corporate partner brands achieve their stated KPI's through engagement with our passionate fan base 365 days a year.As the exclusive multimedia rights holder, New Mexico State Sports Properties manages all aspects of the rights relationship, providing corporate partners both traditional and new media opportunities with Aggie Athletics.Key Accomplishments:- Achieved Property EBITDA goals for FY 2018-19 | 2019-20 | 2021-22 | 2022-23- Led the development and execution of the ground-breaking Navajo language terrestrial & streaming broadcasts for the 2022 UNM football & Basketball home games in collaboration with NMSU Athletics and Learfield Broadcast Operations- Learfield Sports - West Region Digital Partnership Award Issued by Learfield Sports / Mogo Interactive · Aug 2021 Peer-awarded recognition for cross-Company and cross-Property collaboration with digital initiatives- Won Company-wide Clyde Award for First-ever NMSU Football Hispanic Heritage Day (2019)

Buford, Ga, Us

OutdoorFlics Digital Studios is 100% focused around data-driven creative, marketing and media-agnostic distribution of hyper-targeted intelligent content to your customers where they live, eat and breathe. Responsibilities included: C-level relationships on key Client accounts, Account P&L, Staff Management, Strategic Partnerships, New Business Development, Branded Content Development and Distribution Strategy; Data-driven Client Persona Development and implementation• Responsible for development and management of all Client | Agency Strategic Partnerships, including: MLBAM, St. Louis Cardinals, IMG College, Outdoor Sportsman Group, Learfield Sports, Fox Sports, The Weather Company/Watson• Agency lead on $2.3 MM Exmark Manufacturing National Partnership with IMG College (2017) that drove sales of over 2000 Units

Salt Lake City, Utah, Us

Responsible for building business partnerships with Agency Holding Companies / Automotive Companies for our SaaS Social Relationship Marketing and Brand Advocacy Platform - GoRecommendDeveloped and Sold-in Digital Brand Advocacy programs for:- NADA Chrysler 20 Group Dealer Association- Initiative (IPG) for KIA Motors Americas- North American Chevy Dealers

Seattle, Washington, Us

Director, Sales - North American Agency Segment Responsible for driving new revenue growth and maintenance of Largest Global Customer Channel 48MM + Annual Revenue; Global Oversight of Agency Holding Company Agreements; WPP, IPG, Omnicom; Collaborated with Getty EMEA, APAC & LATAM counterparts to roll out agreements to ROW2008: Negotiated Ground-breaking pricing agreements with Agency Channel Partners; WPP (NA), IPG (Global), Omnicom (Global): - 17 MM annual revenues2009: Re-negotiated Global multi-year agreement renewals with WPP, IPG;28 MM annual revenues

West Point, New York, Us

Served as department head on Athletic Department Executive Staff, providing leadership and direction on Strategic Brand Marketing, Game Day Experience, Broadcasting, Interactive/Web development, Ticket Sales, Donor Events, Media Planning/Buying, and Corporate Sponsor program development and sales.Developed & executed the first-ever Army Football Spanish-language radio broadcasts with ESPN DesportesResponsible for $5 million in annual Department combined revenue and 7 direct reportsIncreased Corporate Sponsor revenues from 300K+ in 2002 to 900K + in 2005

My

• Responsible for development of revenue generating integrated marketing platforms for key Clients• Below-the-Line leader on North American New Business TeamClients: Campbell Soup Company, Parmalat Dairies, Kennedy School of Government at Harvard, Pfizer

New York, Ny, Us

• Led National Sales Promotion team in development and execution of revenue-traffic driving integrated marketing platforms with 3MM annual budget• Led negotiations for strategic partnerships; Universal Studios, Dora the Explorer, PBS

New York, Ny, Us

National Account Director – Ford Motor Company, Lincoln Mercury Division (Chicago/Detroit/Irvine) responsible for a national account team of 10 direct reports and for the planning and execution of over 10MM in annual sports, entertainment and experiential marketing activation budgets****************************************************************************Regional Director-GM, Southern Region - AtlantaResponsible for Miller Brewing Company account team in 14 states - Maryland to Texas, 8 Direct reports and for the planning and execution of over 20MM in annual sports and entertainment marketing activation budgets****************************************************************************Client Sports & Entertainment Integrated Programming - Developed and Activated: NFL, NBA , NCAA, NASCAR, Mardi Gras, Jazz Fest, Calle Ocho, Spring Break, MBCo. Concert Series (Clint Black, Alan Jackson, Brooks and Dunn, Jimmy Buffett), Studio Partnerships, Multiple Super Bowls (Official Beer Sponsorship Activation), 1996 Olympics (Pirelli - Germany in cooperation with Y&R Frankfurt)